The iPhone 4 IS coming to o2 on Pay As You Go ...
If you go to o2.co.uk, then click on the link "how to upgrade to iPhone 4", you get the following:
iPhone 4 is available from 24 June. That's when you can take advantage of our Early Upgrade Offer. To get started, what type of customer are you?
Pay Monthly customer
Pay & Go customer
Business customer
Pay Monthly customers upgrading to iPhone 4
If you're an existing Pay Monthly customer, we have a number of ways for you to upgrade to the new iPhone 4.
Customers currently eligible for an upgrade can easily upgrade online or in an O2 shop, when the phone goes on sale on the 24th of June 2010.
However, even if you're currently in the middle of your minimum term there are a number of options to get your hands on one.
Option 1: Early Upgrade Offer, valid from 24 June to 24 July 2010.
You can pay a reduced one-off charge and upgrade straight away to an iPhone 4. To find out more about your charge and the rules have a look our Early Upgrade Offer.
Option 2: Buy the iPhone 4 on Pay & Go.
If you don't want to upgrade to a new iPhone on a Pay Monthly contract, you can buy an iPhone 4 on Pay & Go. Remember you'll need to continue to pay for your existing Pay Monthly contract.
If you are going to use your existing Pay Monthly sim in iPhone 4, please ensure you Contact Us to transfer to an iPhone tariff if you are not already on one. Or you can use the Pay & Go Text & Web sim you will be provided with.
Pay Monthly customers with O2 Insure can move their new Pay & Go iPhone onto their existing O2 Insure policy. Just give us a call within the first 3 days of purchase to let us know.
Option 3: Wait until you're eligible for an upgrade.
All Pay Monthly O2 customers are part of O2 Priority List and everyone has an opportunity to upgrade early. Have a look at the table below to see how soon you will be eligible for an upgrade.
If you're a Platinum customer... get a 6 month early upgrade
If you're a Gold customer... get a 3 month early upgrade
If you're a Silver or Blue customer... get a 1 month early upgrade
If you don't already know your Priority List tier you can find out by texting DATE to 21302.
Terms apply. Get more information on O2 Priority List .
Switching to a micro sim
No matter how you choose to upgrade to iPhone 4, you'll need to change your current sim to a micro sim. We'll have more information about this soon.
Pay & Go customers upgrading to iPhone 4
If you're already on Pay & Go with O2 and buying the iPhone 4, you'll need to transfer your existing O2 number, balance and tariff onto a new micro sim. We'll have some more information on how to do this soon.
Businesses upgrading to iPhone 4
If you're an existing Business customer, we have a number of ways for you to upgrade when the new iPhone 4 goes on sale on 24 June 2010.
Businesses currently eligible for an upgrade with O2 can easily upgrade in an O2 shop, through the Business Customer Services Upgrade team or by talking to their account manager.
However, even if you're currently in the middle of your minimum term there are a number of options to get your hands on one.
See it for yourself here:
http://shop.o2.co.uk/new-iphone/howtoupgrade.html
I doubt this info would go on the page prior to launch if it wasn't an option at launch. All the screen shots prove is that Carphone Warehouse aren't getting O2 PAYG iPhone 4 at launch ... not that Apple nor O2 themselves will not have it.