Stop being sheep. The sooner we get rid of this Blu-ray debacle the better we can move forward with real technology.
Noone debates digital only is the future. It's just that currently (and in the next 2-3 years) it's not able to deliver the same image/audio quality and extras (including subtitles / CC's) as physical, offline (currently: BD) media. Therefore, Apple's lying "there is no demand for BD drives" is a complete ********. No wonder there are a lot of angry posts here as well.