Macworld 2009 Keynote Stream Available

[mrrydogg]

Blu-ray, the format that killed Apple.

That's a promise. How much have you spent on Apple?

I've got $15,000 that's been waiting for two YEARS now. And the Apple store carts to prove it.

And there are hundreds of thousands of pro content creators, both audio and video, just like me.

That's quite a base to be kicking.

Of course, to be in that club you have to have TALENT and a BRAIN.

No wonder you'll never understand the obvious.

I've spent quite a bit MORE than you and couldn't care less about Blu-Ray. I am a Pro user and there are lots of "us" that Blu-Ray has no effect on. How is Blu-Ray "killing Apple" exactly? Its still not been supported by the public in mass. 95% of consumers still buy DVD. There are new formats coming still like HVD. Its just a big assumption on your part. If Blu-Ray prices come down, and if people finally start adopting it, Apple (like a lot of companies who have not yet supported it) will do so.

 

[chelsel]

The quality may be inferior to Blu-Ray right now, and it may be that way for a long time

People want high quality... why do you think people buy HDTVs. Nobody in their right mind wants to watch DVD quality (or worse) on their new flatscreen. Blu-ray needs to be here until bandwidth, compression technology and cost catch up.

I also think Apple has more to fear from Netflix than anyone else when it comes to digital video streaming.

 

[nadirturkman]

Haven't you all become a bit spoiled.. Seriously, take a break and listnen to what most of you are expecting from apple. You basically expect that apple satisfy your every need and desire on a computer. That's so unrealistic, apple as a company needs to compromise, satisfy the customers as much as they can and still make products that actually sell in today´s market. It ain't easy, they don't just look at a computer and say, yeah it could do with blue-ray lets stick it in and that's that. Ok sure i have no idea how hard it is but i bet they know better then most of you and if they haven't done yet i bet they have a very good reason for it. Another thing is, yeah i was expecting a new iMac, because i really need to buy a new computer for my home but come on, i haven't been a mac user for long but i already know what makes apple such a successulf company is that they take time in making good products that work. I've been a PC user all my life, since i'm 8 and i bought last year my first MacBook because i wanted a unix based system for school so i could program and i didn't wanna deal with linux and man have i noticed a difference. When i was a PC user, using windows i din't even know the a company actually cared with updates that actually fix something or that actually try to improve the stability of what you are using. Ok sure apple products do seem to be a bit overpriced sometimes but come on you pay to use something that's actually good.. All of you that just come here and make demands and say apple this apple that.. try ditching your apple products for a year and use for example a pc with windows vista and meanwhile get a forum up so you can chat about how microsoft just doesn't even care if u're happy with the product or not and i bet u'll be rushing back really fast waving your extra 200 300$ so you can get your old mac os back.
Not saying you don't have the right in complaining but sometimes taking a step back and putting into perspective and comparing with what's out there, and if then you're still unhapy well like alot of you have said there's tons of other choices around.

P.S - the only thing i think apple really pushes is with the price of extras, for example 8GB of ram on the new macbook +1000€ ? SSD HardDrive 850€? then again so do alot of top end car manufactures right? Btw sory for my english, it isn't my main language.

P.S.2 - I love blue-ray, that's why i bought a PS3 and a HD TV, because actually watching a blue-ray movie on a 17" inch laptop.. not my thing, and recording Blue-Rays.. well a Empty Blue-Ray disk where i live goes for almost 20€. What's the Point ?

 

[xbjllb]

I've spent quite a bit MORE than you

I highly doubt that. I said I have $10,000 WAITING to buy a new Mac, I made no mention of how much I've ALREADY spent on the top of the line Mac workstations since I left Amiga.

and couldn't care less about Blu-Ray. I am a Pro user and there are lots of "us" that Blu-Ray has no effect on.

How so? Recording studio? Music content creator?

How many of your studio's projects are soundtracks for videos?

How many were edited on Macs using FCP? Does it stand to reason that you would lose at least 95% of that business if your video content creator who made that video left Apple because THEY couldn't deliver Blu-ray discs to THEIR clients who demanded them?

I've got news for you; MOST of the music content creation business today is related to video and film, because there's no longer any money in the music selling industry, and it will only get worse in the foreseeable future.

