Are they joking? xD There are so many variables to account for. I have no confidence they accounted for even half. I can't even find the full report anywhere to review their methodology.
Variables to account for:
Variables to account for:
- The type of smartphone users that were surveyed. Are they power users or basic users? This would influence whether they go out of their way to download a third party and possibly superior app the the stock app preinstalled on the phone.
- The possibility that the stock app is sufficient for the users needs.
- The stock app may be more aesthetically pleasing. Perhaps the fact it only has basic functionality is the appeal in the first place. No other complexity or clutter in the app that would otherwise reduce the enjoyment of use.
- The stock app developers values may match the values of the end user. For example, privacy as a priority, or customizability.
- The stock app developers may simply put out a superior app.