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Ming-Chi Kuo Agrees iPhone 8 Will Launch in September With 'Severe' Shortages Due to Delayed Production

NT1440 said:
....You're saying he is violating the "rule" by the media putting out reports every other day contradicting other reports?

That doesn't make sense, Apple hasn't announced jack ****.
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NT1440.

I said: 'Under the "supply-chain guru" those rules appear to have been thrown to the wind.'
We will know come mid-September, NT1440.

I really do not care if those reports are real or Memorex.

Why? I am entirely happy with my SE. [Hint: My iPhone is just my phone/communicator/music player, and not my main computer.]
 
Sunny1990 said:
i am in no hurry, i am fully satisfied with my iPhone 7 Plus :)
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I couldn't agree more. iPhone 7 and iPhone 6S is perfectly fine device when next generation iPhone comes out. No need to have the newest every time those phones are very capable. I might also include iPhone 6 if you still have the phone with you. But I wouldn't recommend buying it now, but if you have a working condition keep it for another 1.5 years.
 
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PipSeg said:
That's YOUR opinion based on speculation of a name that has not and will not be confirmed for several more months...
I think Geoff is a stupid name, Jeff would be so much better.
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Why are you so aggressive? I was commenting on it because the name of the article is "iPhone 8 will launch in September..." Do you think iPhone 8 makes sense? If they made the 7s and 8 this year, what will they call next year's phone? Calling it something like Edition, X, Pro, etc. makes a lot more sense.
 
TheShadowKnows! said:
NT1440.

I said: 'Under the "supply-chain guru" those rules appear to have been thrown to the wind.'
We will know come mid-September, NT1440.

I really do not care if those reports are real or Memorex.

Why? I am entirely happy with my SE. [Hint: My iPhone is just my phone/communicator/music player, and not my main computer.]
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And we all know that these stupid supply chain rumors happen like clockwork every. single. year.

I had a post a few months back that pulled up 5+ years worth of these exact same "supply chain" issue reports that always come up, and are always utter nonsense.

I guess I'm just tired of seeing MR continue on the same "we need to report ******** because everyone else is without context" "reporting" cycle.

Either way, I'm happy as a clam on my 6s until next year (at least) but I'm always fascinated by the progress Apple makes year to year. I'd have an SE if it was around when I bought my phone. Can't wait for the Chipworks analysis on the A11!
 
PipSeg said:
As far as Apple is concerned, the name doesn't have to make sense for the new iPhone to be successful.
Hence why Apple has thrown in the SE, and even went with a tick-tok-tok release (for now).
Who's to say that won't change too? No one cares about the "s" cycle anymore and things aren't the same as they were 10 years ago.

For every Geoff that thinks the new name will be stupid, there will be 1,000,000 Jeffs that don't care what it's called.

You are stressing out about a name of a phone based on analyst's suggestions of the name that have been circling around for months. I saw nothing original or special about the names you provided.
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Wow... I never said the name mattered for it to be successful, I never said people do or don't care about the "s" cycle, I never said things are the same as they were 10 years ago, I never said I was stressed, I never said my names are unique.

You are spending WAY too much time reading into things I never implied or making things up.

All I said was the iPhone 8 doesn't make sense, seeing as how the iPhone has been going from 4>4s>5>5s etc for many many years. Sure Apple could stop this after this year, unless they do, calling phones released this fall the 7s and 8 make zero sense if they intend to keep this naming scheme going through next year.

If they call this the iPhone Edition/Pro, they could have 3 iPhones every year, the regular, plus, and edition.
 
Personally, I'm not that fussed about shortages that might or might not happen.

It's incredible to me how iterations of essentially the same tech are being anticipated today. ANY new technology in a phone/device is fascinating, to be sure, but for me at least, justifying the more-expensive-by-the-year-best-iPhone-we-have-ever-produced just screams madness. Where are we now? An iPhone 7Plus, jet black, 256 GB - the best of the best > £900.

Don't get me wrong - I think my iPhone 7 is great. I use it a lot. Every day. It's astonishing how far the technology has come in 10 years. But around £1000, or £800, or £700? Because of FOMO? Because I need it?

I can't justify that.

It's not about being able to afford that price, either. There will always be a premium market. When is it cool to accept that burning another grand just to keep up isn't where it's at?

I know the answer for myself.

What about you?
 
cardfan said:
You already know it'll be backordered in less than 5mins. Nothing to see here.
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Right. every year they hype up 'severe shortages' like its some kind of nasty thing when its really just that Apple can't make 50 million in a week and refuses to warehouse for months for security reasons.
 
rp2011 said:
They better put out this fire of an 8 this year or it will undermine 7s sales.

Build inventories. and release it next year as is usual. Because if there is the slightest hope there is another iPhone this year and they can't deliver, they are just kicking themselves in the face.
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It's already too late. The expectation is there, 7s sales will be sluggish and Apple will feel the disappointment of millions like never before.
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charlituna said:
Right. every year they hype up 'severe shortages' like its some kind of nasty thing when its really just that Apple can't make 50 million in a week and refuses to warehouse for months for security reasons.
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It would probably help a lot if they started manufacturing a couple of months earlier than they typically do. They could easily afford the extra security necessary.
 