When VIDEO and FILM content creators leave the Mac platform because of lack of Blu-ray DELIVERY and completely total disrespect from Apple, they will be taking that soundtrack business that music content creators rely on WITH THEM and they will be GOING ELSEWHERE.

The Pro market is interconnected and linked like a house of cards; remove an essential card at the bottom that might not be holding up the entire pack but only a handful in the structure, AND THE ENTIRE STRUCTURE COMES DOWN TAKING EVERYTHING WITH IT.

How is Blu-Ray "killing Apple" exactly? Its still not been supported by the public in mass. 95% of consumers still buy DVD. There are new formats coming still like HVD. Its just a big assumption on your part. If Blu-Ray prices come down, and if people finally start adopting it, Apple (like a lot of companies who have not yet supported it) will do so.

Lose ANY segment of your Pro market because of corporate idiotic shortsightedness based on too-far-in-the-future stargazing, and you WILL LOSE ALL OF IT. The VIDEO Pro market needed Blu-ray DELIVERY. LAST YEAR.

Apple WILL NOT SURVIVE WITHOUT THE PRO MARKET.

As they are about to find out, the hard way.

 

[natteaap]

You may be right, but you cannot make that conclusion based on the stock market price at a single time point in history. Apple has been up and down in the stock market roller coaster more times then I care to remember.

Almost half of their revenue still comes from computers, peripherals and software and I would argue that the iPhone is actually the start of a new generation of small computers that will put the iPod to rest. So yeah, right now they may be exactly what you said, but in the future they may well be a computer company once more.

The future is not now. I'm in the stock market NOW. I think stock owners took their vote on what they think about the keynote. Before keynote 96,80$ right after keynote 90,50$ now that is what I call a f#ç§ up.

But as Apple has brilliant strategies, they know that far out expectations will kill stock in short term, so they are going to take matters in their own hands. No more unrealistic expectations. Only keynotes when they are ready.

I only hoped that a new MacPro was popping up just before the keynote. I hope it won't take long. I can wait 'till february, then the cash goes somewhere else. As if they care ;o)

 

[xbjllb]

Haven't you all become a bit spoiled.. Seriously, take a break and listnen to what most of you are expecting from apple. You basically expect that apple satisfy your every need and desire on a computer.

Uh, no we're not.

All WE Mac based Video/Audio recording studio Pro users are saying is, when all our clients are screaming for Blu-ray discs they can put in their Blu-ray players to watch on THEIR 50" Plasma screens, the company that promised us this:

http://www.apple.com/finalcutstudio/

HAD BETTER FRIGGING GIVE US THIS OR ****. Why should WE have to run Windows on MACS to author and PROOF Blu-ray discs on OUR 50" plasma screens when we've spent over $30,000 on our Apple-based video/audio recording studios?

WHY?

Because Jobs thinks Blu-ray is a "bag of hurt"? Because the copy protection is too hard for thieves to hack?

I'll TELL you what a "bag of hurt" is... SMOKING your entire life until you come down with malignant cancer spreading throughout your body.

THAT'S a "bag of hurt." Ask what's left of Steve Jobs' and Patrick Swayze's pancreases.

You want to know why Blu-ray is really a "bag of hurt"? Because it's the greatest single symptom of a corporate strategy THAT WILL KILL APPLE.

Apple is LOSING its pro base over this.

"Spoiled"? Brother, we PAID DEARLY for "spoiled".

I lost a TON when Amiga went under; I DO NOT WANT TO EXPERIENCE THE SAME THING WITH APPLE.

I CANNOT keep Steve Jobs alive; that ship has long since sailed.

 

[RyanR.]

random thoughts...let me know if this makes sense to anyone

1. Why does the new "toast 10" work with blu-ray?

2. What is with all you forward thinkers.
"DD" may be the future, but blu-ray is now.
and why would apple be against bluray they were on board along time ago.

3. when you are in business you need to have what the people want now and be working on what they want tomorrow. Before they can even ask for it you should have a plan.

