FYI, I am on the iPhone upgrade program so I do get a new phone every year. But I do it because I can afford to do so not because I expect a radically different phone every year. It makes absolutely no sense for Apple to redesign the iPhone every year just to satisfy the small number of techies who get bored easily. And I guarantee you if Apple had a new chassis design or other major upgrades ever year you’d get people complaining about planned obsolescence and how Apple is doing this to force people to buy a new phone.Some people want a new device every year.... Whether it be because they are tech enthusiasts or because they have enough disposable income through hard work and they can easily afford one. Everyone is different. Apple has enough brainpower, engineers, and R&D cash to create a phone full of new features and new design every year if they wanted to..... But that's not really good for business and for the bottom line so instead they trickle out updates to keep manufacturing costs low and profit margins high. So just because you don't see a need or want for yearly updates does not mean everyone should think the same way.... I personally have no interest in upgrading, but I used to every year so I can certainly understand if someone wants to.