Jokes aside, it'll be interesting to see Microsoft go chase the Apple's hardware/software integration model much closer with themselves and leave other the manufacturers building PCs/Laptops behind. In a market where things seem to move quicker, Microsoft have to move quicker by making their own hardware and getting into a release cycle. It's a step in the right direction for certain.Yup, that gave Apple breathing room to change course and right the ship, which they did in spectacular form.
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Not for everyone (including me)
No doubt the Surface Studio is a very good looking computer with impressive specs, but price? A lot of people will be thinking, do I want to pay that for a Windows computer? With corporates abandoning Win8/10 and MacBooks being adopted much more with SMCs, Microsoft has to target the designer who may of been left behind where Apple have pushed iOS much more.
The Windows OS will always be a cluster-**** to manage for a long time from my own personal opinion, even if Microsoft want to close the doors slowly to third-party PC makers for a more stable OS.