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Tim Cook to Investors: Apple is Working on Future Products That Will 'Blow You Away'
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I dunno if I really buy that. Companies are profit minded but they are in fact aware that somewhere in between annual reports... ok,
quarterly reports... they have to have a product line reliable enough to hold interest of the customer base that supports the company's continued existence. Today in the presence of social media a lot of things do get blown way out of proportion. The things that aren't overblown and that do end up in programs to repair deficiencies reported by customers are a reflection of the corporation looking after what went wrong and making good on it, that's all.
No one's perfect, everyone ships computing gear or OS or apps with some flaws because they are so complex, and to make them perfect.. what is that?...
To make it perfect on the drawing board or in prototype is to invite bankruptcy, with half-designed products waiting for someone to tweak an infinitesimal piece of the whole one more time --by two lines of code or a nanosecond's worth of response time.
So they go with a design and they go with a prototype and they go with the code and the rollout and behind all of those are hundreds of perfectionists wailing "just give me two more hours and it will be perfect."
So they go with a design and they go with a prototype and they go with the code and the rollout and behind all of those are hundreds of perfectionists wailing "just give me two more hours and it will be perfect."
We at the consumer end of things don't want perfect, believe me. We want functional gear we can bitch about, and we want it this century. The people waiting for the next Mac Pro for so long don't even want perfect, although by now they probably figure they are entitled to expect it
That's not how it works. Join a computer manufacturing team and discover it for yourself if you think otherwise. Meanwhile from what I've read, the Mac Pro next off the line will have been worth the wait. Perfect? Of course not. But it will have had enhanced specs due to more feedback from its main user base, so also enhanced designs and meticulous construction. Will it scale up? Who knows. Will there be fixes? Absolutely. Do we trust Apple? Hell no, we'd rather bitch.
Some of us remember when most computers looked like a slide rule. I think part of the problem today is assembly of complex parts with some of the assembly involving making stuff go where it would rather not. Scaling that up to mass production has to end up with some dicey flaws. It's what sometimes causes me to buy another copy of something I've had good luck with even if it's getting a little long in the tooth (e.g., the mid-2012 MBP) while Apple still sells them as factory refurbs eligible for AppleCare. In my experience that means it's at least a couple operating system boosts from being EOL'd, so worth the peace of mind in case I don't like the latest and greatest and want to wait another cycle.
But that backup purchase doesn't keep me from window shopping Apple's later gear and imagining what the next Apple laptop I eventually purchase will look like. Right now I share concerns about keyboards and chips but I expect Apple will persevere and keep on providing us options we could not have imagined would be available to ordinary end users five years down the road from the day some Apple staffer on a lunch break thinks "what if....?"
Every time I watch an old Steve-Note, all I think about is how phenomenal he was as a presenter.
It's painful to watch the current stage shows in comparison.
It's like a first rate Hollywood movie vs a university stage production
I’d be blown away if they’d fix quality control in all hardware and software. And build tech almost worth those prices.
Agreed. Some people wake up in the morning leading the most valuable companies in the world and then they just speak.
Not the first time either! Time ago the frog prince was kissed by a spoiled princess and magically transformed to a handsome prince. Dude ruled the country ever since. What the hell.
That was the perfect post for this thread. The Apple Wish Prince part was my favorite.
Exciting news! Cannot wait for a 19% faster neural engine this year!!!
So, what planet are you living on? Here on Earth they do exactly that all the time.
Telling me that there is an exciting future for Apple products tells and means nothing to anyone with an ounce of sense. Prayerfully Apple was watching and taking notes of the Samsung presentation. I think at this point in the game Apple's technology only "wows" Instagram models and teenagers.
Sorry dude, just wishful thinking on my part. You know that Jony Ive has had one on his desk in his design sanctuary for months though, wondering why the board won't sign off on it. Hurts me too!
Maybe soon new iPhones will come with iCloud accounts that can actually back up the device one single time without first requiring a subscription for more storage?
That too much to ask?
That too much to ask?
Seriously he said that last year and the year before und two years ago......
He said that many times in the past and nothing happened under his leadership. I do like that guy but I don't like his overpositive comments and underwhelming reality. Software got worse, hardware got worse and things that they released are not mindblowing. Homepod is crap, iWatch is great but needs more.
Mac line is a disaster.
Mac line is a disaster.
How about he starts by making laptops w/ keyboards that blow me away. Or even just keyboards that work??
Introducing the new "Mac Pro" starting at $25,000, 16gb memory, 128gb storage. The most expensive Mac we have ever made. This will redefine "Pro."
"We're excited to see what the 250 clients that can afford to buy it (and are willing to..) will do with it..."
What we have coming will blow your minds. Our minds have been so blown by the new products coming that we actually forgot the name of said products. The future is now just wait while we raise prices some more and release the same products over again except a different size. Because we all know different size = new product.
...an eventual goal? That sounds interesting. I can’t stand the anticipation. I wonder how long we might wait for the eventual goal to ripen to a goal.
There’s no better CEO right now than Tim Cook for the position for Apple. For years, people have been calling him to resign, and yet _he _still _stands and is put Apple in a position that’s never been better in terms of making this company money, services has grown exponentially, new products with AirPods, Apple Watch and HomePod, ect. I’m not just excited for Apples future for products, as I expect they will always deliver in some form or fashion, I’m excited see what Cook will continue to change Apple for the better. Put me in the minority, because I stand by Apple and his leadership.