Glideslope said:
Time for Timmy to go. :apple:
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It's posts like these have zero substance in offering no argument or view point why you believe Cook should leave, other than a snide one liner meme. You're certainly entitled to your opinion, but I have observed your posts In the past before on this forum and you tend to make Good points in the past.

But this particular comment is sophomoric and overly abused that lacks credibility on your stance and I would expect more.
 
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citysnaps said:
Hardly a fumbling startup Apple being able to process customer orders, coordinate daily supply from myriad vendors, manufacture, test, ship, and deliver to customers 800K iPhone orders per day during the release period. Can you name any other company that has that capability?

Or perhaps you might believe Apple can instantaneously tap into additional massive manufacturing infrastructure that doesn't exist? Or should Apple spend billions of $ to create manufacturing infrastructure solely for initial demand, which would then be idle for 8-10 months of the year after demand settles down. Would you be willing to pay an extra, say, $100 per phone to accommodate that cost?
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Nope. Apple is responsible for it's production schedule and announcement schedule. It can't get product out when it says it will. That is something you expect from budding entrepreneurs launching on Kickstarter. Not Apple with it's vast institutional resources and production lines. We've seen everything from iMac 27"s to iPhones to Apple Watches to AirPod be announced and then either little supply at launch or a launch date push back. It's not just iPhones and it's not because of the sheer quantity Apple must produce. And don't forget with the iPhone that as iPhone sales volume increased so did Apple's production lines. It's not like Apple is using the same production line as 2007.
 
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Chupa Chupa said:
Nope. Apple is responsible for it's production schedule and announcement schedule. It can't get product out when it says it will. That is something you expect from budding entrepreneurs launching on Kickstarter. Not Apple with it's vast institutional resources and production lines. We've seen everything from iMac 27"s to iPhones to Apple Watches to AirPod be announced and then either little supply at launch or a launch date push back. It's not just iPhones and it's not because of the sheer quantity Apple must produce. And don't forget with the iPhone that has iPhone sales volume increased so did Apple's production lines. It's not like Apple is using the same production line as 2007.
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Are you entirely new to "just in time" manufacturing? AKA the entire structure of manufacturing in most of Asia?
 
macduke said:
Because Cook is an operations guy. They look at the numbers and see more sales if they launch in autumn before Christmas.
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No matter when you announce product you can't have the biggest sales # possible if you can't put it on the shelves in a timely manner. When Cook announced the 27" iMac makeover in fall of '12 (IIRC) and then didn't have product to sell it hurt Apple's 1Q sales so badly Cook had to publicly issue a personal mea culpa.
 
I always enjoy coming here and reading the comments from the experts about what Apple needs to do or how they should do it. Trust me when I say Apple, one of the most successful companies EVER, does not need your input on how to run the company. If they did, they would recruit you.
 
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NT1440 said:
Are you entirely new to "just in time" manufacturing? AKA the entire structure of manufacturing in most of Asia?
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No, but I think you might not fully understand how that works, and how it's not really applicable to product launches. It's great for companies like Dell or Apple CTO. You don't want parts hanging around that you aren't ready to use. But with retail stock, even Tim Cook during quarterly conference calls has repeatedly stated Apple likes to keep a 4 week inventory of SKUs. Keeping with that it should have a 4 week inventory at the start of a product launch and then keep product stable from there out. If sales drop you order fewer parts. If it builds then you scale up. That's how that works.
 
bodonnell202 said:
That's fine. Might just hold out for the fall 2018 iPhone release when all the issues with what is essentially a first gen product are ironed out.
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They'll still be shipping in 3 weeks, 2 mins after pre orders open.
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DoctorDoctor said:
I always enjoy coming here and reading the comments from the experts about what Apple needs to do or how they should do it. Trust me when I say Apple, one of the most successful companies EVER, does not need your input on how to run the company. If they did, they would recruit you.
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^^ This, so so much.
 
StyxMaker said:
No matter when you buy an iPhone a new one is on the horizon,
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True of any product. But sales show no one wants buy a product when its at its dusk. That is why companies, not just Apple, don't let on a new product is ready until it is. It's the old Osborne effect. It's harder for Apple because everyone knows it's product cycle, but they don't know the details of the new iPhone and whether it's upgrade worthy.
 
Chupa Chupa said:
No matter when you announce product you can't have the biggest sales # possible if you can't put it on the shelves in a timely manner. When Cook announced the 27" iMac makeover in fall of '12 (IIRC) and then didn't have product to sell it hurt Apple's 1Q sales so badly Cook had to publicly issue a personal mea culpa.
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Which will sell better: No new iPhone or the new iPhone in limited supply + discounts on the old iPhone. Yeah…lol.
 
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