'Mulan' to Be Available as $30 In-App Purchase in Disney+ App on Apple Platforms

[Realityck]

Theaters need the studios to make content for them to show, and studios need theaters to show their films, especially for that huge opening weekend box office that generates all the buzz that gets other people to go see the movie. It’s a huge thing for theaters that they have an exclusive on the movie for several months. This means if you really want to see that hot new movie that came out a week ago, you have to go to the theater. And studios go through a series of stages of availability - first it’s exclusive to the theaters, then it’s only available to buy, then it’s only available to rent, then it’s only available on some premium service (like HBO), then it’s on a streaming service like Netflix, and finally it may make its way onto broadcast TV. At each step, they can make money off the people who are comfortable with that stage, but, not willing to pay for the previous stages. And of course, sometimes they get repeat sales, like the person who sees it in the theater and also buys the BluRay.

Naturally the USA movie theaters in some states are having a terrible time getting allowed to be open again, such as what is happening in New York. So the real issue is that there are a lot of films backed up and breaking up this log jam need to happen. You can't have Canada's movie theaters mostly open while the USA has many states with some opening and a lot unable to. So in this case Disney is releasing this using both premium online access and movie theaters. Oct 2nd is Wonder Woman: 1984, I hope we are better in a month further into the future.

 

[Realityck]

I'll wait for the DVD, that way We do not have to keep paying a monthly fee to let the grandkids watch it when ever they visit.

Get the Blu-ray, not DVD.

 

[warp9]

If they went straight to general day-of releases on what were previously later stages of the process, then they’d lose a WHOLE LOT of money.

I just checked some stats: Avengers End Game sold 93 million theatre tickets in North America. That's larger than the entire Netflix subscriber base.

It seems theatres are still very popular and necessary.

 

[CarlJ]

I just checked some stats: Avengers End Game sold 93 million theatre tickets in North America. That's larger than the entire Netflix subscriber base.

It seems theatres are still very popular and necessary.

That’s close to 1/3 of the US population (yeah, the US isn’t the whole continent, but, still impressive number).

 

[daflowerz]

I am getting fed up with paying multiple subscription services then having to pay even more for premium+ content. Also about half the time, despite multiple subscriptions, I can't find a movie I want and end up having to pay for it. It really is starting to seem like a racket to me and overall I am pretty patient.

 

[damphoose]

I do sometimes, esp. when it is available on true IMAX.

That was my plan for Mulan, Scotiabank IMAX downtown Toronto. My kids are young enough that they are scared to watch this movie, and the sound system in that place would make it even worse for them. It’s a PG-13 war movie after all.

People who go to the movies alone are not the target here. One parent and a kid is break even. Two parents and a kid, this is a better deal. Add in the rewatch ability and its a solid offer. Not for everyone obviously.

 

[BornAgainMac]

Isn't this like twice the price of a theater ticket?

Not for me. When I have people with me, I have to pay plus food. I guess I could pay the $30 dollars and charge people $10 plus $15 for a drink and popcorn that I had paid for their ticket in the past.

 

[warp9]

I am getting fed up with paying multiple subscription services then having to pay even more for premium+ content. Also about half the time, despite multiple subscriptions, I can't find a movie I want and end up having to pay for it. It really is starting to seem like a racket to me and overall I am pretty patient.

It will be like this for as long as distribution agreements are region-locked and have short expiry dates.

To be honest, it's difficult to turn a profit in the entertainment industry. Most shows lose money on their own and studios depend on one or two big hits to make up for all the rest (Disney being an exception to some degree). Draconian license agreements are one way to deal with this but they screw over the consumer in search of profit.

 

[hot-gril]

They want $30, but the spacebar doesn't pause on Disney Plus. It either does nothing or exits what I'm watching. Cmon.

 

[Anson_431]

Nope. Not convinced.

You pay for a monthly subscription, and you have to pay quite a few times more for a new movie? A price that's even more expensive than a cinema ticket?

And let's face it, how many of us would REALLY REWATCH the movie MORE THAN ONCE before the movie is released to all subscribers later on in the year? Two times at mac and I doubt it'll be less than three at most. It just doesn't make sense

Not sure the actor herself or the price is more of a push factor for me to not supporting this movie I'll be honest, but either way, I don't think it is right to support a movie release in such method when they are trying to charge an unhealthy premium on subscribers.

If a sufficient amount of subscribers pay (which I'm pretty sure quite a lot will), it'll open the floodgate to Disney and many others that this is an acceptable way to make a profit - just like what happened with the price tag of iPhone X that lead to a huge price jump of flagship phones across the board a couple years back.

IMHO, political or not, we should not support this movie for the consequences we suffer as customers in the future.

