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Phil Schiller Says iPhone 5 Scratching 'Normal' for Any Aluminum Product
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Well, the wife isn't the nicest person to her phones and I have to say I have replaced more than one glass on her 4 and 4S over the years. But when she dropped her 5 on the couch and it bounced off onto a wood floor and flattened the corner, that was the end. The 5 wouldn't have survived my wife. LOL I can replace the glass for cheap...what the hell am I supposed to do when she dents the crap out of the housing by dropping it on a wood floor? I have dropped glass salad bowls on the wood floor and not had them break.
Wow, really? I thought they did a drop test on youtube and showed the iPhone 5 to be pretty robust. I'll find the link and edit it in...
Bam! http://www.youtube.com/watch?v=pMvE0lkunBg
You mean the charm of Jobs like when he practically called us all retarded for holding a phone like a phone should be held?? The 4 had a serious design flaw, the black aluminum was a poor decision.
Think hard about this guys. Schiller probably has 2 Ferrari's in the garage, couple Lambo's, maybe a couple vintage planes, properties all over the world, and a family. Then, some guy emails him about scratches on his phone. You really think he gives two %$^&'s about it? He doesn't.
Her's dented much like the one in this thread except it was on the bottom left corner.
https://forums.macrumors.com/threads/1449552/
Well at least they have some someone take over the reigns at Apple in the stupid answers department... 
So what is basically a design/manufacturing flaw gets explained as normal, even though the band around my wife's iPhone 4 hasn't got one scratch. As one user said on Apple's message boards:
Stop anodizing the damn phone now, thank me later!
So what is basically a design/manufacturing flaw gets explained as normal, even though the band around my wife's iPhone 4 hasn't got one scratch. As one user said on Apple's message boards:
Stop anodizing the damn phone now, thank me later!
Really? You've replaced multiple glass panels on her iPhone 4 and 4S and you'd rather keep doing that than put up with a small dent on the edge? To each their own I suppose.
I was referring to his responses to emails, which were generally along the lines of "yep", "just wait", "coming soon", or "working on it". I don't think he replied "you're holding it wrong" to any customer's email inquiry. I could be wrong about that, but at Apple's antennagate press conference, Apple did claim that antenna problems were common to all cellphones, depending on how they were held.
Whether or not the black aluminum on the iPhone 5 was a poor decision remains to be seen. The casing is stronger than previous generations, and makes the entire phone less susceptible to shattering than the iPhone 4 (the risk of shattering at least one glass surface was reduced more than 50%, because the front glass is also now less likely to shatter). iPhones prior to the 4 (as well as iPods) were also subject to scratching on the rear of the device.
I am curious, however, to see how many people have problems with the coating wearing off of the bezel on the iPhone 5.
You actually mean:
You're scuffing it right.
This is normal for any aluminum product.
My phone came with 3 scratches out the box. After being VERY careful w/ it, it got two more. I'm planning on swapping this one for a new one and putting that straight into a Incase Slider case. Problem solved.. hopefully!
Mine was. Bevel above lightning port scratched, right out of the box.
Your point?
A straight question is my point.
Why should such a beautiful phone be put in a case? If you needed to "case it", you failed as a designer. SO much for Johnny Ive.
Phil, you are being ridiculous.
Get your act straight—curb your propagandist instincts, come to terms with slightly lower profit margins, and design a better product.
The funny thing is that this very image is being used by many newspapers/blogs as an iPhone that came scrached like that out of the box!!!!
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What a bunch of whiners, when it's glass. I dropped and it shatter.
It's metal, it scratches... wtf. Go buy a plastic phone.
This
It seems to be a trend now. Everytime an iPhone is launched, critics get the magnifying glasses.
Best Apple made laptop EVER.
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This thread is really great entertainment. Over twenty pages of people talking about scratched iPhones. I mean this is great stuff.
I wonder how many are actually pre-scratched inside the box. What percentage? .0001%? If your phone is pre-scratched, return it for a new unscratched one instead of whining that it's the end of Apple and the World as we know it. Life is not perfect and never will be...deal with it.