4. So I wondering do the R&D guys of apple come here to get ideas, because if thats were they get their ideas I guess we will all get what we want in 2 or 3 yrs after they take are ideas put them on paper get it branded make a prototype figure out how to make them on a large scale and figure out how to charge twice as much as everyone else for the same thing or less (well except osx)

5. I'm not against apple right now ,but I am a switcher from 3 years back and its kinda been going down hill since. I'm not a computer wiz kid or anything like that but I wanted to go with a product that just works (?or should I say worked?)

 

[Victor Odin]

Why do you base your arguments off a post from someone that clearly has no clue what they are talking about???

Apple still gets the MAJORITY of its money from hardware sales.

On a profit-margin basis, I don't know if you are right.

Gross revenue and net revenue are quite different.

The cost to support computers is infinitely higher than iPods and handheld devices. Apple Stores are expensive, as bad batteries, faulty Nvidia graphics cards, etc.

Apple didn't start making profits hand-over-fist until the iPod exploded.

I've been an Apple user and investor since the early 90's.

I don't know what credentials one needs to "know what they are talking about", but in the Apple cult, the usual definition to knowing what one is talking about = "agreeing with Apple".

I repeat, I don't think the cultists have served the Macintosh platform well.

 

[GulGnu]

95% of all music today is stolen via torrent download. That might change with tighter government controls, but not for the immediate future.

If Apple's chips are 100% in THAT losing basket, then they aren't 25% on their way to Amigadeathland, they're 90% there.

You might have noticed that it is the music that people pirate, not the iPods that they play said music on. On the contrary, iPods carry a nice margin for Apple. So no, I don't think that music piracy will kill Apple off.

 

[xbjllb]

1. Why does the new "toast 10" work with blu-ray?

2. What is with all you forward thinkers.
"DD" may be the future, but blu-ray is now.
and why would apple be against bluray they were on board along time ago.

3. when you are in business you need to have what the people want now and be working on what they want tomorrow. Before they can even ask for it you should have a plan.

4. So I wondering do the R&D guys of apple come here to get ideas, because if thats were they get their ideas I guess we will all get what we want in 2 or 3 yrs after they take are ideas put them on paper get it branded make a prototype figure out how to make them on a large scale and figure out how to charge twice as much as everyone else for the same thing or less (well except osx)

5. I'm not against apple right now ,but I am a switcher from 3 years back and its kinda been going down hill since. I'm not a computer wiz kid or anything like that but I wanted to go with a product that just works (?or should I say worked?)

God BLESS you Ryan R., you just added a TON to my argument.

Not only does Apple stand to lose their Pro Market, but this cancer could spread to A GREAT DEAL of Apple's RECENT SWITCHER BASE.

Apple, you've got very little time, if ANY, to FIX THIS. I find it miraculously ironic that the company seems to be suffering from the same disease as the man, and for the same reasons.

It seems Steve Jobs IS, indeed, Apple, and his failings and shortcomings and DENIAL are also making the COMPANY EVERY BIT AS TERMINAL.

Jobs' personal denial that smoking would kill him; and Apple's Jobsiean denial that they don't need Blu-ray and their PRO BASE to SURVIVE.

You're getting free advice worth millions of dollars here; for ONCE, LISTEN to it.

Or die with Jobs.



P.S to Jobs AND Apple: Fanbois aren't your friends; your greatest critics are your greatest allies. WTFU.

 

[xbjllb]

You might have noticed that it is the music that people pirate, not the iPods that they play said music on. On the contrary, iPods carry a nice margin for Apple. So no, I don't think that music piracy will kill Apple off.

When there is NO music to pirate because people quit making it because there was no profit nor even "paying-the-bills" support in making it, iPods will be pretty damn useless once current young users outgrow and grow bored with the crap that's currently out there. As most people who still have them around never slap an LP on a turntable, iPods will die without new music. And iPods will end up where 99% of all turntables and LP's ended up; the garbage or Goodwill.

Now that's forward thinking that matters.

 

[Quillz]

When there is NO music to pirate because people quit making it because there was no profit nor even "paying-the-bills" support in making it, iPods will be pretty damn useless once current young users outgrow and grow bored with the crap that's currently out there. As most people who still have them around never slap an LP on a turntable, iPods will die without new music. And iPods will end up where 99% of all turntables and LP's ended up; the garbage or Goodwill.

