I think I've bought two apps and two in app purchases on my Apple devices since I got them (over 2 years ago). This will hardly affect me but shame on Apple. Another way for them to milk people for all they're worth during difficult times.
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App Store Prices Increasing in the UK and Other Countries on February 13
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With inflation and cost of living in the UK it will be either putting your heating on, eating something or being able to buy something off the app store.
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I honestly can’t wait for these people defending Tim at every corner on here to lose their minds when they raise the prices massively in the US this year for the iPhone 15 line up.
While the rest of the world has put up with his greed already.
But but but it has WiFi 6E!!!!!!!!!!! It’s worth it!!!
While the rest of the world has put up with his greed already.
But but but it has WiFi 6E!!!!!!!!!!! It’s worth it!!!
How does app pricing work? Can a developer decide a price for every single country or just one tier for the whole world? The problem seems to exchange rates and taxes resulted in higher or lower return even when the price stayed the same. So if the developer only has the option to choose a single pricing tier worldwide, Apple to adjust for those fluctuations. Imagine for example some currency drops in value by 10% or more. That sometimes happens.
Not sure how a third party App store would handle the same problem. Would it pass the burden to find the optimal prices for every country to the developers, who then would also have to keep track of taxes and inflation in almost 200 countries?
In Germany for example we had a lower VAT for a while because of the pandemic. A developer would either have to lower the prices in such a case or face the anger of customers, because he did not pass the lower VAT to them. In Germany that would quickly lead to tons of bad reviews.
Not sure how a third party App store would handle the same problem. Would it pass the burden to find the optimal prices for every country to the developers, who then would also have to keep track of taxes and inflation in almost 200 countries?
In Germany for example we had a lower VAT for a while because of the pandemic. A developer would either have to lower the prices in such a case or face the anger of customers, because he did not pass the lower VAT to them. In Germany that would quickly lead to tons of bad reviews.
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I’m on the same boat.
Just look at what affinity did, 120€ for their entire suite, you can install it on all your devices, be them iPads, macs or windows.
Yeah, then try to sell an App for e.g. 0.99€ let’s see if you can master this, you can’t set the price, just tiers. A dev also can’t choose to not pass the tax to its customers, which is often done in non-US countries temporary as a sales offer.
Summary, no devs can’t set the price.
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Apple capitalised on the UK economic downturn caused by the mini budget. Perfect stairs for them to justify a price hike.
But this was just a capsule event. Pound sterling strengthening again against the dollar and no positive adjustment in prices just looks suss.
But this was just a capsule event. Pound sterling strengthening again against the dollar and no positive adjustment in prices just looks suss.
I don’t understand this, the pound is strengthening significantly against the dollar. 1.14 to 1.26 recently but we’re not seeing price decreases and we’ve not changed our VAT rates?!
I’m really starting to get fed up with Apple at this point.
I’m really starting to get fed up with Apple at this point.
Steve 'salesman' Jobs had you pegged. Gullible. He had everyone around him doing the thinking while he sulked and slammed things on the table.
For what you're insinuating, I think you're confusing corporation tax with VAT (sales tax)
- Luxembourg: Reduction of value-added tax rate from 17% to 16%
- Ireland: Reduction of value-added tax rate on electronic newspapers and periodicals from 9% to 0%
Hmm that’s suspicious, Ireland and Luxemburg a reduction, why is that?!
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When the £ tanked earlier in the year it was still a kick in the nuts, but did make sense from a business point of view. However, the £ has now recovered and V.A.T has not changed. So the latest excuse is a lie.
Just be honest, the overheads they are having to pay have increased, don't blame it on anyone else, just own up to it.
Just be honest, the overheads they are having to pay have increased, don't blame it on anyone else, just own up to it.
Someone who isn't a developer and clearly doesn’t understand that these things cost money what you suggest will end up costing more than they would to Apple and they would have way less customers
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UK being punished for the mini-budget blip last autumn. Sterling has recovered, but I suspect Apple bases their pricing on the lowest exchange rate within a particular period plus a 10% buffer or something like that. They're just pricing themselves out of the UK market. The pricing of the new MacBook Pros is ridiculous. It's now cheaper to hop on a plane from London to New York and a Greyhound to Delaware to pick up a MacBook Pro, given the ridiculous UK pricing. I hope they come to their senses and readjust their prices soon, given that the £ is now back to normal levels and stable again.
