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And Pebble's is? How much money was sunk into planning their ad campaign?

Yes the Pebble is, I really enjoy mine. It didn't become of the most famous Kickstarter campaign by being crap.

And what ad campaign? As far as I know, it has not been shown outside their website. This relatively cost nothing.
 
This makes no sense. First, does anyone outside of the tech blogs and forums know you Johnny ive is? People will see that ad and just be confused.

Second, by saying "it's just a watch" aren't they downplaying their own product too?
 
Why even reference Apple if Pebble supposedly isn't targeting the same type of customer as the Apple Watch?


I have no need for an Apple watch, but I find my Pebble very useful, but I only get about 5 days out of my battery - I do get a lot of notifications, so that probably has something to do with it.
 
Going the Samsung and Microsoft route of advertising I guess. Attack mode. Not a big fan of this type of advertising. Seems desperate and makes me not even want to consider their other products.
 
Just like the iPad gets mentioned in competitors ads all the time it seems like the Apple watch already has left its impression...
 
I'm with you. I actually think my pebble is nearly the perfect smart watch. It's light and holds a charge for days. The "low-tech" display of the pebble is perfect for it's application - you can see it in all lighting conditions. It doesn't do video or audio, but why would you really want your watch to do those things. I think I'd like to see the simple pebble "low-tech" solution but with an Apple design. I think most companies are over thinking the smart watch. The one feature I think I might really like is Siri. Push a button on a watch and give it a command like "set a timer."

If they could just merge the Pebble and the Apple Watch and move it closer to the Pebble price I think it would be a winner.
 
Like with phones, Apple isn't going to go after the lower-end of wearables. With a base price of $349 (which probably means the ones people really want will start at $500+), the Apple Watch is going to be out of range for many people who would still be interested in this type of device. Combined with the fact that you need an iPhone to use the device, the off-contract price for the two will start around $1000. I think Pebble will be fine with $100-200 watches.

It'll be interesting to see if the Watch gets subsidized as an add-on for new iPhone buyers by the telecoms. I'm doubtful, since they wouldn't be able to tack on another cellular contract as they can with iPads.
 
I've always liked Pebble but childish antics like this only make me feel less of them. Attack ads always smack of desperation to me. Plenty of room for sub-$350 products in this category so how about actually improving and refining it instead?
 
I've always liked Pebble but childish antics like this only make me feel less of them. Attack ads always smack of desperation to me. Plenty of room for sub-$350 products in this category so how about actually improving and refining it instead?

It's not an ad. Just a little graphic on their website.
 
So many FanBois...

I guess Amazon can't sell those crappy black and white Kindles

Pebble -

Can see my notifications
Can control my music
Can wear it in the pool
Can charge it every 4 days
Everyone can see the screen on all the time

Yes those kindles are crap too. Anything with a black and white screen is crap, i don't care who makes it. 1960 was a long time ago.
 
Yes those kindles are crap too. Anything with a black and white screen is crap, i don't care who makes it. 1960 was a long time ago.

Just because it's black-and-white doesn't mean it's old tech; High reflective contrast, zero idle-power-draw displays like eInk are far beyond what could have been mass produced at any point in the 20th century. And no transmittive or emissive display can compete with them in outdoor readability or battery life.

The absence of color is a limitation to this technology at present of course... Well, technically color versions do exist, but it's dull and the contrast levels aren't as good.... but what on Earth makes color so essential on a device that is mostly intended to display textual information at a glance? Smartwatch does not replace your phone's display; it just supplements it.
 
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Pebble Not Perfect

I was a Kickstarter backer of Pebble, and later bought a second, the Steel. I'll switch to the Apple Watch when it comes out. Why? Because Pebble software has been sorely disappointing. Basic things like staying linked to the phone continue to be buggy, particularly if you have more than one bluetooth device paired with the phone, or own more than one Pebble.

For the most part, the real advantage of the Apple ecosystem is the integration of the software and hardware--you might also argue the products are superior, but the integration makes the whole greater than the sum of their parts. Hardware features like battery life won't save Pebble because, while they made a great watch, the software has never kept up.
 
Just like the iPad gets mentioned in competitors ads all the time it seems like the Apple watch already has left its impression...

Has it even been released yet? Pebble is taking a page from Samsung's marketing technique: inform your customers about upcoming products from the competition
 
I don't really understand all the hate on the Pebble. Yes, it's only really become a stable consumer product in the last year or so with significant software updates, but I think it dealt with the design restraints of being a watch much better than what we know of the Apple Watch so far.

Usually Apple has been great designing around the restraints of a platform instead of changing them for more aesthetic purposes which unfortunately I think they've done with the watch.

For a smart watch I think the primary restraints are

+ Being able to see the screen in all conditions, especially bright light. I'd rather the Apple watch have a 300dpi e-ink screen like the new kindle than a color screen which doesn't add much except battery drain and harder to read text in all lighting conditions.

+ Having a battery that lasts more than half a week

+ Having a simple, minimal interface to make it easy to tell time and be able to get and dismiss notifications quickly to decide whether I need to take out my phone or not.

+ Being able to track fitness

As nice as the Apple Watch looks, including software, it seems as though they've emphasized adding too much functionality of the phone itself. Photos, that icon home screen, maps, etc. A watch is something you glance at.

In the end I'll probably be tempted to get the Apple Watch like I always am with Apple devices, but I don't think the Pebble's take on the problem should be dismissed as much as people are.

Less related, here's an example of fantastic design based on the constraints of the screen. Great watch face design for the pebble.

http://ttmm.eu/
 
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The Pebble watch reminds me of 80's tech from an interface standpoint. Remember the calculator watches...exactly.
 
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