I have issues with my Macs and the Genius bar techs scratch their heads too.
The MS store is a total rip off, but who knows, they might just do a better job at it than Apple.
May even pay their employees a decent wage too.
On a serious note, I think you might be right.
It will be interesting because a lot of the windows/MS issues have been well documented and could require a pretty simple fix (I'll restrain from a "Just restart the computer!" joke here.)
Decent wages are NEVER a bad thing. I know plenty of people who have worked at Apple stores and most are pretty disgruntled. Let's home they do it right.