Tim Cook to Investors: Apple is Working on Future Products That Will 'Blow You Away'

[Queen6]

Every time I watch an old Steve-Note, all I think about is how phenomenal he was as a presenter.
It's painful to watch the current stage shows in comparison.

It's like a first rate Hollywood movie vs a university stage production

"Bring on the Clowns"...

Q-6

 

[9081094]

He’s said this ******** since 2011.....

And yet, it’s sadly still working for many here.

It’s all “amazing” and you will only see this coming from Apple

 

[WatchFromAfar]

Exactly 100% wrong.

A conservative shareholder activist group, the National Center for Public Policy Research (a so-called “think tank”), believes there is “a liberal grip on Silicon Valley” and wants Apple to disclose the ideological perspectives of its board member nominees. For some reason, they think that would lead to more conservatives on the board—which is the kind of diversity they are in favor of. But according to them, racial and gender diversity is "racism and sexism."

IF what you say is true I find it hard to believe that they think "gender diversity" is "sexism", the founding CEO of the the National Center for Public Policy Research is Amy Ridenour, who still serves as chairwoman of the organisation; I can't see her shouting the advancment of woman as "sexist".

 

[skitidetdu]

I hope the Mac Pro will be amazing enough! It is all I’m waiting for right now. Well, that and iOS13 with all bells and whistles that should have been in iOS12...

 

[9081094]

Tim Cook likes to talk a lot of smack directed to Google about privacy, but basically everyone uses Google as their search engine. Maybe if Cook put his money where his mouth is, he’d have Apple create its own privacy-centric search engine. As things are now, it doesn’t even matter if you use Safari because Google still sees all.

That’s the hypocrisy lots of people overseeing and believing. When there is money to be made, Apple is in. If Apple really cared about their customers, they wouldn’t let the Mac users suffer that long and wouldn’t charge the jackpot for ancient hardware.

 

[WatchFromAfar]

If you understand how Apple works, then you will also understand why Apple will never go back to a cheese grater Mac Pro design.

Apple will never go back to a modular design for industry standard components; you will have to buy your propriety "modules" from Apple.

 

[bushman4]

While Apple is planting seeds and exploring new areas of revenue. Don’t forget to give the customers the products they’re waiting for like a foldable iPhone Yes it takes time to perfect something like a foldable iPhone but according to patent filings Apple has been working on this for some time
Surprise everyone in September with an innovative foldable iPhone and Apple will be well rewarded in sales

 

[Romeo_Nightfall]

Well let’s face it, he isn’t going to stand there and say

Sorry guys, got absolutely nothing, we started a rumour that Steve left us some idea’s and you all believed us. But we got absolutely nothing.

Anyways he could use a different wording and actually stop with that old fashioned secretive thing. Nowadays You can’t be blown away like years ago.

If apple only shows a little ambition it would be enough!

 

[9081094]

I hope the Mac Pro will be amazing enough! It is all I’m waiting for right now. Well, that and iOS13 with all bells and whistles that should have been in iOS12...

Don’t set your hopes high. We all know how it worked out since 2012. Every time we hear about great things in the pipeline and this year it will be an stability update, but next year...

Those next years turned out to be minimal incremental updates in software and mostly no updates in hardware at all. Price increases for only color changes and a lot of products faulty by default.

But next year...

 

[Romeo_Nightfall]

The problem with Tim using words like amazing, and fantastic is that it's so subjective.
In my opinion, products like Apple Watch, HomePod, AirPods are good enough...but they aren't revolutionary.
It's been a while since we've seen a revolutionary product from Apple.

AirPods where quite a surprise and are kind of magic.

The rest was a poor rip off and ripes at customers home and request, far away from magic!

 

[PickUrPoison]

IF what you say is true I find it hard to believe that they think "gender diversity" is "sexism", the founding CEO of the the National Center for Public Policy Research is Amy Ridenour, who still serves as chairwoman of the organisation; I can't see her shouting the advancment of woman as "sexist".

Oh, believe it.

From their own press release:

“I’m Justin Danhof of the National Center for Public Policy Research and I move proposal five, which seeks to increase ideological diversity on the company’s board of directors.

Across corporate America, company after company is adopting board diversity policies based on race and gender. These procedures have the stated goal of reducing corporate groupthink and require companies to interview an underrepresented minority and a woman for each open board spot. This isn't diversity. It’s racism and sexism....”​

https://nationalcenter.org/wp-content/uploads/2019/03/Apple-2019-Meeting-Statement.pdf


Is it really so surprising? Conservative “think tanks” are hardly known for their support of women’s issues.

