Or blended one.
I don't see how you guys don't get it. Its called advertising, they do stuff to make people look, just sit and watch TV commercials in the evenings to see the wide range of things people do to get you to pay attention. As for wasting money, most commercials for big companies will cost a few hundred thousand to make, plus the airtime. They spent a few hundred on an iPhone, the last one had nearly 5 million hits on youtube alone, before you look at other sites, so is a MASSIVE marketing success, in fact I would say one of the most successful marketing campaigns around for its price.
As for being old, done before, waste of money etc, missing the point, we have all watched it and know the blender name, it gets people talking, its far from old and FAR from a waste of money. I guess you all have zero grasp on how advertising works.