Vision Pro 2 May Now Be in Production Ahead of Launch Later This Year

[patlee2000]

Is it still supposed to be lower cost?

Also, what's the content plan?

The AVP's largest issue is 1st and 3rd party content and support.

This sounds like the iPad Pro / iPadOS issue again.
Apple just focusing on hardware while ignoring the real issues (software support)

Before content, I would say the weight and comfort of the device. You can't use the product like a computer if you can't wear it comfortably. If you fix the comfort issue, then you open the door for more content types.

 

[turbineseaplane]

Before content, I would say the weight and comfort of the device. You can't use the product like a computer if you can't wear it comfortably. If you fix the comfort issue, then you open the door for more content types.

No argument from me.
AVP is full of issues and I think reasonable cases about "which need to be fixed first" can be made for all of them.

 

[brofkand]

I dare say this: addressing the hardware and price tag is the easy part, what's direly missing to make this take off is a valid software ecosystem.

Dropping in a M5 chip and making the headset $500 cheaper is not going to save the AVP from irrelevance.

That's all Apple knows how to do these days, put a new chip in something and maybe move the camera tumors around. Anything beyond that seems to be outside of their abilities.

 

[Fll01]

I would not be surprised if the US will be hitting 4500$ for the vision pro 😶

 

[turbineseaplane]

I would not be surprised if the US will be hitting 4500$ for the vision pro 😶

If Tim is doing his job, any future spend on AVP is being seriously reevaluated.

Even in the most optimistic of scenarios, there is no path to that platform becoming a meaningful revenue driver anytime in the foreseeable future.

 

[citysnaps]

Awesome news. Looking forward to checking it out.

I think many people will be really surprised.

 

[dms_91]

This is going to be $8000 with tariffs.

Holy ****, the obsession with tariffs...just stop!

 

[Terry2023]

The one big thing AVP needs is infrared cameras. Apparently they thought it would be used in daylight. I tend to use it in much darker settings.

 

[UltimaKilo]

They should defiantly slow down this production schedule. The technology is just not there. There are somethings in the pipeline for 2027 with new panel tech and real pass-through VR. However, this might be slapping an M4 in the product and cutting $300 off the price.

 

[clary]

I intend to keep my original Apple Vision Pro. However, I will likely upgrade to the AVP 3 when it is released with a significantly lighter form factor. My assumption is that the AVP 2 is merely an enhancement in specifications and minor changes that older users wouldn’t feel compelled to justify unless the trade-in value is substantial. Nevertheless, such a scenario is unlikely considering Apple’s approach.

Well stated. Exactly my thought and plan too.

 

[Innovati0n]

Holy ****, the obsession with tariffs...just stop!

And none of them will admit they were wrong when the price is nowhere close to the fear mongering

 

[dontwalkhand]

To me the only reason to do an AVP2 this soon is to try to quickly rectify a bunch of missteps with the v1 release in hopes it can start up the consumer interest, which drives development interest.

Anything other than that is likely to be yet another very tepid release with minimal traction.

What else can they do to it other than reduce cost? Even then, it won’t help, as the majority of people don’t want to strap goggles to their face, even for $99.

 

[clary]

its a theater in your home. I can't state this enough. i watch all my tv and movies on it and it's amazing. it made me excited about media again

Could not agree more.

 

[fuchsdh]

It seems like the progression should be Apple Vision Pro becomes "Apple Vision" and the new features go to "Apple Vision Pro 2". Maybe this is the start of the Pro and non-Pro variants prematurely. Or not, maybe they keep the Pro name for another generation and then split them off. I feel like my bases are covered.

I think they're just too far away from a consumer release that ticks enough boxes for them right now. If they could somehow make an Apple Vision Pro for $1K they'd have a great product, but there's no way they can get it that cheap without core limitations to the experience that maybe wouldn't make it worthwhile for many people.

Without the price going down and more people getting them the software situation is going to be bad, but until they get a viable product at a low price they're not going to do it. And so to some degree I don't think you can expect much better than iterations on the design because to some degree they're waiting for tech to catch up.

 

[Rayansb]

Good. I'm supposed to be done saving for it by June. May as well wait for the second gen then.

 

[dcingie]

WELL… they can’t be that worried about the economy or tariffs if they’re willing to waste another billion dollars on gen 2 of this failed product 🤣

 

[gbc204]

I intend to keep my original Apple Vision Pro. However, I will likely upgrade to the AVP 3 when it is released with a significantly lighter form factor. My assumption is that the AVP 2 is merely an enhancement in specifications and minor changes that older users wouldn’t feel compelled to justify unless the trade-in value is substantial. Nevertheless, such a scenario is unlikely considering Apple’s approach.

Same. Same thing with the Airpods Max for me. Would I like a USB C port so i can finally ditch the old connector? Yes. Am i going to spend $500 for that? No. Unless there's a significant change to form factor, I can't see upgrading the Vision Pro anytime in the next few years.
Just give us Netflix and YouTube TV apps!

 

[Koivari]

The Apple Board Tube Vision Pro 2 Headache.

 

[kerr]

New Vision Pro but no new AirPods Max

 

[dunkin06]

just give us the Vision. without the "pro". (or the price)

 

[ArtOfWarfare]

This is going to be $8000 with tariffs.

They need to return to their roots and build the AVP in the same place where they built the Apple I: Steve Jobs' parent's garage.

(Are his parents still alive? His adopted ones who would have owned the garage I mean, not his biological parents.)

(Edit: Looked it up. The answer is no. Paul Jobs died in 1992 at 71 years old and Clara Jobs in 1986 at 62.)

 

[Bryan Bowler]

I wish they would put as much focus on fixing and releasing updates to the iPhone 16 that they said they were going to a year ago then they were worried about new products going forward

I hear ya. Aside from some monior incremental improvements, the iPhone 16 series feels like an upgrade cycle without much. if any, upgrade. I bought an iPhone 16 Pro Max and it's hard to differentiate much from the previous model. Siri is still an abysmal mess and quite honestly, I have yet to see any Apple Intelligence feature that has actually made an improvement on my day to day usage.

 

[wlossw]

its a theater in your home. I can't state this enough. i watch all my tv and movies on it and it's amazing. it made me excited about media again

I mean that's fun, but watching tv is something my wife and I do together... If you live alone, or want to buy multiple headsets maybe this is more of a selling point.

 

[darngooddesign]

Good. I look forward to how the headsets will change now that hey have experience with their new platform.

 

[ThomasJL]

Tim Cook is so clueless and mediocre, that he decided to copy another clueless and mediocre Silicon Valley CEO, Mark Zuckerberg, by creating a VR headset.

That would've never happened under Steve Jobs, nor under the Jobs-like visionary, Scott Forstall. Jobs and Forstall had lofty ideas, but they were realistic about the amount of resources it would take to execute those ideas successfully within a reasonable timeframe.