But they're constantly forced to update. We are now talking about 5g. It seems as soon as a carrier gets ubiquitous coverage with one technology they have to go on to the next.If companies are installing infrastructure to scale (which, I realize, is a costly and challenging task), then land area isn't as prohibitive as you make it sound.
I think the point of the matter is it's exponentially more expensive to cover a larger landmass than a smaller one.
Are those costs reflected accurately with what they're charging consumers? I could sit down and figure it out I guess. My understanding is that the margins carriers work under are already pretty thin.