Now that's forward thinking that matters.

Music will never die. Sure, there's a lot of piracy going on, but looking at all the CDs that were sold at my retail store over the holiday season, I can tell you that there are still lots of people buying CDs and music. The record companies want you to believe they're going bankrupt, but it's just not true. Their profits are down, but they are still profiting.

 

[ninethirty]

I'm hardly a fanboi - if you really want to get technical about it, I think Apple has done a poor job so far of distributing movies online. I think they should have partnered with Netflix, instead of trying to do it themselves. They were the pioneer when it came to music, but others are ahead of them in this arena.

As far as how long it takes to deliver a blu-ray movie...I don't think anyone is going to try to deliver that kind of quality online in quite a while so I don't see it as a problem. I've read articles and statistics showing that the majority of people (who will download movies rather than rent or buy them physically) are willing to accept quality loss in the programming to get it instantly, and digitally, and that number is only going up.

Bottom line man, is that you can pretend all you want that Blu-Ray is going to become the king that DVD is, but you're only fooling yourself. The same way that music moved online, movies will as well.

You can be SO forward-thinking that you have NOTHING ANYONE WANTS OR NEEDS TODAY.

QUIT being such a friggin' blind unthinking fanboi. Internet delivery home speeds will not be anywhere NEAR what it will take to deliver a Blu-ray movie in less than a full day, for at LEAST EIGHT YEARS.

Make that TWELVE YEARS worldwide. And in some parts of the world, NEVER.

And with the governments of the world taking more and more steps to control the internet, your and Steve's futuristic vision of FREE FIRST-RUN BLU-RAY DIGITAL MOVIES through torrent distribution ain't never gonna happen.

NE-VER.

Oh, people may TRY to find a workaround to steal, but this time, they're not gonna pull it off.

Reality. Live with it.

 

[severe]

This morning's macfixit? No fix for current loud pops on the current incarnations of Leopard on external speakers. WTF? You have any idea what that means in a recording studio?

You do as every other professional and not use the latest until it's proven worthy. Or keep up with your software/hardware compatibility announcements.

Running HD here with no issues.

 

[Nikos]

Is anyone else having trouble watching the stream? I've been trying both the SD and HD versions in different media players, including Quicktime of course. The audio starts skipping immediately and video gets stuck/doesn't play.

 

[severe]

Is anyone else having trouble watching the stream? I've been trying both the SD and HD versions in different media players, including Quicktime of course. The audio starts skipping immediately and video gets stuck/doesn't play.

Maybe they're editing it, to make it exciting.

Maybe some CGI stuff?

(i'll give ya a dollar if you make it through the whole thing w/o FF)

 

[Nikos]

When there is NO music to pirate because people quit making it because there was no profit nor even "paying-the-bills" support in making it, iPods will be pretty damn useless once current young users outgrow and grow bored with the crap that's currently out there. As most people who still have them around never slap an LP on a turntable, iPods will die without new music. And iPods will end up where 99% of all turntables and LP's ended up; the garbage or Goodwill.

Now that's forward thinking that matters.

Is this a joke? Music is never going to die.

Do you realize how much vinyl is still being pressed? Nothing compares to the sound of vinyl IMO. I could be biased because I'm a DJ and producer, but I've been listening to vinyl since I was a kid and still prefer to buy music (even music I'm not DJing) on vinyl.

 

[Nikos]

Maybe they're editing it, to make it exciting.

Maybe some CGI stuff?

(i'll give ya a dollar if you make it through the whole thing w/o FF)

LOL I know it wasn't exciting but I still want to watch it, or at least have it playing while I'm browsing.

 

[severe]

Is this a joke? Music is never going to die.

Do you realize how much vinyl is still being pressed? Nothing compares to the sound of vinyl IMO. I could be biased because I'm a DJ and producer, but I've been listening to vinyl since I was a kid and still prefer to buy music (even music I'm not DJing) on vinyl.

I must disagree. I only make music for profit. No money no honey.

Art? ...phft!

 

[Eric S.]

Do you realize how much vinyl is still being pressed?

