Apple is not regressing. What they are doing is taking advantage of a customer base that believes Apple knows better than they do. As a result Apple knows that all they need to do is make small incremental changes which cost very little, and they'll continue to make huge profits.
Because Apple has a cult like customer following they will brag about, and contribute to Apples massive profits as though they were personally benefiting from this business model. A unique situation unlike any other company, Apples sheer brilliance in how they influence & control their customers is to be admired.
This comment makes no sense. The cheaper phone is additional choice. In any case, this dead horse has already been beaten to dust.The competition gives us choice.
Apple seems to want to get rid of it of its customers.
Because Apple has a cult like customer following they will brag about, and contribute to Apples massive profits
$$$. Drop the price, open the floodgates of success.
Apple lives by Steve Jobs legacy i.e we never give people what they want, people don't know what they want, we have to tell them what they want.They don't sell a larger screen phone because there are not a ton of people who actually want them, otherwise the iPhone would be doing much worse. Personally I wish they would give us an option of going back to the old iPhone screen size as that was much nicer.
The competition gives us choice.
Apple seems to want to get rid of it of its customers.
Europe suffered supply problems of the iPhone 5 early on and believe it or not there were queues at most Apple stores especially in the United Kingdom, France, Germany, Spain etc. Australia has a small population in comparison to the main European countries so perhaps popularity is different. Considering worldwide sales for the iP5 were up when compared to previous releases, I can't see any evidence to suggest less people are buying them. Android sales are up but that doesn't mean Apple are struggling.Apple lives by Steve Jobs legacy i.e we never give people what they want, people don't know what they want, we have to tell them what they want.
Btw; I don't know where you live, but in Europe, Asia and Australia more and more people moving away from iPhones and buy larger screen phones from other manufacturers.
There were no line ups for iPhone 5 release last year in Australia and one could just walk in to any Apple retailer or telco and buy it.
I'm suspecting it will be even worse this year.
People here are missing the point. To all the close-minded posters who don't want a phablet, it's not all about you. It's also not all about those who are like the OP and just want a slightly larger screen. Everyone has different needs and wants, and after having had the iPhone 3GS, iPhone 4 and (until recently) the iPhone 5, I too wanted a somewhat larger screen, but was dismayed that Apple didn't appear to have a larger screen iPhone 5-something coming this fall. Everything I've read says Android sales are overtaking iPhone sales. Could it be that people want a larger screen? I find the iPhone 5 screen too small after having used it for 5 months. That's 5 months of hitting the wrong buttons on the tiny screen, mistyping practically everything I type, etc. So, I bought a 5" Android phone and while I can honestly say the iPhone has a better OS, the size of the Android phone is great. The screen is absolutely beautiful. And, I can actually configure the phone how *I* want it, and use apps that I actually want, not just apps that Apple deems I can have (Wi-fi utility apps, for example, so now I don't need to carry an android tablet to do my job). There is something between an iPhone 5 and a phablet--a 5" phone is not a phablet. A Note II, yes, but not a 5" phone.
I doubt I am alone in being disappointed that the best Apple could come out with this fall is a "S" version and a cheap version. The cheap version is sure to dilute a brand that up to now has been expensive, sexy and trendy.
If/when Apple decides to "innovate" something special again, I'll come back. But for now, with the Snapdragon 800 chip coming out in new phones with speed and features beyond anything else, you guys just enjoy your cheap 5C's while I enjoy Wireless AC, USB 3.0 and super-powerful quadcore performance from my phone.
This. I am using my 4S as my main phone right now instead of my Nexus 4. I have grown bored over the Nexus 4.Many of us don't want a larger phone - it's a phone not a tablet.
Why cheaper because many can't afford - especially in other parts of the world the current iPhone prices. You serve the market you want to serve. Apple already has a cheaper phone - they still sell the iPhone 4 and just continuing that tradition.
If they made the iPhone the size of the current Android - I'd find another phone to buy.
Why do Android manufacturers only offer cheap phones or big screens? I actually find Android lacking in choice.
Last year I was interested in trying Android. Everyone was talking about the great os and hardware choice. I'm typically only interested in high end devices. I also prefer a smaller device. The 3.5" iPhones are great for me. If anything I'd like the iPhone 4 size in a smaller body. I looked for a high end Android that met this criteria. Guess what? It didn't seem to exist.
Generally, packing more computing power into a smaller unit is a sign of technological advancement. Are Android manufacturers incapable of doing this? It seems like try are behind the curve in compact flagship smartphones.
Many of us don't want a larger phone - it's a phone not a tablet.
Why cheaper because many can't afford - especially in other parts of the world the current iPhone prices. You serve the market you want to serve. Apple already has a cheaper phone - they still sell the iPhone 4 and just continuing that tradition.
If they made the iPhone the size of the current Android - I'd find another phone to buy.