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Tim Cook Discusses Steve Jobs, Apple's Rivals, and Calls Apple Watch 'The First Modern Smartwatch'

The Apple Watch was marketed wrong. It should have been an accessory, never expose it as a "innovation". As a companion for your digital live style, that would have been a way more friendly approach.

Right ow is a device for the shallow and fashion fan, not for the people. Totally wrong strategy. Now they will have to spend more money in excuses to try to make it fit.

It should have been marketed to the millennial, to the guy in skate board to control his GoPro, the the girl clubbing, to the graphic designer... THAT! A companion to your digital life.
 
Apple watch will be a more demanding product because it is more convenient how you wear it than the ipad is. An ipad need a purse or hand bag or something to be carry around with you
 
jrswizzle said:
He was right though wasn't he? What smartphone really drove any growth in the industry before the iPhone? Where is the wearables market right now? How about mobile payments before and now after Apple Pay?
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Jr,
this is what many of us talk about when it comes to revisionary history.

Believe it or not, Before the iPhone, there was a very fast, growing Smartphone industry, that at the time was headed by BlackBerry.

Blackberry itself outside Apple devices even post iPhone launch by millions and the iPhone itself only surpassed the BBRY in smartphone sales in 2010.

Apple was absolutely integral in where we are today. But believing that where we are today is the sole responsibility of Apple, shows you bought the rhetoric from Cook / Job's hook line and sinker.

if they repeat it enough, people believe because of humanities short memory span.

Citation Necessary?

Apple
http://www.statista.com/statistics/263401/global-apple-iphone-sales-since-3rd-quarter-2007/

Blackberry:
http://www.statista.com/statistics/263395/rim-smartphones-shipped-worldwide-since-1st-quarter-2007/
 
centauratlas said:
It was the same with the Mac - "power users want a command line," "a GUI won't work well for most people," and "it is a toy."

(After recently doing some work on Windows 8.1 for a friend's company, I can see why people say "I hate computers." The difference in little things between, say, iOS or OS X and 8.1 is amazing - not smooth mouse movements, IE rendering and glacial, fonts that are just not clear, hours of AVG scanning the computer, etc. The difference between a good UI and human factors experience and not is tremendous.)
Click to expand...

Aye... Almost everyone I know of who hates computers use Windows. They just don't know what they're missing. Yes Macs cost more, but you do get what you pay for. For all of the issues that have been brought up with OS X lately, Windows is full of tiny issues that most Windows users have simply become accustomed to. That isn't to say they're enjoying themselves, but they don't know any other way for an OS to run, so they just get used to it. I'm reminded of that fact each and every time I am forced to use a Windows-based machine... If Apple can keep the OS at the quality it currently is (or perhaps improve upon it), I'm certain that the Mac will keep gaining market share as it has been for a decade.

If you use a Mac for any extended period of time, you almost have no choice but to become addicted. ;) An expensive addiction, but a productive and stress-free one.
 
jrswizzle said:
I'm not in love with anything. I'm excited for it, but I have a specific use case that I'll be using it for. I'm also already a fan of watches - own several, though nothing expensive.

Merely, I've watched each of these Apple products released and go on to be huge successes despite having "inferior specs" and I've watched enough Apple keynotes to realize what Apple is trying to do. And obviously there are quite a lot of people out there who buy in to it. I do - I've used (and still do on the side) a large number of competing devices. There's something about my Apple devices that goes unmatched.

I feel, again based on history and experience, the Apple Watch will be no different. And to be honest, the Apple Watch isn't directly competing against Android Wear devices (at least yet....rumors have Google working on pairing Android Wear devices with iPhones). Simply the Apple Watch gives Apple another bullet in the chamber to sell iPhones. Same with Apple Pay.

No Android Wear device would make sense for me because I use an iPhone. So for me, there isn't an option that has better "specs". Now perhaps that changes and Google allows Android Wear devices to work with iPhones. I can say, having experience with Android devices and the fact that I'm particular about the cohesiveness of my device ecosystem, I'd likely not be swayed anyhow. For starters, I don't think any current Android Wear device comes close to the Apple Watch in terms of design and looks.

But these are all personal preferences.
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You say the Apple Watch gives Apple another bullet in the chamber, same with Apple Pay, in other words, you want to see Apple sell even more iPhones, why, aren't they selling enough.
I don't care if my phone manufacturer isnt the greatest seller on the planet, I just like the phone. I really do believe that a lot of people are besotted with Apple for some reason, when in actual fact they're just another very greedy overly large company, who I just happen to buy some stuff from.
 
Dargoth said:
Aye... Almost everyone I know of who hates computers use Windows. They just don't know what they're missing. Yes Macs cost more, but you do get what you pay for. For all of the issues that have been brought up with OS X lately, Windows is full of tiny issues that most Windows users have simply become accustomed to. That isn't to say they're enjoying themselves, but they don't know any other way for an OS to run, so they just get used to it. I'm reminded of that fact each and every time I am forced to use a Windows-based machine... If Apple can keep the OS at the quality it currently is (or perhaps improve upon it), I'm certain that the Mac will keep gaining market share as it has been for a decade.