 

[Romeo_Nightfall]

There’s no better CEO right now than Tim Cook for the position for Apple. For years, people have been calling him to resign, and yet _he _still _stands and is put Apple in a position that’s never been better in terms of making this company money, services has grown exponentially, new products with AirPods, Apple Watch and HomePod, ect. I’m not just excited for Apples future for products, as I expect they will always deliver in some form or fashion, I’m excited see what Cook will continue to change Apple for the better. Put me in the minority, because I stand by Apple and his leadership.

Please tell us more, it’s positively fascinating how your mind works. What leads You to this conclusions?

 

[oldmacs]

I've heard this from Cook OVER AND OVER AND OVER AGAIN! 'Amazing Products in the Pipeline', 'Blow you away'.

A lot of talk and not much delivery on products.

 

[Romeo_Nightfall]

Macrumors users really have become a cesspool of haters. The comments here are overwhelmingly negative. If you hate the brand so much why buy the products? Read about them all the time? Comment on an Apple fan site about them? Just go on about your life doing anything else instead.

The reality is that most of you have no idea what innovation is. You conflate a paradigm shift with innovation. A paradigm shift is what we saw with the iPhone launch. The software, the hardware, the networks, etc all getting to a point where a product like the iPhone was possible. We might be seeing something similar with EVs today but that is still up in the air.

Of course we all love to see breakthrough products. As Steve said when he announced the iPhone

"This is a day I’ve been looking forward to for two-and-a-half years. Every once in a while, a revolutionary product comes along that changes everything. And Apple has been — well, first of all, one’s very fortunate if you get to work on just one of these in your career. Apple’s been very fortunate. It’s been able to introduce a few of these into the world. 1984, introduced the Macintosh. It didn’t just change Apple. It changed the whole computer industry.In 2001, we introduced the first iPod, and it didn’t just change the way we all listen to music, it changed the entire music industry.Well, today, we’re introducing three revolutionary products of this class. The first one is a widescreen iPod with touch controls. The second is a revolutionary mobile phone. And the third is a breakthrough Internet communications device.This is a day I’ve been looking forward to for two-and-a-half years. Every once in a while, a revolutionary product comes along that changes everything. And Apple has been — well, first of all, one’s very fortunate if you get to work on just one of these in your career. Apple’s been very fortunate. It’s been able to introduce a few of these into the world. 1984, introduced the Macintosh. It didn’t just change Apple. It changed the whole computer industry.In 2001, we introduced the first iPod, and it didn’t just change the way we all listen to music, it changed the entire music industry.Well, today, we’re introducing three revolutionary products of this class. The first one is a widescreen iPod with touch controls. The second is a revolutionary mobile phone. And the third is a breakthrough Internet communications device."


My point is that these paradigm shifts don't come along every year. They don't even come along every 2 or 3 years. What we are seeing with Apple currently is not a paradigm shift, but it is innovation. Secure Enclave was innovative, Face ID is innovative. ECG tests are innovative. Airpods are innovative. Swift was innovative. If you aren't too busy complaining about everything you can easily see the methodical progress that Apple makes. And I'm not oblivious to Apples short comings. Siri for example. But some of you really can't see the forest for the trees and are overly negative about anything and everything.

You completely miss the point! It’s about what Tim talks and what he delivers.
It’s about product QUALITY
It’s about don’t rip of your customer with 5gb iCloud
I can make You an endless list

WE don’t wait for a paradigm shift, just some well executed positive, well worded stuff, which shows commitment.
And believe it or not, mostly apple engineers are waiting for it too, they are the ones who really suffer, we as consumers can nowadays easily move on!

 

[44267547]

Sure, what could Jobs have possibly known that you don’t? I mean, he only worked with the man for 12 years

Just to reiterate, @Apple Master said he didn’t ‘know why they picked Tim Cook, being that he thought Phil Schiller would’ve been a better candidate’. What you’re not factoring/maybe misunderstanding, Steve Jobs actually had a personal relationship with Tim Cook outside Apple, it wasn’t just a work related development over the course of 12 years. Phil Schiller has been with Apple for over 20 years, so I don’t really necessarily think it has any to do with ‘how long’ per se Cook has worked for Apple, when it’s more about the interpersonal aspect Jobs and Cook had outside the workplace. Perhaps two things you’re conflating.

 

[radus]

will we be blown away from
new emojis,
closed systems even not running Linux, or
proprietary connectors mixed with usb-c / thunderbolt 3, or
phones without Desktop mode, not usable as external disks, inferior screen resolution, bad one channel GPS .. ?

 

[PickUrPoison]

Just to reiterate, @Apple Master said he didn’t ‘know why they picked Tim Cook, being that he thought Phil Schiller would’ve been a better candidate’. What you’re not factoring/maybe misunderstanding, Steve Jobs actually had a personal relationship with Tim Cook outside Apple, it wasn’t just a work related development over the course of 12 years. Phil Schiller has been with Apple for over 20 years, so I don’t really necessarily think it has any to do with ‘how long’ per se Cook has worked for Apple, when it’s more about the interpersonal aspect Jobs and Cook had outside the workplace. Perhaps two things you’re conflating.

