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Samsung's Smart Watch Commercial Pays Homage to Early Apple iPhone Ad

bottom line is:

if you like to resemble a 60's sky-fi movie character buy Samsung's what-is-called watch.

Vintage is back in fashion anyway.
 
applefan10466 said:
The "only"similarities you mentioned are essentially the entire commercial.
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In that case - every car commercial is the same

Every furniture store commercial is the same

etc.

But it's cool - Samsung is evil and they copy everything from Apple. They've never done anything original. About right?

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PerformaUser said:
Wow! Samsung has no identity!... I can't wait until Samsung's CEO starts making presentations while wearing a black turtleneck, jeans, and sneakers.
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No that would be Microsoft and then they would be accused of mocking someone who had cancer. Didn't you read the other thread :rolleyes:
 
samcraig said:
In that case - every car commercial is the same

Every furniture store commercial is the same

etc.
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No because all car commercials and furniture commercials are not the same.

But it's cool - Samsung is evil and they copy everything from Apple. They've never done anything original. About right?
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Please don't make up things that no one said.
 
applefan10466 said:
No because all car commercials and furniture commercials are not the same.

Please don't make up things that no one said.
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Most of the car commercials I've seen show a car, show it driving and show all the features. They are all the exact same! Clearly!

No one said Samsung is evil?
No one said they copy everything from Apple?
No one said they've never done anything original?
 
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samcraig said:
Most of the car commercials I've seen show a car, show it driving and show all the features. They are all the exact same! Clearly!
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Ok here's a question. What's different about the apple and samsung commercials?
 
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applefan10466 said:
Ok here's a question. What's different about the apple and samsung commercials?
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They're only similar in that they both use old TV / movie clips, an idea that is not unique. Other than that, the relationship of the clip topics to the product, isn't even close.

--
The Samsung ad clips have a direct connection with the product, as they are all about fantasy wrist gizmos that you can talk to.

Samsung's ad is about the specific product genre.

--
The Apple ad, on the other hand, has no clips about fantasy smartphones, or even cell phones at all. Instead, it seems to be a play off their old "say hello" ads, with the "hello" coming from clips instead of device screens.

Apple's ad is about reusing a well-liked ad phrase.

--
They are using two different approaches.

Note: While I did not stay at a Holiday Inn Express last night, I did just help my daughter work on a book report where she had to note the difference between main ideas and themes :)
 
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So now they start copying commercials?
One thing in it is true, it's the next BIG thing.
 
I think that the line "The next big thing is here" is the perfect display for Samsung's complete ignorance towards the market in this case. That "watch" is being trashed in almost every single review, coming up with such a bold tag line like they did is a mix of sad/funny...
 
kdarling said:
They're only similar in that they both use old TV / movie clips, something that is not new. Other than that, the relationship of the clip topics to the product, isn't even close.
--
The Samsung ad clips have a direct connection with the product, as they are all about fantasy wrist gizmos that you can talk to.

Samsung's ad is about the specific product genre.

--
The Apple ad, on the other hand, has no clips about fantasy smartphones, or even cell phones at all. Instead, it seems to be a play off their old "say hello" ads, with the "hello" coming from clips instead of device screens.

Apple's ad is about cutely reusing an old ad phrase.

--
They really have two different approaches.

Note: While I did not stay at a Holiday Inn Express last night, I did just help my daughter work on a book report where she had to note the difference between main ideas and themes :)
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Everyone in the apple commercial is saying hello into a phone, ie the specific product genre. How'd you miss that?

I counted 31 phones in the apple commercial. What exactly makes a phone commercial about the "specific product genre" if not for phones??

I hope your daughter told her teacher "dad helped me with this" when asked why she missed the obvious :)
 
yellowtruck said:
Innovation, Design and now Advert Concept thieving. It’s not a stretch to think ALL of their technology must also be stolen then re-packaged. They are simply master counterfeiters, imitating real market products then re-branding their name on it. I foresee a future ban on Samsung products when too much is fiannly too much and the last straw.
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We'll see a ban AFTER we see a ban on all the much more obvious knockoff products. Dr. Shasta, for example.
 
ironsienna said:
Jeez Samsung... This is a stealing spree... They copied all of those????

The Apple Ad
KIT
Star Trek
Flinstones
Inspector Gadget
Jetsons
Dick Tracy
Smurfs
Teletubbies
My aunt Jessica
My dog Sparky

Oh my god... can't they think of anything original???? :p
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Don't forget the first season of Babylon 5. The only REAL threat to Star Trek ;)
 
kdarling said:
The "M7" (named to go with the A7) is actually labeled as an NXP LPC18A1.