Actually I don't. Are there any statistics on how much is produced now versus the heyday of vinyl 20-30-40 years ago? I would (ignorantly) assume that it is only a small percentage.

But I am one person who still has my turntable and still pulls out an old record from time to time.

 

[Victor Odin]

One of the funniest things I always hear is that "People will stop making music" if you download songs.

People always have, and always will make music ... regardless of money. People in Africa make music every night, people play the banjo in rural Kentucky all the time, and there are 50,000 Garage Bands across the USA right now. Very, very, very few people will ever make any money playing music. Probably less than .5% as a total.

If you stop paying people to make music, people will stop making music for profit, but they'll never, ever stop making music. The minority of instrument sales go to those who make a a living playing music.

If people stop paying for music, there will be more musicians like Minor Threat and Fugazi, and fewer "musians" like Britney Spears and the Backstreet Boys.

Even Eddie Van Halen would still make music. Sure, he might work at Burger King during the day, but everyone I know who got into music primarly for the money is an overall poor musician.

It's got to be your passion that you do regardless of if yuo get paid or not. Most people actually pay to play. If lightning strikes the right place at the right time ... good for you.

But, if you hold out because youre not getting paid, a new, better, more passionate and more committed musician will take your place. And they will probably be better.

Hell, I contributed to the Linux kernel and didn't get paid a dime. It may have been my best code to date. I was younger and had something to prove. These days, I don't have the same level of piss and vinegar.

Let the corporate musicians stop playing. We'll survive.

I promise.

 

[megfilmworks]

Is anyone else having trouble watching the stream? I've been trying both the SD and HD versions in different media players, including Quicktime of course. The audio starts skipping immediately and video gets stuck/doesn't play.

The podcast has been posted. You can download and watch that.
Better quality but it is a 1.08 gig file.

 

[xrayzed]

Adding a bit more to the debate on Blu-ray's future:

According to an endgadget article posted two days ago, Blu-ray is booming. The first two years of Blu-ray sales actually outpaced the first two years for DVDs, with 2.5m players sold vs 1.2m for DVD, not counting PS3s (add another 8m). Furthermore Blu-ray disk market share of the Top 20 increased from around 6% from March to about 11% in November.

http://www.engadgethd.com/2009/01/06/blu-rays-first-two-years-outpaces-dvds/

Another article that came out the same day quotes researchers who suggest that these figures are low. Adams Media Research is estimating 2008 Blu-ray player sales at 2.9m + PS3s.

However they note Blu-ray disk sales are below projections, largely due to the price premium.

http://www.tvpredictions.com/blu010609.htm

While I don't expect Blu-ray to have the longevity of DVDs, I think it's far too early to predict its imminent demise.

 

[Time Clock]

To all of the people arguing that Apple will release a product when they feel that it's ready: I completely understand. Why show something off that isn't ready for the big time?

What bugs me is that the Mini, a computer I could afford, hasn't been updated in about 2 or so years. How difficult would it have been to have dropped in a faster proc and the x3100 a year ago? If Apple doesn't want to keep the Mini around, then drop the thing; letting it languish as it is is just depressing. I was getting ready to purchase my first computer, and the Mini is basically what I can afford, but if Apple really wants to ignore a certain segment of its fan base who can't afford an iMac, or Macbook, I can't stop them. I'm just disappointed in Apple's evolution, although I should have seen it coming for a long time.

 

[vogelhausdesign]

^ What about the people like myself who have built a professional design studio based on about $30,000 worth of apple products (Mac Pro, x3)? We've been waiting for a new Mac Pro , or at-least an update.. not to mention a HINT of a release rumor.. for about 6 month. When you have that much invested in a company, you expect a lot in return.

As far as the tablet goes, I wish they would post levels of sensitivity for the pen, and actual usable area. Seems they're leaving something out.. I'm going to assume it's not as accurate as my Cintiq, and that it will reach a market of high-end consumers who need only to use 3rd party app's that take advantage of pen ( non-art) and possibly pen in symbiosis with touch.

I've been using a mac for more than 10 years. But I need new systems NOW, and they seemed to have abandoned their high end user, and focused on the guy in the middle.