- Macbook ceases to exist
- Macbook Air 11" @ $999
so want to strip from potential Mackbook customers.
13" screen ( smaller screen )
Multiple USB ports. ( less ports )
An easy way to do TimeMachine recovery, OS installs, or diagnostics but tossing the Optical drive. ( less hardware )
Either less CPU/GPU horsepower or less battery life.
So a whole bunch less equipment and value for exactly the same price.
They are going to buy into that? Seriously?
The MBA at $999 is a product life line land grab. The MBA would get far more buyers if there was no choice but it was the lowest price portable mac. Then large number of buyers would have no choice to buy it despite serious compromises.
- Macbook Air 13" @ $1299
- iLife '11 Released
- SSD Boots OSX in under 5 seconds
The MBA is already the smaller niche. It is the lowest volume Mac product line. splitting that user base over two products will only make it smaller. You will get grow is make people buy the product ( e.g., above killing of MB just to give lower one unfettered market share. ). However, not really meeting user goals and value objectives... just herding users into catagories they themselves didn't set.
How about iLife 11 in 2011 ? ccould be released later. Really shouldn't be sucking up tons of t in a 10.7 announcement window with a yearly update.
Chuckle.... XServes have been booting off SSD drives for over a year. The point is???? So have upper end MBA's. It isn't even new. Apple is going to make that major talking point in one of their dog and pony shows... please. Have to be drunk on Cupertino kool-aid to spin that as 'remarkable'. Besides my mac laptop hasn't been booted in 48 days. boot time.... who boots every day? That is a goofy value metric.