It's a made-to-order version of an NXP(*) LPC1800 series, which is an MCU that already comes in about 40 different pre-designed variations... each with various amounts of Flash, RAM and types of I/O.

View attachment 439302

Apple would've asked NXP to include the particular I/O blocks that they wanted, and NXP would then have designed and produced it.

In this case, the blocks would've been in part determined by what the sensors needed. Let's look.

  • The 5S uses an AK8963 compass chip. Looking at its specs, we see that it requires either an I2C or SPI interface.

  • The STMicroelectronics gyroscope L3G4200DH has the same interface choices.

  • The Bosch Sensortec accelerometer BMA220 ... checking... yep, ditto.

So Apple needed at least three I2C and/or SPI ports on the "M7" to talk to those sensors.

(*) NXP used to be Philips Semiconductor
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Thank you. :)
 
And Apple's entire business came off the backs of Star Trek (Padd), and let's not even begin with Xerox...
 
9000 said:
"Pay homage". That's a nice way to put it.
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Think back to Steve Job's famous "We have always been shameless about stealing great ideas," and "Good Artists Copy, Great Artists Steal".

Contextually Jobs was referring to how Apple gobble up ideas and applying them in ways that creates something great and new.

"Ultimately it comes down to taste. It comes down to trying to expose yourself to the best things that humans have done and then try to bring those things in to what you're doing.

I mean Picasso had a saying he said good artists copy great artists steal. And we have always been shameless about stealing great ideas and I think part of what made the Macintosh great was that the people working on it were musicians and poets and artists and zoologists and historians who also happened to be the best computer scientists in the world."
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If someone at Samsung said something similar it would be "I mean Picasso had a saying he said good artists copy great artists steal. And we have always been shameless about stealing great ideas from Apple."
 
That is a great ad! I liked it. It copies Apple's iPhone ad, but it is also adds its own twist, being both creative and funny.

Now, let's see the advertised product...
 
portlandia said:
It's funny seeing all the Apple fanboys here. I use Apple products, I have an iPhone, a Macbook, and an iPad but I don't hate on Samsung like you guys do. I'm not sure if you guys know this but people's reaction to the first iPhone wasn't so warm either. Back then, Blackberry and Nokia (Kings and queens of the smartphone market) laughed at their feeble attempt to try to gain market share. Now, they're nowhere to be found and Apple and Samsung are ruling the cellphone market.

THIS IS A HOMAGE TO THE FIRST IPHONE COMMERCIAL.

It was designed to be a starting point to a technological revolution -- just like the iPhone did back then. The only reason why fanboys are fanboys is because they think that the iPhone is being threatened and is now the underdog. That's also why there are Android fanboys -- for the longest time, it was an underdog and people generally cheer for the underdog.

You don't see a shampoo commercial and say that "OHHH!!! They copied that other shampoo commercial by showing the flowy hair!" It's marketing, guys. It's even the point of the ad, sometimes, to either make fun of or pay homage to another ad.
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Ooooooohkay. Not that I actually think that you believe the garbage you're try trying to peddle.... But.. I'll bite. Webster defines homage as a dedication out of honor, done for respect. I'm going to at least assume that you realize Samsung bears NONE of these feelings toward Apple. Please wake up... Your "all caps" sentence is easily the most misguided untruth I've encountered today.. On or off the internet.
 
Technarchy said:
Think back to Steve Job's famous "We have always been shameless about stealing great ideas," and "Good Artists Copy, Great Artists Steal".

Contextually Jobs was referring to how Apple gobble up ideas and applying them in ways that creates something great and new.
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More specifically, the GUI-based operating system that the Mac had. If Samsung stole the Apple way, their smartphones would just be fully touch-based and app-based and would not have all these other suspicious similarities.
 
applefan10466 said:
Everyone in the apple commercial is saying hello into a phone, ie the specific product genre. How'd you miss that?

I counted 31 phones in the apple commercial. What exactly makes a phone commercial about the "specific product genre" if not for phones??

I hope your daughter told her teacher "dad helped me with this" when asked why she missed the obvious :)
Click to expand...

Phones? Yes. Smartphones? No.

...ooooooh. I split that hair but good! :p
 
There's a lot of reaching to get that that commercial "pays homage" to anything other than dirt-common advertising strategies.
 
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