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Microsoft Releases Second 'Laptop Hunters' Commercial
- Thread starter fpbecker
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Stick to it then.
Why are you talking about laptop weight then if OS X is your criteria? The software on my hard drive does lack mass to matter.
Oh you! I'll just keep enjoying my hardware that's running Windows.
That's another thing, the satisfaction rates for HP and Dell is pathetic compared to Macs.
IMHO, as someone working on the fringes of the brand management, marketing, and design industries, these ad's are excellent - very strong, robust, and with a clear message communicated effectively: if I was part of the agency commissioned to create these, I'd be extremely proud.
We all have our own reasons why we love our mac's - but value for money *generally* isn't one of them. As a relatively late switcher (2006), I bought my first MBP because the Hardware, OS, and the software I use to generate some of my income (Logic Pro) were all made by the same company. That's what sold me. After, of course, I fell in love with the OS, the design, and haven't looked back. I chose to pay a premium for integration and aesthetics, and will continue to do so.
They have targeted very effectively, and in the perfect economic climate, what separates PC's from Mac's. In the *home computer market* - you can definitely get more bang for buck from a pc, if you shop around, as the add. shows us.
The fact they explicitly acknowledged Mac's are beautiful machines in the add is savvy and bold - a great move.
If I was a parent and my kid was pestering me for a powerful laptop in this economic climate, this add would definitely get me thinking about how I wanted to spend my hard-earned money. There is no question that this kid got a good, if not great deal - sure, he'll be working with what I consider an inferior OS, and unless he is extremely diligent in his housekeeping he'll end up with a clunky feeling machine in a few months, despite all that power
- but in terms of raw power/ money value - its a fantastic deal.
I love my mac. I ADORE Logic Pro (now the Logic Studio package) - mainly because Ive lived with this astonishingly good value software for over three years know and have come to know it inside out.
I've had major hardware probs with the two MBP's I have owned - my first gen. Yonah MBP suffered from innumerable niggles and had to have logic booard replaced twice. My early 2008 BTO Penryn 2.6 (Geekbench: 3,476 ) had to be replaced three times due to screen defects.
Still love my Mac. Will continue to pay a premium for aesthetics and integration, and as a prosumer, power.
I'm about to invest in a MacPro: now - considering that that thing will be hidden away under the mixing desk in my studio - if I could get OSX and install it on my own custom built machine, I would do. However, I would never consider a hackintosh. I always pay for legitimate software and hardware. If the Psystar case were to be resolved in their favour, I would go down that route, no question. For me, the amount of money I could save would be significant.
Great work by the team who created these ad's.
We all have our own reasons why we love our mac's - but value for money *generally* isn't one of them. As a relatively late switcher (2006), I bought my first MBP because the Hardware, OS, and the software I use to generate some of my income (Logic Pro) were all made by the same company. That's what sold me. After, of course, I fell in love with the OS, the design, and haven't looked back. I chose to pay a premium for integration and aesthetics, and will continue to do so.
They have targeted very effectively, and in the perfect economic climate, what separates PC's from Mac's. In the *home computer market* - you can definitely get more bang for buck from a pc, if you shop around, as the add. shows us.
The fact they explicitly acknowledged Mac's are beautiful machines in the add is savvy and bold - a great move.
If I was a parent and my kid was pestering me for a powerful laptop in this economic climate, this add would definitely get me thinking about how I wanted to spend my hard-earned money. There is no question that this kid got a good, if not great deal - sure, he'll be working with what I consider an inferior OS, and unless he is extremely diligent in his housekeeping he'll end up with a clunky feeling machine in a few months, despite all that power
- but in terms of raw power/ money value - its a fantastic deal.
I love my mac. I ADORE Logic Pro (now the Logic Studio package) - mainly because Ive lived with this astonishingly good value software for over three years know and have come to know it inside out.
I've had major hardware probs with the two MBP's I have owned - my first gen. Yonah MBP suffered from innumerable niggles and had to have logic booard replaced twice. My early 2008 BTO Penryn 2.6 (Geekbench: 3,476
) had to be replaced three times due to screen defects.Still love my Mac. Will continue to pay a premium for aesthetics and integration, and as a prosumer, power.