If you use a Mac for any extended period of time, you almost have no choice but to become addicted. ;) An expensive addiction, but a productive and stress-free one.
Click to expand...

I use all sorts of platforms everyday. OSx, Windows 7-8.1 (including Server Variants), Linux, AIX and have even painful experiences with OS/400.

and this is aload.

none of the operating systems are fundamentally better / worse. what it comes down to is how accustom you are to your experience. Trust me, OSx has some glaring problems that everyday users also ignore. Similar to every, single, operating system.

I like OSx for it's simplicity of design and its appearance. But there are glaring UX holes in it compared to Windows. Just like Windows has its own glaring UX holes as well (Windows 8.x was a mistake, but a learning experience)
 
zedsdead said:
The Macbook looks awesome, but this generation is underpowered...in a year or so it should be a decent performer and awesome. There will be more USB-C peripherals available also.
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Perhaps some people are undermining the combined power of the new Macbook. No other computer out there running the same process is combined with super fast RAM and PCI-E storage. For majority of the students, medical professionals that need to use it for charting medical records etc, grandparents, parents, this laptop is going to be plenty and the best thing they bought besides a Macbook Air if they didn't want retina display.

Sometimes we think we know it all just based on specs, but until we try the product in a environment that its designed for, we cannot judge that it is what it isn't.
 
LordVic said:
Apple is a great company at taking existing trends, making them pretty and beautifull, and being able to sell them to the masses instead of just "geeks".

but they're very rarely first. And I find it interesting how he claims that Apple "invented" the "modern day smartphone" instead of just "smartphone".

He's a very, VERY smart speaker. He knows that by saying this, people who listen to his everyword will eventually drop "Modern day", but not the "smartphone" in their own discussions about devices, which automatically becomes "Apple invented the smartphone". This is the reality distortion field at work. in Prime form.
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what nonsense. cook says IN THE INTERVIEW exactly what you said -- that they take existing products, and improve them to the point where they really take off. for examples see the GUI PC, the MP3 player, the smartphone, and the tablet. all existing products, improved tremendously by Apple to the point that even your grandparents use them now. thats what apple does. they know it, i know it, you know it.

nowhere do they claim to be inventing the entire categories of devices. thats just a strawman youre building up so you can take it down.
 
Allthings-I said:
Perhaps some people are undermining the combined power of the new Macbook. No other computer out there running the same process is combined with super fast RAM and PCI-E storage. For majority of the students, medical professionals that need to use it for charting medical records etc, grandparents, parents, this laptop is going to be plenty and the best thing they bought besides a Macbook Air if they didn't want retina display.

Sometimes we think we know it all just based on specs, but until we try the product in a environment that its designed for, we cannot judge that it is what it isn't.
Click to expand...

There's currently a laptop using the similar specs and we're all grossly underestimating the CPU's capabilities now that benchmarks for that laptop have been revealed.

Is it as fast as the i5's? no. But it's not an atom CPU.

http://anandtech.com/show/9061/lenovo-yoga-3-pro-review
 
Can all y'all that know so much about a product you haven't used or even seen yet tell me what the powerball is going to be next month?

Thanks.
 
mdelvecchio said:
what nonsense. cook says IN THE INTERVIEW exactly what you said -- that they take existing products, and improve them to the point where they really take off. for examples see the GUI PC, the MP3 player, the smartphone, and the tablet. all existing products, improved tremendously by Apple to the point that even your grandparents use them now. thats what apple does. they know it, i know it, you know it.

nowhere do they claim to be inventing the entire categories of devices. thats just a strawman youre building up so you can take it down.
Click to expand...

his exact words:
But we were arguably the first modern smartphone, and we will be the first modern smartwatch
Click to expand...

and if you read the entirety of this thread, you will already see individuals who have dropped the "modern" and already saying "first smartphone".

he's using cleverly worded statements and rhetoric in a very smart and subtle way. Enough so that you don't see it.
 
Dargoth said:
Aye... Almost everyone I know of who hates computers use Windows. They just don't know what they're missing. Yes Macs cost more, but you do get what you pay for. For all of the issues that have been brought up with OS X lately, Windows is full of tiny issues that most Windows users have simply become accustomed to. That isn't to say they're enjoying themselves, but they don't know any other way for an OS to run, so they just get used to it. I'm reminded of that fact each and every time I am forced to use a Windows-based machine... If Apple can keep the OS at the quality it currently is (or perhaps improve upon it), I'm certain that the Mac will keep gaining market share as it has been for a decade.

If you use a Mac for any extended period of time, you almost have no choice but to become addicted. ;) An expensive addiction, but a productive and stress-free one.
Click to expand...

