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Tim Cook on New iPhone 6s Battery Case: 'I Wouldn't Call it the Hump'
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I think people are thinking the Apple Battery Case will charge the iPhone itself, which is what the Mophie Juice Pack does. It's more designed to essentially where you charge both the phone's battery and the case battery together when the phone/case combination is connected via the Lightning connection to the 10 W or 12 W Apple charger, the one that comes with the 9.7" iPad models. Once fully charged, the result is a near-doubling of the usable time per charge, very useful if you use the phone a lot all day.
Note that many say Apple went with this specific design because Mophie holds a number of patents to the hard shell battery cases for cellphones, and Apple doesn't want to infringe on the Mophie patents.
Note that many say Apple went with this specific design because Mophie holds a number of patents to the hard shell battery cases for cellphones, and Apple doesn't want to infringe on the Mophie patents.
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swingerofbirch
macrumors 68040
Conspiracy theory:
Apple's case against Samsung was that Samsung could have built a phone that didn't look like the iPhone.
Samsung argued that the iPhone design became so obvious once it was introduced there was no way to avoid copying it.
Apple argued Samsung could have made an ugly phone (they really did argue this in court).
Mophie has a patent on an obvious looking design for a battery case for the iPhone.
Apple proves to the world that it's possible to make an ugly version of an existing product, justifying their argument against Samsung.
Apple's case against Samsung was that Samsung could have built a phone that didn't look like the iPhone.
Samsung argued that the iPhone design became so obvious once it was introduced there was no way to avoid copying it.
Apple argued Samsung could have made an ugly phone (they really did argue this in court).
Mophie has a patent on an obvious looking design for a battery case for the iPhone.
Apple proves to the world that it's possible to make an ugly version of an existing product, justifying their argument against Samsung.
The reality is that people who have no need or real interest in this product are spending a lot of time trashing it. I think Tim Cook will be mostly disinterested in the voices of the keyboard warriors who would never have bought one of these cases anyway regardless of the design.
There are a scattering of posts here from people who do have a need for it, have bought one, and they have many positive things to say about the new case.
There are a scattering of posts here from people who do have a need for it, have bought one, and they have many positive things to say about the new case.
"Don't make ugly products."
Benjamin Frost
Benjamin Frost
True quote:
“Each element has to be true to itself,” Jobs told Ive. “Why have a flat display if you’re going to glom all this stuff on its back? Why stand a computer on its side when it really wants to be horizontal and on the ground? Let each element be what it is, be true to itself.”
http://everystevejobsvideo.com/sunflower-imac-iphoto-introduction-macworld-sf-2002/
It looks like this is all Steve Jobs fault after all? "Let each element be what it is, be true to itself.” in other words, let the battery be a battery and protrude in all its glory?
“Each element has to be true to itself,” Jobs told Ive. “Why have a flat display if you’re going to glom all this stuff on its back? Why stand a computer on its side when it really wants to be horizontal and on the ground? Let each element be what it is, be true to itself.”
http://everystevejobsvideo.com/sunflower-imac-iphoto-introduction-macworld-sf-2002/
It looks like this is all Steve Jobs fault after all? "Let each element be what it is, be true to itself.” in other words, let the battery be a battery and protrude in all its glory?
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Because Apple has a long history of selective honesty.
The rule is if it makes Apple look good, they chat it up. Bragging and boasting as much as possible.
If it's not an admirable talking point they use the well known practice of radio silence.
It's great to be Apple
I almost forgot this, I'd put this in second place fugly of the last decade of Apple products:
And I know many of us have gotten used to this look, but really, take a good look at those white lines. It's like.. a bandaid on gold?
And I know many of us have gotten used to this look, but really, take a good look at those white lines. It's like.. a bandaid on gold?
It's the battery.
No. Easier.
Open pocket. Insert iPhone.
Nope. It's just the battery housing.
Why have a ridiculously flat skinny phone if you're going to glom an ugly battery case onto its back?
Build a phone thick enough to house the camera fully inside of the chassis. Build it thick enough to have a more robust battery. It doesn't have to be a brick. iPhone cameras don't protrude too badly so we are looking at adding back the thickness we had with the iPhone 5/5s.
I have hope for the iPhone 7. Meanwhile 6s owners have this fugly solution.
Unfortunately it reminds me of badly done silicone breast implants where you have harsh edges instead of smooth curves.
And despite that, if they made this for the 6S Plus, I admit I'd buy the ugly thing for when I'm traveling. I don't know if it's my Samsung chip or the FB app or iOS or the hideous news app, but something is eating my battery down at a fast rate every day. I have enough left at night but I'm going to want a case like this for travel and when I'm stuck at airports or long road trips. I admit it sounds precisely what I'm looking for in terms of function. But boy is it goofy looking.
You can call It Martha for all I care, it's still a hump and it's still ugly.
I agree. I don't know Tim Cook personally but he seems like a nice man and I still like the products that have been released under his leadership. But it's like the ship has sprung a lot of leaks lately and needs to be brought in for an overhaul.
They've let beloved product lines and good concepts apparently languish while they seem to be chasing off into a lot of directions at once. Tim can't possibly give the same level of scrutiny to such a diverse product line as Steve gave to a more focused one.
I do think it's likely this was all part of Steve's big vision. He did seem to want to enhance how we interacted with the world around us through Apple products and I do believe the natural outgrowth of that vision would have included the expansion we see Apple undergoing now. I actually think he would have been in favor of the watch. I think he had a vision for Apple TV, too. I don't think Tim is straying too far from what Steve would have done. But I think he's not as demanding in how he goes about doing it all.
Maybe we could have a few humps in the new macbook so you can plug some usb's in... oh and why they are at it why not a hump in the ultra thin imac's so we can have a decent graphics card.
Between the bottom charging port on magic mouse 2 and this lumpy charging case I wonder if Apple's design team is composed of monkeys.