When I think of my iPhone 5 or any current smart phone
I ask myself what more do I need or want.
For me the screen size and resolution is peaked for my needs.
Although a faster processor and more memory is always nice,
I have 64gb and with the cloud really don't even use all that I have.
as probably most of you, I consider myself more techy than the average person.
Most people that I work with will come to me with their gadget issues. So for the average person the technology as far as memory and speed is more than adequate and I doubt they care .
What can sell more phones is improved software! An improved Siri, maps, to do list,calendar , mail , web browser would be awesome.
Form factor changes could sell more phones. I love the thinness of the 5, love the LTE and improved screen and speed of the device but aesthetically IMO
the iPhone 4 was more sexy.
I think for many user style/looks is more important than hardware.
The one techy feature non tech people care about and use all the time is the camera and Video. The camera is decent but there is plenty of room for improvement especially white balance.
me personally would take a phone with a better battery life rather than a bigger screen than we already have. Just talking to people using either galaxy and iPhone one of the most commonest complaints is battery life. Apple you want blow Samsung out of the water? make a phone with a battery life 4x as long as current models. Than slam it down the competitors face with ads showing people using their iPhone along side Samsung users looking for a place to charge their phone. Have a Samsung user ask an iPhone user to borrow their phone because the battery on the Galaxy 3 is dead.
Now a little side note, : What really bums me about Apple is not that they are not innovating because they are, it seems to me they have lost their killer instinct. I always felt under SJ, Apple's goal was to make the greatest products in the world but also to destroy the competition. Tear them apart! Now I feel like Apple has become very complacent. Steve's presentations use to call out the weakness in other products and than let you know how Apple's solved the problem other devices haven't. Now every presentation is boring and monotonous with the same mantra " Apple's goal is to make the best products for their users" yawn. or " we have 10 zillion apps where are competitors only have 1 zillion" This is looking back not forward. What ever happened to their mantra skate to where the puck is going not to where it is now.
Samsung and google spend over 4x more money on advertising than Apple.
Believe me, in their minds they are at total war with Apple and realize how gullible the general public is to the "cool factor". They realize Apple in the past was considered the coolest, and the best way to bring Apple down is to tarnish their image as passé and they have been brilliant at doing this. All the while I feel like if you were to walk into Apple's advertising department you would see cob webs and people snoring behind their desk enjoying their 10 course meal being digested. The recent ads have been lame, pathetic and boring. IMO, technology wise there is very little difference between Apple and Samsung at this point, I mean Samsung and android have caught up to Apple, they really haven't done anything amazing above and beyond, yet look how through advertising they have convinced so many, that Apple is behind and no longer cool.
I am also very tired of people ridiculing us posters who say "if Steve was here"
Well yes Steve is unfortunately no longer with us, yet this is why as a stock holder I am very nervous. See, not only was Steve a visionary with great taste choosing products that we all love but he was also one of the most feared CEO from the business standpoint. He was a ruthless competitor, i feel its this relentless spirit to be the best and most successful at any cost, which may have left Apple. IMO in the face of such a still strong financial company its this loss of spirit that is palpable and is what is resulting in Apples stock weakness.
I would love to see Tim Cook acknowledge this is a war, there is a lot of money at stake and Apple plan's on dominating. It is just so important to expand your market in these early days of mobile computing i.e..
smart phone and tablets, reason being once your locked into the platform its hard to switch as you have already made a financial investment into apps and cloud not to mention the time learning the system.
Just Saying