I'm about to invest in a MacPro: now - considering that that thing will be hidden away under the mixing desk in my studio - if I could get OSX and install it on my own custom built machine, I would do. However, I would never consider a hackintosh. I always pay for legitimate software and hardware. If the Psystar case were to be resolved in their favour, I would go down that route, no question. For me, the amount of money I could save would be significant.
Great work by the team who created these ad's.
Ads don't have to be misleading to be effective. Some of the best advertisements I've seen were very straight forward and the product you got met all of your expectations.
My issue with this ad was that the computer he bought didn't satisfy his initial criteria. The whole point of the ad was that you can get a laptop that met the requirements of this particular bloke at a fraction of the price of an Apple laptop.
The underlying message is severely undermined by the fact that his laptop doesn't meat any of the specs. If someone on the fence between and HP laptop and an Apple laptop went solely of the recommendation of this commercial, they would be very, very disappointed with the product they purchased and might actually lead them to the Apple product the commercial intended to discredit.
consider there are 1 billion pc users out there, chances are you will hear more complaints. and truth to be told, pc users do like to compliant, we verbally abuse M$ day in and day out, unlike mac community, so many people are in RDF and drinking coolaid all the time.
i say bring it on, if apple wants to.
Nobody does anything when apple describe PC as only doing office, or 144,000 viruses, or vista is crap of the crap. or this and that.
Im sure they considered the possible negative impact already, if it turns out to be bad, their own fault
Stick to it then.
Why are you talking about laptop weight then if OS X is your criteria? The software on my hard drive does lack mass to matter.
We were specifically talking about the ad presented here (you know, the topic of this discussion) that mentionned portability as a criteria. We were specifically discussing the HP model as something that is less than ideal as far as portability goes, as far as weight goes.
This is why we were discussing laptop weight. Not because it is important to any of us in particular, but because the ad is stating the HP is a nice choice and offers good portability.
Calling that laptop portable is akin to saying any laptop is portable and you can't differentiate between any of them.
Bingo!
Is my laptop any less portable than a lighter one? I'm willing to put up with the weight. Numbers are something nice, concrete, and tangible but you still have to take into consideration the user.
You actually expect them to tout Vista against Leopard?
why not? it plays more games than any osx ever made. they can absolutely make an ad with a gamer.
in fact, i suspect that would be there next installment.
I guess you don't read all the complaints on this forum, mac users are the biggest complaints in the world but yet Apple still has the highest satisfaction rates from macs to iphones to ipods to mac osx.
Actually, Microsoft started the entire "I'm a PC" campaign in response.
Im sure they considered the possible negative impact already, if it turns out to be bad, their own fault
I hope that they did; nothing is worse for a brand image than advertising that disappoints.
Then by your definition of portable, that 20" Dell monstrosity is also portable. We are specifically discussing how portable each model is. Are you being daft on purpose ?
Truth be told any idiot can walk up to the Apple counter or any Best Buy in the country and swipe their credit card for the over price Apple and Windows hardware made by the same little Asian children. At the end of day all these post are pretty pointless since in the larger scope of things it really makes no difference at all what OS or brand name you prefer.
This age old argument will go down in history just like the Hatfields and McCoy's to which nothing will ever come from it. Eventually it will all just be laughed at by our grand children as urban folk lure.
This age old argument will go down in history just like the Hatfields and McCoy's to which nothing will ever come from it. Eventually it will all just be laughed at by our grand children as urban folk lure.
lol, lets dont fool ourselves, I have been in windows forum for at least6 years, and been here for more than 2 years, talk about complaints, lol, there is no comparison.
No, you didn't fix anything.
You added something - something irrelevant to the points I was making in my post.
SM
No, you didn't fix anything.
You added something - something irrelevant to the points I was making in my post.
SM
No, I was just pointing out that your praise of the ad would've been justified if this was an HP ad. As it stands, it's a very bad for Microsoft, as it doesn't advertise anything that Microsoft does make.
Did I really need to explain that to someone in marketing ?