I am thinking that many things we take for granted today likely started out as being "weird" or "controversial" at some point, and Apple did play some role in normalising them.
For example, the design of the AirPods when it was first announced in 2016. I am sure the loss of so many ports was a shock to many people when the OG MBA was released in 2008 and took some getting used to for some, but today, it's pretty much an acceptable tradeoff if you want a thin and light form factor. The OG iPhone without a physical keyboard, or even the 1st gen iPad which was at the time criticised as being just a larger iPod touch. All-in-one PCs doesn't seem to sell for Windows OEMs (and to be honest, the ones I do find tend to look and work like crap). Even the square face of the Apple Watch is now synonymous with its design, forcing competitors to either opt for a round face (which I feel is a subpar design choice) or be seen as an Apple Watch clone.
Even the decision to go with all usb-c ports isn't really so new, because as was pointed out above, Apple already did something like this with the iMac, which also placed the audio jack by the side because the screen was simply too thin to accommodate it. And I don't really hear any criticism regarding this (perhaps the iMac was just less popular amongst the "pro" crowd here?)
You know, I honestly thought there would be more support for adopting usb-c across the board, given how fervently the crowd here had argued in favour of it coming to the iPhone.