This reminds me the times of Windows prior to XP SP1 but not now
 
RockSpider said:
You say the Apple Watch gives Apple another bullet in the chamber, same with Apple Pay, in other words, you want to see Apple sell even more iPhones, why, aren't they selling enough.
I don't care if my phone manufacturer isnt the greatest seller on the planet, I just like the phone. I really do believe that a lot of people are besotted with Apple for some reason, when in actual fact they're just another very greedy overly large company, who I just happen to buy some stuff from.
Click to expand...

In life quality will always come with a price, if you don't want to pay for it, move along. No one is forcing you or anyone to buy Apple products. If you are buying their products despite their high greed, then don't rant about it....its simple.

Apple is where its at, they are successful in delivering products that represent quality.
 
The magic of Apple, from a product point of view, happens at this intersection of hardware, software, and services. It's that intersection. Without collaboration, you get a Windows product. There's a company that pumps out an operating system, another that does some hardware, and yet another that does something else.
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Dear Tim,

you seem to "forget", that MS has entered the hardware business (with some struggle) and has a great competitor product called Surface Pro 3, which is not less integrated than any MacBook out there (especially running Yosemite, - designed by Apple in California, programmed in China).

So, please stop coming with the same old story about the evil OEM's and disintegrated Windows, build by morons for morons. It is strictly not true.

Good luck with the Watch, though...
 
I had the first iPod and the first iPhone. They both seemed to me to be game changing devices, way better than what had come before, and they each quickly became indispensable to me.

The iPad I was less sure about, and I skipped the first generation. I warmed to it by the iPad 2, but even now, I don't consider an iPad indispensable -- it's nice to have and I find it useful, but it would be easy to give it up if I could keep my iphone and mac.

I'm even less enthusiastic about the watch than the iPad. Maybe I'll be proven wrong, but it seems to me that its excessive reliance on the iphone makes it inherently less useful and more dispensable than the iphone. If the second gen significantly cuts that tether I'd consider it.
 
LordVic said:
There's currently a laptop using the similar specs and we're all grossly underestimating the CPU's capabilities now that benchmarks for that laptop have been revealed.

Is it as fast as the i5's? no. But it's not an atom CPU.

http://anandtech.com/show/9061/lenovo-yoga-3-pro-review
Click to expand...

Like I said elsewhere, the Core M is for all intents and purposes an extremely power efficient Ivy Bridge i5. It isn't a slow processor by any means of the word. It's just not as fast as the other Core chips in the 'well generation.
 
DakotaGuy said:
I'm surprised he didn't include another big reason for changing connectors... Changing a connector is an easy way to take money from your pocket and put it in his.

I'm just waiting for the next generation MacBook Pro with the "new and improved" single connector. Don't worry they will offer a bunch of "magical dongles" starting at $79.95 to make it the "most versatile" computer ever.
Click to expand...

If it were up to you, laptops would still have serial and VGA ports and they'd be two inches thick.
 
LordVic said:
Jr,
this is what many of us talk about when it comes to revisionary history.

Believe it or not, Before the iPhone, there was a very fast, growing Smartphone industry, that at the time was headed by BlackBerry.

Blackberry itself outside Apple devices even post iPhone launch by millions and the iPhone itself only surpassed the BBRY in smartphone sales in 2010.
Click to expand...

The blackberry was for business professionals. There was NO smart phone for mainstream America. The iPhone was for mainstream America.

Therefore, the iPhone was the first successful smart phone.
 
RockSpider said:
You say the Apple Watch gives Apple another bullet in the chamber, same with Apple Pay, in other words, you want to see Apple sell even more iPhones, why, aren't they selling enough.
Click to expand...

Wait, how did we go from saying "These help Apple sell more iPhones" to "I WANT Apple to sell more iPhones"?

I don't care if my phone manufacturer isnt the greatest seller on the planet, I just like the phone. I really do believe that a lot of people are besotted with Apple for some reason, when in actual fact they're just another very greedy overly large company, who I just happen to buy some stuff from.
Click to expand...

I don't particularly care if they sell more than anyone or not either....you said that I did - not me. Not sure where that came from as it isn't in any of my posts.

All corporations are "greedy". They are all in it to make money, first and foremost. I happen to like what they make, so I buy it. I agree with some of their corporate ideals and disagree with others. They do have a pretty cool mystique, but a corporation is a corporation.
 
bbeagle said:
Your memory seems to be failing you.

There was a HUGE backlash against the iPad after it was announced. Everyone thought it was a failure, and just a bigger iPhone. Hardly anyone liked it. Even Steve Jobs says he went into a little depression because of how it was received at the iPad event - it was his baby that he worked on for 5+ years, and nobody 'got it'. Everyone was quiet at the iPad event because they weren't impressed - not because of any 'astonishment'.
Click to expand...

Let's be honest. The critics were sort of right. iPad sales have stagnated/decreased. Incredible device, but it's getting cannibalized by phablets.
 
bbeagle said:
The blackberry was for business professionals. There was NO smart phone for mainstream America. The iPhone was for mainstream America.

Therefore, the iPhone was the first successful smart phone.
Click to expand...

Do you need help lifting that goal post you're moving?
 
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