The wedge shaped MacBook Airs are ergonomically far superior to the rectangular shaped Pros. I would be very disappointed if they dropped the wedge,
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Next MacBook Air to Feature Off-White Bezels and Keyboard, M2 Chip, USB-C Ports Only, MagSafe, and iMac-Like Colors
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I thought I wouldn’t care about the lack of ProMotion on my next Macs, because I got a 2020 iPad Pro this spring, and I never missed the high refresh rate on other devices.
But now that I’ve had an iPhone 13 Pro for a week, scrolling text on my Macs is incredibly jarring. So I may have to rethink the whole “settle for a consumer model” on the next upgrade. I’m sure the higher refresh rates will trickle down eventually, but I don’t think it’ll happen on the next consumer Mac intro.
But now that I’ve had an iPhone 13 Pro for a week, scrolling text on my Macs is incredibly jarring. So I may have to rethink the whole “settle for a consumer model” on the next upgrade. I’m sure the higher refresh rates will trickle down eventually, but I don’t think it’ll happen on the next consumer Mac intro.
I have long thought tilting the keyboard slightly toward the user was an ergonomically smart idea.
That said I have never thought much of laptop designs given how far the keyboard is from the edge of the device. Some are worse than others, of course.
I get the impassioned pleas, criticisms and desires. There aren't many other brands who have such a rabid fans. So much so that Apple products become an extension of themselves. So when it doesn't fit their aesthetic, it somehow is an assault on them and their style.
There are certainly design decisions I've cringed at. But also others that I've grown to like and appreciate. And as you alluded to, they're more often 'right' than wrong. Usually they set the trend for at least 5 years and spawn knockoffs and a cottage industry of accessories.
It's bad enough having a notch on the new MacBook Pro's - but at least it has black bezels so it looks like you can hide it with some software trickery and turning the display off. But if the off-white bezel on the the MacBook Air turns out to be true, I can't see this being hidden with software.
This is the main reason I always go for the black front face on an iPhone, as it disappears when the display is off.
This is the main reason I always go for the black front face on an iPhone, as it disappears when the display is off.
White bezels and a black notch would be my guess.
I had no issues with a with bezel on my old iMacs or iBooks. This is going to be a completely non-issue for the majority of folk.
Watching full screen would be horrible if the notch was white. With a black notch you can simply hide it by turning off pixels.
The notches are absolutely pathetic. Once again, Apple doubles down on a widely mocked design failure. Actually, it's not even a failure, because failure implies trying. Apple gave up on doing actual design work years ago.
It's sad that Apple finally shìtcans the embarrassing emoji bar and defective keyboards, but then introduces this blunder.
It's sad that Apple finally shìtcans the embarrassing emoji bar and defective keyboards, but then introduces this blunder.
It would be great if Apple offered the current MBA along side the new design like they are doing with the MBP. While I am dreaming, it would be even better if they gave the current MBA a processor bump to the same one in the new design. I think there are people that would prefer the current wedge shaped notch less design in professional color options and with the updated M2 (or whatever) processor.
Apple will probably increase the price of the new MBA by a couple of hundred bucks, and there are people that would prefer the old form factor with a new processor at a reduced price.
Color options is exciting. I was hoping the MBP would have some color options that were darker and more professional versions of the iMac's colors. I love color but I'm not a big fan of the lighter colors. It's just not my style
You're allowed incorrect opinions, it's all good.
When you spend 7 years working the Bar, we can compare notes. Until then, you've got far less experience watching Apple's customers than I do ?
The 5C was discontinued because the SE came along, not due to poor sales.
If you think those of us on MacRumors represent Apple's typical customers, you couldn't be less correct.
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But since the machine will have white bezels anyway, I bet you Apple will find a way to add matching white filler pixels to the top strip while in full screen so it will just appear as a thicker white bezel.
great post!
the "clown world" reference is very true!
also
will the pentalobe screws (if there are any) that keeps the bottom cover one have a whiteish bezel in the slot?
On the iPhones they had a noticeable shading effect between the screen and bezel, which IMO looked untidy and didn’t show up on the black bezels.
Don’t worry, they probably won’t fix the keyboard touching the screen when closed so you have to keep the keys spotless to stop them printing on the screen.
APPLE PLEASE HIRE THIS PERSON FOR YOUR DESIGN TEAM.
I'm not sure how I feel about white bezels but that mockup looks delicious. I really hope they ditch the "Air" moniker and just make these the default new "Macbook." The Air has always had a wedge design and it just doesn't seem like an Air without one (which is why the current iPad Air weirds me out).
Somehow I don't think so.
Color matching the screen and notch to glossy black is simple, just turn off the unessesary lighting zones and pixels. Job done.
Color matching white however would require extremely expensive, and require highly color accurate panels to look remotely good. Not to mention even if you could do it reasonably well (initially), just a 1% variation in color temperature between batches would be very noticable and make it look like crap. Never mind the color calibration fluctuation over time.
How often should monitors be calibrated?
Once you get over the first hurdle in actually calibrating your monitor, you have to remember how often you need to re-calibrate.
photofocus.com
White bezels will make the computer look like a chintzy toy, perhaps to motivate people to buy the "Pro."
Or perhaps this impression is really a dash of honesty, since Apple computers are now glued-together disposable items with soldered-in RAM and SSDs that can't be fixed when they go bad. And they WILL go bad.
Or perhaps this impression is really a dash of honesty, since Apple computers are now glued-together disposable items with soldered-in RAM and SSDs that can't be fixed when they go bad. And they WILL go bad.
Designed obsolescence.... Especially moving forward with the gen Z and Alphas.
Its happening all around us. Even cars are getting difficult to repair. John Deere Fudged up too.
I see that Apple makes a lot of profit off AppleCare and has an excellent "image" of "going-green".
While I do believe they recycle their rare-earth metals. They use some pretty shady techniques to get people to trade-in/upgrade/unusable so recycle it or buy a new one strategy.
Reminds me of Fight Club when they steal the ****(liposuction clinic) waste, make soap. Then sell it back to their RICH @$$e$.
I'm a marketing consultant for some of the world's biggest technology companies.
I hate to break it to you - but gender is one of many factors that we track, measure, and consider when it comes to product development.
I guess the entire technology marketing industry are casual misogynists?
Or in the Marketing industry in general ?
Gotta be careful around these forums. These Mac "artists" are sensitive....