I understand those are your wishes, but you have to understand apple is not going to do it, they do NOT support bluray; why would they, or would they WANT to, add drives for a format they do NOT support.
I understand that it looks like Apple is not going support BD movie playback (of course they do actually support BD-drives for burning and reading data from - it's the encrypted movie discs I'm talking about).
You are continuing with this circular logic that leads nowhere. 'Apple won't support Blu-ray because they don't support Blu-ray' is not a very convincing argument.
Here's some actual arguments against Apple theoretically supporting Blu-ray movie plaback:
'Apple won't support Blu-ray because they want to push people towards the iTunes Store' or
'Apple won't support Blu-ray becasue they don't like the licensing terms' or
'Apple won't support Blu-ray because they want to wait until there are cheper and thinner slot-loading drives they can fit into any model'.
Those are all valid arguments that actually have some logic behind them. I disagree that they are strong enough arguments, but that's just my opinion. But saying 'Apple will never add blu-ray drives because they don't support Blu-ray' is meaningless - if they did support Blu-ray movie playback they could add the drives, and if they added the drives they could support Blu-ray movie playback! Obviously! You're just stating the current position and then repeating it as if it were the reasoning behind it.
If all you want to do is watch blurays on your mac go buy an external drive, download VLC and start watching... only thing you lose out on is BD live and menus, which isn't such a big deal if you are just trying to watch a bluray movie. So I'm still not sure what your argument is?
I have bought an external drive, and I have successfully played some of my Blu-ray discs in VLC via MakeMKV's streaming option. But it's a non-trivial and far from reliable process, and is unsuitable for the average consumer who may be less tech-savvy and just wants to watch a BD movie on their mac. I think that's bad for consumers and bad for Apple's brand. They've shaken off so many ill-founded prejudices with the mac over recent years (file incompatibility, the one-button mouse myth, the lack of software thing...) and then they refuse to support a mainstream, established consumer format that is catered for on Windows.
You think apple should make an external bluray drive? I'll say it again for you, apple does NOT support bluray, hence no bluray drives. If you want native bluray support look elsewhere because it's never going to happen no matter how much you wish that it would. Some people want a 13" macbook pro with 8 usb 3.0 ports, best graphics card available, 32gb of ram, etc. doesn't mean that apple is going to or should make it. Obviously apple is doing well enough with no bluray support, i wouldn't say it's the top priority for many of their consumers or else people wouldn't be buying their products at record numbers.
I don't really care very much if Apple makes an external drive or not, my main desire is that they add optional BD support to OS X.
Comparing Blu-ray support, which is just a software patch away, with the kind of hardware features that would seriously affect all users is missing the point.
The "If you want native bluray support look elsewhere" argument is missing the point again. I want native Blu-ray support in OS X - obviously if the Blu-ray part of that equation was the only, or overriding factor I would have gone to Windows for it already.
And Apple doing great is, in my view, no reason not to provide the option of BD movie playback in OSX. They could do even better with it, but I think it's much harder to argue they'd somehow do worse (in terms of mac sales). That's why I was saying I think it's a strategic decision not a technical one, a point firmly supported by what comments and rumours we've had about Steve Jobs' views on the format. He wants us all to use iTunes, and if we can't or don't want to - too bad for us. I think that sucks.
I'm just expressing my opinions. I'm not expecting Apple to read or respond to my posts (that's what apple.com/feedback is for

). If I'm wasting my time posting at all then so are you my friend