The Stand for Apple's New $4,999 Pro Display Costs an Extra $999

Swaderz

macrumors newbie
May 2, 2019
18
66
We all know that Apple Fanboy who will pay that price with a smile, not bat an eye, because it is justified, because they have to have THAT monitor.
 
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Bokito

macrumors regular
May 29, 2007
201
472
Netherlands
I loved how the audience collectively gasped when it was revealed not only that the stand was sold separately — but that it cost $999.
I don’t think that ever happened. It’s pretty sad when your own applause-machine starts to go nuclear on you. Someone definitely overplayed his hand here. I also wonder if Apple will adjust the volume a bit for that part of the video they just released.
 

inhalexhale1

macrumors 65816
Jul 17, 2011
1,037
685
PA
Hey Apple, if you wanted $6k for the monitor then you should've just priced it at $6k rather than charging $5k and insulting our intelligence by charging an additional $1k for the stand nearly everyone will need anyway.
So true. The price is the price. I think we all knew it would be way up there. But just charge extra and include the stand.

Adding a stand to your cart for $1k, hahaha. I’d feel so stupid.
 

TobyR

macrumors member
Jun 19, 2006
36
103
$299 or $399 even.

But not K. No, sir.

I’m sure it has an immense amount of industrial design and might even be a piece of modern art.

In any other context it might even be appropriate.

But a thousand dollars for a monitor stand sense such a terrible message.
 

tedmonson

macrumors newbie
Jul 18, 2002
5
6
Whoever made the decision to announce a separate and optional $999 stand should be fired... Seriously... how hard would it have been to just announce a monitor price of 5999 including the stand and call it a day... NO ONE WOULD BE BALKING.... stupidity on display there at Apple...
 

oneMadRssn

macrumors 603
Sep 8, 2011
5,187
12,098
Europe
Have you people never shopped for a counter-balanced display mount before? They're not cheap. We use Humanscale ones at work, and they're something like $400 each, and meh quality to be honest. The price of the Apple one is certainly high, but assuming it's actually very good and figuring in the Apple-tax, I don't actually think it's unreasonable.

Or, do people really plan on putting a $5000 display on a crappy plastic stand?
 

keysofanxiety

macrumors G3
Nov 23, 2011
9,536
25,262
Have you people never shopped for a counter-balanced display mount before? They're not cheap. We use Humanscale ones at work, and they're something like $400 each, and meh quality to be honest. The price of the Apple one is certainly high, but assuming it's actually very good and figuring in the Apple-tax, I don't actually think it's unreasonable.

Or, do people really plan on putting a $5000 display on a crappy plastic stand?
Even so, to announce it as they did... man, that screenshot is going to make the rounds in the media. Such a terrible idea.
 

dazz87

macrumors 65816
Sep 24, 2007
1,490
1,532
Have you people never shopped for a counter-balanced display mount before? They're not cheap. We use Humanscale ones at work, and they're something like $400 each, and meh quality to be honest. The price of the Apple one is certainly high, but assuming it's actually very good and figuring in the Apple-tax, I don't actually think it's unreasonable.

Or, do people really plan on putting a $5000 display on a crappy plastic stand?
No most people who purchased a 5k lcd display in 2019 expect the stand to come with it........but you are right its our fault......We are not spending enough.........
 

Kinotto

macrumors member
May 7, 2018
85
223
Well, they delivered what the customers asked for. Now it’s the customer’s turn to open the wallet.
 
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oneMadRssn

macrumors 603
Sep 8, 2011
5,187
12,098
Europe
No most people who purchased a 5k lcd display in 2019 expect the stand to come with it........but you are right its our fault......We are not spending enough.........
Most people who purchased a 5k display in 2019 spent a lot less than $5,000. This 6k display here will be purchased by companies who won't use any cheap included stand anyway.

Would you have prefered they say the monitor costs $6000, but for $1000 less you can get it without the stand? Actually, from a marketing standpoint, that probably would have been smarter to do it that way.
 
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