 

[480951]

Considering Disney+ met their subscriber growth target of five years within the first year already, a hard pass on this from me. It should be included in the service the way Netflix, AppleTV+ and HBO films are. Greyhound, Project Power, 6 Underground and the upcoming Justice League Snyder cut all had big budgets too and didn’t pull this. I won’t support this practice.

 

[topdrawer]

it's weird that i'm sitting here arguing in my head about the pricing of this movie when i don't even like disney. i haven't seen the original animated mulan even. i didn't even watch Greyhound on tv+ and that's free for now. i guess i'm just not into big releases anymore, but yet here i am arguing about the outrages pricing when it shouldn't even affect me. that's the power of the internet

 

[sublunar]

Disney, like anyone selling entertainment products on DVD, Blu-ray or 4k Blu-Ray, charge what they think the market will take. Later down the line those same products will become discounted over time with sales. Eventually they will end up on premium streaming services for no additional cost. Finally, they'll be shown on subscription and then free to air TV.

It's how studios make the money back on their investment which in the case of Mulan is well north of $200m when marketing is calculated.

What people are paying for is superior picture quality, convenience, and ease of use. As mentioned earlier in the thread - family viewing mitigates the cost but there has to be a certain level of innovation to make the new product more worthwhile for the home viewing audience.

There's an existing bank of studio product that's in the can having been expensively produced by the studios who have bills to pay. They can't simply expect it to be ok to release next year on the expectation that COVID goes away.

We as a society ought to be more concerned what happens when this product inevitably runs out. Filming has resumed on a lot of new films and shows but the production cost will only go up. Location shooting will be more difficult, things will take longer, and insurance will be costlier as the risk of reinfection spikes.

We may even see the return of mid budget dramas and more family friendly stuff because of the wider range of people able to see newer products.

The risks involved in making blockbusters may see these become rarer in the short term.

Yes, streaming content will mean that it makes more sense that families watching on a Disney Plus login will get the most benefit out of it. People who refuse to pay for what amounts to early access to a specific subscription service may wait a while for it to become free for all Disney Plus users or pay for a traditional Blu-ray release.

As for the near future, traditional cinema chains were struggling before the pandemic and some may find themselves in dire trouble going forward.

I think the accepted way of first viewing for big tentpole movies will change. There will be choice of price points over time as per usual, so I don't see how people can complain as much as they have been doing. Nobody is forcing you to pay. If you don't like the cost of 'going to the cinema' - then wait for a home release at a price that will suit you.

So in the short term things will change, but the knock on effects could last in to the medium term or even longer.

 

[mnsportsgeek]

I never understood people who pay these prices to watch a movie, You can rent a movie and watch it once for like $4-5.
10 movies*$5= $50 , 10 movies*$30=$300 !

I would only pay $30 for a movie if its a kids movie that my children will watch to death several times a day, which ironically Mulan movie could be...

I’m confused. You “never understand” but then understand 2 sentences later?
[automerge]1598148183[/automerge]

I'll wait for the DVD, that way We do not have to keep paying a monthly fee to let the grandkids watch it when ever they visit.

What’s a DVD?

 

[Abazigal]

Disney, like anyone selling entertainment products on DVD, Blu-ray or 4k Blu-Ray, charge what they think the market will take. Later down the line those same products will become discounted over time with sales. Eventually they will end up on premium streaming services for no additional cost. Finally, they'll be shown on subscription and then free to air TV.

It's how studios make the money back on their investment which in the case of Mulan is well north of $200m when marketing is calculated.

What people are paying for is superior picture quality, convenience, and ease of use. As mentioned earlier in the thread - family viewing mitigates the cost but there has to be a certain level of innovation to make the new product more worthwhile for the home viewing audience.

There's an existing bank of studio product that's in the can having been expensively produced by the studios who have bills to pay. They can't simply expect it to be ok to release next year on the expectation that COVID goes away.

We as a society ought to be more concerned what happens when this product inevitably runs out. Filming has resumed on a lot of new films and shows but the production cost will only go up. Location shooting will be more difficult, things will take longer, and insurance will be costlier as the risk of reinfection spikes.

We may even see the return of mid budget dramas and more family friendly stuff because of the wider range of people able to see newer products.

The risks involved in making blockbusters may see these become rarer in the short term.

Yes, streaming content will mean that it makes more sense that families watching on a Disney Plus login will get the most benefit out of it. People who refuse to pay for what amounts to early access to a specific subscription service may wait a while for it to become free for all Disney Plus users or pay for a traditional Blu-ray release.

As for the near future, traditional cinema chains were struggling before the pandemic and some may find themselves in dire trouble going forward.

