They're not a rulemaking body. Why you think they should get to have "rules" to deliberately screw people over is beyond me. Why do you WANT to give one of the biggest corps on earth the ability to screw people over? It doesn't benefit you in any way, in fact it goes directly counter to your own interests as a customer.They aren't being arbitrary. They set some rules, he knew the rules, and he broke the rules.
This is why I'm using the term 'authoritarianism'; the open worshipping of the strong having power over the weak.
Again for emphasis: it doesn't benefit you, in fact it harms you, so why are you for it?
Well, honestly, arrogant and aloof was two of the strongest defining personality traits of Steve Jobs, so it's not as if this is anything all that new. (Remember the 'you're holding it wrong' thing? Oh, and about a thousand other similar told and untold encounters and anecdotes.)They’ve simply become arrogant and aloof.
Corps do tend to get more arrogant and aloof as they grow, but then again, Apple has been absolutely monster huge for some ten-fifteen years by now so I'm not sure it's actually possible to measure any change on a scale here.