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Tim Cook Says 'Exciting Things' Coming to iPad as Tablet Sales Continue to Drop

I can guess:
no more memory
no more storage
a touch bar
slightly faster A<whatever>
BUT THINNER with less battery life?
 
Uofmtiger said:
Personally, I think the biggest shortfall of the iPad is the lack of Photoshop or at least Pencil support in Lightroom Mobile. I want Pencil editing in my photo editor of choice.

Other than that, the iPad is already perfect for my media consuming needs, so not much reason to upgrade.
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Lack of a decent video editor that harnesses the so called, "desktop computing power" of my iPad Pro 12.9 is another shortfall. They are either too crippled, or cartoonish crap aimed at teeny boppers. I just want something that will let me cut booth interviews in a timely fashion. The kludges and workarounds are annoying.

So Tim and company, how about an enhanced iMovie that's not quite FCP X, but has enough features to do some decent editing on the iPad Pro.
 
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JackZah said:
The lower average selling price is due to liquidation in the Windows PC market, so when you see sales slightly going up but prices going down, these are due to liquidation sales which are a negative indicator for the Windows PC market as the manufacturers are losing money.

If Apple was able to maintain their average selling price with minimal deterioration or increases, than they are outperforming the market in general.
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I don't doubt that from a fiscal sense Apple is outperforming the market in general. Regardless of people's comments about 'courage', 'thinner', 'magical', etc..., making a ton of money on quality products is what Apple does.

It's the second part of my post that I think is where the growth is. When it evolves to where people not doing pro-sumer (or higher) level audio/video editing can get a desktop level experience just by plugging it in to a Thunderbolt dock, it will sell like crazy.

Very good communication and media device on the road. Full size, medium performance, desktop-like experience at home. Yes, please.
 
I LOVE my iPad Pro, but the dream of having it replace my laptop hasn't come true. I still need to get back to the MacBook pro, despite some early signs I might not have had to. Software (apps, ad hoc solutions for businesses, and the OS) continue to be the places where the iPad falls down.

Apps: I hope Apple pushes 3rd parties to amp up the sophistication in iPad apps or creates more themselves. There's no reason, for instance, that Adobe's Photoshop can't be a more direct port of their desktop version.

Ad hoc solutions: We need the equivalent of IBM and Salesforce to create custom software for smaller businesses. Hypercard (from the old days) would help. We need a way for everyone, from a convenience store owner to teachers, to get custom software solutions. The idea of a simple, high quality portable touch screen computer that has everything you could need built in is hamstrung because developing software specific to a small company isn't feasible. Needs to be faster or offer a way for more companies to do it themselves without having to outsource to agencies (which many can't afford).

The OS: Time to have an iPad OS. Perhaps having an iOS to support both iPhone and iPad is stopping the iPad from being all it could be. The difficulty is that this is potentially a computer from everyone from a toddler to a professional. I'm not sure what the solution is. You don't want to make it harder to use. Maybe there's an expert or advanced option in the OS to turn on a more robust user-visible file system.
 
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My medical office needs tablets or light, inexpensive computers to supplement our desktops. We'll probably be buying Android tablets or Chromebooks instead of iPads since our 2012 Mac Minis likely replacements will be Windows PCs given the regression and ongoing stagnation in Apple's desktop line.
If we were likely to stay with Mac desktops, we'd be considering iPads for better integration.
 
In other news, the captain of the Titanic is saying that the ship will be ok if we just change the way the chair are arranged out on the deck...
 
peter2 said:
Check the revenue and profit generated by iPad vs. Mac. Just saying... ;-)
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True but I think the point many make is that the iPad is not selling or that people don't like the iPad as much anymore. 13-15 Million units a quarter is no such indication. Exactly the opposite.

I didn't want to make a comment against the Mac. I am the biggest Mac fan of all just wanted to say that people writing off the iPad are off.
 
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My iPad Pro 12.9 is one of my all time favorite Apple purchases. Although in its present iteration it is not a 100% replacement for a computer running full MacOS, it is very close. I am holding out for the announcement of a new iMac and after that I will probably only have a desktop and an iPad Pro going forward. Come on Apple and give me a new iMac. If you do I will gladly purchase a new iPad Pro with it.
 
facemeat said:
I suspect that stagnating iPad sales are because people don't need to upgrade them as much as they once did.
iPads are exceptionally well built imo and apart from the iPad 3 they appear to last for years. Phones are usually replaced as contracts are renewed (12/24 months), iPads aren't.
I've had my Air 2 since it launched and it's still running like a champ, does everything I need. My grandmother has an Air 1, my partner a Mini 4, mother an iPad 2. The 2 might be slow, but for it's age it's still chugging along.

People don't buy iPads because people don't need to upgrade their iPads.
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If I were a betting man, I'd put a huge bet that this is most of the reason. iPads are not like iPhones. Apple rolls out a new iPhone or even an "S" and just about everyone feels like they simply MUST have it (why? I don't know but it is a game we all seem to be playing). iPads just keep right on "chugging along."

I almost found myself finally replacing my iPad Mini 2 yesterday. Why? Because I mistakenly left it behind at a restaurant and thought it might be lost. Fortunately, I noticed pretty quickly and rushed back there. And they had it to give back to me!

I suspect the biggest reason to "upgrade" for many is that the old one has stopped working, been damaged or been lost. Else, newer ones don't seem to offer all that much more than older ones.

Same with Macs. Why don't we all upgrade our Macs with every new generation? Because existing Macs seem to do just about everything that newer Macs can do. And these days, embracing "the future" in Macs often seems to mean complicating your life by needing dongles, etc to be able to connect it to the rest of the tech you already have.

Is this a problem? Only a problem for those worried about how much money Apple makes. For consumers, if what you have works "well enough," you get to keep your hard-earned money in your pocket instead of giving it away to buy the new one that is almost the same as the old one. More simply, you still get the bulk of the utility of owning (albeit older than newest) one AND you get to keep your money too. How is that a problem for any of us to worry about?

When do I replace my Mini? Probably when it's damaged, stolen, lost or maybe a new Mini is released that does something so different & important to me that I simply must have it. Haven't seen that kind of innovation since I purchased this one. Is that a problem? Not at all for me. I actually like to get a lot of utility- years and years of it- out of tech hardware I purchase. Basically, Apple built a great tablet... so great IMO, it doesn't need to be replaced every year or two... or three. Nothing wrong with that- I wish more products were that way.
 
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Pencil support is a HUGE first step in getting people to upgrade because for web surfing and Netflix, an iPad 2 could do the job until it dies or falls off a truck.

The next step is with the pencil, better processors, there is more it can do than iMovie. With the precise granular level of input available with the pencil and better processors, we need apps able to take advantage of that.

And Apple has to step up and do it themselves instead of waiting for Adobe to create better iPad apps. Apple needs to create something in the drawing , movie and music spectrum on the pro level to rival desktop apps.
That's the only way Adobe will feel assed enough to act.
Apple needs to be far far more proactive in he software side for iPad. It's not like they are short on cash.
Better for the consumer and better for iPad sales. Everybody wins.

It's all about the apps. Always has been. Always will be when it comes to computers.
 
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Another site did a poll a few days ago and over 40% of iPad owners replace them only every 3 years or longer. Now that I have a 7 plus I haven’t even looked at my iPad in months. Tim, we need desktop computers that aren’t using 3 year old technology. We need an iMac that can play an industry standard complexity game at a decent frame rate. We need an Mac Pro that uses standard bays so, even though you don’t care if its top of the line, those that buy it can add what you decided to leave out.

I won’t be getting a new iPad before a new desktop unless it has a gold brick that comes with it.
 
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