Jokes aside, I think there is definitely a gap at the very top of the market, an area that Apple isn't present, for a true desktop replacement luggable which isn't designed in a way intended to appeal to a nerdy 12 year old. I mean, these are the most powerful and expensive machines out there so why the heck aim them at spotty teens out of the style loop.
There's not a single machine in that segment which doesn't cause some gagging, the Qosmio included. And the new XPS M1730 seems to take ugliness into a whole new dimension. In absolutes the Sager NP5790 is a fairly ugly machine, but it actually looks attractive compared to the rest of the monstrosities out there.
There are others which could look fairly respectable in a sober way, except the nerdy 12 year old pops up somewhere and ruins it. I wish Alienware would lose the head out of the M9750.
I use the Dell gaming laptops for work as the software I run on them works perfectly well without OpenGL support and the gaming GPU's give me desktop-grade performance. But I do dispair at how freakin' ugly these generally tend to be, when they don't have to be. I'm in the market for something with an 8700m or an 8800m and the pickings are looking pretty slim in terms of style.
If they would make them just big, simple looking machines. Like how the PowerBook 1400 used to look. How hard can that be. They don't have to be ultra thin and stylish like the MacBook Pros, but every system in that "desktop replacement" segment is littered with crazy colored pieces and flairs and bulges and ugliness like they're all trying to appear to have come straight out of a sci-fi movie.
Look how simple this Dell looks:

It's not beautiful, but its not ugly, it's just there.