I think the accepted way of first viewing for big tentpole movies will change. There will be choice of price points over time as per usual, so I don't see how people can complain as much as they have been doing. Nobody is forcing you to pay. If you don't like the cost of 'going to the cinema' - then wait for a home release at a price that will suit you.

So in the short term things will change, but the knock on effects could last in to the medium term or even longer.

Does anyone feel that it is extremely irresponsible of these media companies to be trying to force people back into cinemas at a time when people should be wearing masks and generally avoiding crowded places?

That said, a movie like Avengers: Endgame would not have made the money it did if it had been released straight to TV, which in turn meant that it wouldn’t have gotten the budget that it did, so it wouldn’t have been anywhere near as awesome.

 

[Realityck]

Does anyone feel that it is extremely irresponsible of these media companies to be trying to force people back into cinemas at a time when people should be wearing masks and generally avoiding crowded places?

The full AMC Safe & Clean plan
https://amc.film/3444A9j

 

[alien3dx]

I’m confused. You “never understand” but then understand 2 sentences later?
[automerge]1598148183[/automerge]


What’s a DVD?

Which you prefer 🤥🤥🤥🤥

DVD	Digital Versatile Disc (formerly Digital Video Disc)
DVD	Digital Video Disc (now Digital Versatile Disc)
DVD	Dick Van Dyke (actor)
DVD	Death Valley Days (TV show)
DVD	Divide (street type)
DVD	Diploma in Venerology & Dermatology (India)
DVD	Digital Versatile Disc
DVD	Digital Video Disc
DVD	Divide Decimal
DVD	Divers Droite (France, politics)
DVD	Deutsche Vereinigung für Datenschutz
DVD	DC Video Deluxe (skateboarding)
DVD	Direct Vendor Delivery
DVD	Developmental Verbal Dyspraxia
DVD	Death Valley Driver (pro wrestling)
DVD	D-Von Dudley (wrestler)
DVD	Definitie Van Dopeheid (Dutch: Definition of Permissible Dope)
DVD	Dissociated Vertical Deviation (ophthalmology)
DVD	Digital Video Drive
DVD	Dynamic Voltage Drop (electronics)
DVD	Depp Vom Dienst (German: Idiot of Service)
DVD	Double-Vessel Disease
DVD	Digital Virtual Disk
DVD	Drivers Vigilance Device (UK)
DVD	Driver and Vehicle Data Online Access

 

[Realityck]

If a sufficient amount of subscribers pay (which I'm pretty sure quite a lot will), it'll open the floodgate to Disney and many others that this is an acceptable way to make a profit.

IMHO, political or not, we should not support this movie for the consequences we suffer as customers in the future.

In other words another selfess protest to prevent people stuck at home during the pandemic from seeing a movie delayed since March from being seen in the opened movie theaters (internationally) as well as being able to view it on Disney + as a alternative.

 

[alien3dx]

In other words another selfess protest to prevent people stuck at home during the pandemic from seeing a movie delayed since March from being seen in the opened movie theaters (internationally) as well as being able to view it on Disney + as a alternative.

err I can wait for Netflix.. too many tv show/movies no times.. Except for apple tv+ too little story and nothing to watch.

 

[Realityck]

err I can wait for Netflix.. too many tv show/movies no times.. Except for apple tv+ too little story and nothing to watch.

Yes Netflix is still good, spending billions on new shows some movies, but you might need another to watch your favorite content that used to be on is gone.

 

[jbachandouris]

At $30 I will just wait for the BluRay. No way would I buy digital copy for that much.

 

[Anarchy99]

As a Disney+ customer, im already disappointed with the lack of content, the cropping they did with Simpsons, the random little bits of censorship, not to mention woke Disney's latest bits of racism.

i only got Disney+ for the niece and nephew and it being easy to use for young kids not to mention i usually give services a shot until they F it up.

at this point i was already unlikely to renew as is, but doing this in addition to all that if anything its basically guaranteeing i'll "sail the high seas" out of spite alone.

 

[Realityck]

As a Disney+ customer, im already disappointed with the lack of content, the cropping they did with Simpsons, the random little bits of censorship, not to mention woke Disney's latest bits of racism.

i only got Disney+ for the niece and nephew and it being easy to use for young kids not to mention i usually give services a shot until they F it up.

at this point i was already unlikely to renew as is, but doing this in addition to all that if anything its basically guaranteeing i'll "sail the high seas" out of spite alone.

recent rumor
Disney Plus Reportedly Adding R-Rated And Adult Content

 

[Realityck]

A picture explains everything

 

[jesse10RR]

recent rumor
Disney Plus Reportedly Adding R-Rated And Adult Content

Nice, thanks for sharing.