I don’t think I’m conflating anything. OP said “I don’t know why Jobs picked Cook, I think Phil Schiller was a better candidate.” My point was Jobs knew Cook since 1998 (and as you mention Schiller since at least 1997), and Jobs thought Cook should be the next CEO. The board agreed.

Why OP would think his own judgment is somehow sufficiently informed to credibly contradict the opinion of Jobs is unknown. It seems to me Jobs was in a better position to know what would be best for Apple, rather than some random person on the internet who’s never even met any of them.

If OP had given some arguments to back up his opinion, I might be persuaded Schiller would have been a better choice, but none were provided.

 

[FatherJack1980]

Tim, I'll believe it when I see it

 

[9081094]

Tim, I'll believe it when I see it

And when you see it, you can’t believe where all those secrecy was about. Be sure to get underwhelmed by specs and overwhelmed by price

 

[giebe]

well i want the watch and glasses working together standalone, so you dont need an iphone anymore

 

[G5isAlive]

I would like an ARM MacBook to be released ...but I wonder if that will further antagonise many of the Macrumors readership.

We can hope, on both counts

 

[chatin]

Apple needs to hurry up with ARM-based Macs. Should be at WWDC 2019.

 

[9081094]

Macrumors users really have become a cesspool of haters. The comments here are overwhelmingly negative. If you hate the brand so much why buy the products? Read about them all the time? Comment on an Apple fan site about them? Just go on about your life doing anything else instead.

The reality is that most of you have no idea what innovation is. You conflate a paradigm shift with innovation. A paradigm shift is what we saw with the iPhone launch. The software, the hardware, the networks, etc all getting to a point where a product like the iPhone was possible. We might be seeing something similar with EVs today but that is still up in the air.

Of course we all love to see breakthrough products. As Steve said when he announced the iPhone

"This is a day I’ve been looking forward to for two-and-a-half years. Every once in a while, a revolutionary product comes along that changes everything. And Apple has been — well, first of all, one’s very fortunate if you get to work on just one of these in your career. Apple’s been very fortunate. It’s been able to introduce a few of these into the world. 1984, introduced the Macintosh. It didn’t just change Apple. It changed the whole computer industry.In 2001, we introduced the first iPod, and it didn’t just change the way we all listen to music, it changed the entire music industry.Well, today, we’re introducing three revolutionary products of this class. The first one is a widescreen iPod with touch controls. The second is a revolutionary mobile phone. And the third is a breakthrough Internet communications device.This is a day I’ve been looking forward to for two-and-a-half years. Every once in a while, a revolutionary product comes along that changes everything. And Apple has been — well, first of all, one’s very fortunate if you get to work on just one of these in your career. Apple’s been very fortunate. It’s been able to introduce a few of these into the world. 1984, introduced the Macintosh. It didn’t just change Apple. It changed the whole computer industry.In 2001, we introduced the first iPod, and it didn’t just change the way we all listen to music, it changed the entire music industry.Well, today, we’re introducing three revolutionary products of this class. The first one is a widescreen iPod with touch controls. The second is a revolutionary mobile phone. And the third is a breakthrough Internet communications device."


My point is that these paradigm shifts don't come along every year. They don't even come along every 2 or 3 years. What we are seeing with Apple currently is not a paradigm shift, but it is innovation. Secure Enclave was innovative, Face ID is innovative. ECG tests are innovative. Airpods are innovative. Swift was innovative. If you aren't too busy complaining about everything you can easily see the methodical progress that Apple makes. And I'm not oblivious to Apples short comings. Siri for example. But some of you really can't see the forest for the trees and are overly negative about anything and everything.

Have you ever wondered why there have come more complainers than “fans”?

If the Apple products of today are reasonable up to date and reasonable priced and their services offer the same as competitors there won’t be much reason to complain, won’t it?

Back to reality ...

 

[G5isAlive]

Something I don't understand.

If Tim's No.1 priority now is consumer privacy, and he is so against other hardware companies method of collecting data about the public, and he wants privacy for everyone.

Why is he allowing Apple services, more and more now to be available on other people's hardware that he is so against?

Surely he should be 100% against, this, and he should insist people use Apple hardware and not other hardware which he is against so much, so as to protect the public.

Odd huh?

Well for one last I looked Facebook wasn’t a hardware company, nor is hardware googles main business, software and you is.

For another, there was an earlier post damning Timmy for not making services available to more hardware.

Damned if you do damned if you don’t. That’s macrumors today.

Odd huh?

 

[sledgehammer89]

Blow us away? Cool, we get new emojis (thumbs up)