On second thought. I don't mind if Apple continues their UK price gouging. It will stop me from upgrading my Apple products for a while.
And that’s why I’m beginning to become more sympathetic to Epic.
I'm not sure why precisely now but Apple announced an App Store price decrease for the UK (and other countries) back in August 2021 when the exchange rate was around 1 GBP = $1.39 USD. Even with the recent weakening of the USD/strengthening of the GBP, the USD is still around 12% stronger against the GBP today than it was in August 2021.
Whether increasing or decreasing prices, Apple doesn't react to exchange rate changes quickly.
It kind of puts all those people complaining into perspective doesn’t it. They simply and don’t actually have a clue.
BMW already charges owners to use heated seats. Costs 18 Dollar per month. In South Korea… soon in your theatre!
Because Ireland is nice to Apple and the other tech giants. It practically gives them everything they want. Also sold it's entire population to them.
- Luxembourg: Reduction of value-added tax rate from 17% to 16%
- Ireland: Reduction of value-added tax rate on electronic newspapers and periodicals from 9% to 0%
Hmm that’s suspicious, Ireland and Luxemburg a reduction, why is that?!
Double Irish Dutch Sandwich Tax Avoidance: Definition & Explanation
Understand the "Double Irish Dutch Sandwich" tax strategy. Learn about this complex tax avoidance scheme and its implications.
App Store prices are going up in the United Kingdom and several other countries starting on February 13, Apple announced today. The changes are being implemented due to shifts in taxes and foreign exchange rates.
App and in-app purchase prices in Colombia, Egypt, Hungary, Nigeria, Norway, South Africa, and the United Kingdom will go up, and prices in Uzbekistan will drop because of a three percent reduction in the value-added tax (VAT) rate. Updated prices are listed on Apple's App Store price chart [PDF].
Prices in Ireland, Luxembourg, Singapore, and Zimbabwe are not changing, but proceeds will be adjusted slightly due to VAT changes.
By the end of January, Apple says that proceeds are set to increase for local developers selling in Cambodia, Kyrgyzstan, Indonesia, Singapore, South Korea, Tajikistan, Thailand, and Uzbekistan.
- Ireland: Reduction of value-added tax rate on electronic newspapers and periodicals from 9% to 0%
- Luxembourg: Reduction of value-added tax rate from 17% to 16%
- Singapore: Increase of goods and services tax rate from 7% to 8%
- Zimbabwe: Increase of value-added tax rate from 14.5% to 15%
Back in December, Apple announced plans to provide developers with an additional 700 price points for App Store apps, allowing for more variation in App Store pricing. Apps will be able to be priced as low as 29 cents or as high as $10,000, and these changes are set to be implemented for all apps in spring 2023.
Article Link: App Store Prices Increasing in the UK and Other Countries on February 13
App Store prices are going up in the United Kingdom and several other countries starting on February 13, Apple announced today. The changes are being implemented due to shifts in taxes and foreign exchange rates.
App and in-app purchase prices in Colombia, Egypt, Hungary, Nigeria, Norway, South Africa, and the United Kingdom will go up, and prices in Uzbekistan will drop because of a three percent reduction in the value-added tax (VAT) rate. Updated prices are listed on Apple's App Store price chart [PDF].
Prices in Ireland, Luxembourg, Singapore, and Zimbabwe are not changing, but proceeds will be adjusted slightly due to VAT changes.
By the end of January, Apple says that proceeds are set
- Ireland: Reduction of value-added tax rate on electronic newspapers and periodicals from 9% to 0%
- Luxembourg: Reduction of value-added tax rate from 17% to 16%
- Singapore: Increase of goods and services tax rate from 7% to 8%
- Zimbabwe: Increase of value-added tax rate from 14.5% to 15%