Apple Invites Media to September 7 Event: 'See You on the 7th'

[Ankaa]

Why do you want to make my job more difficult by requiring me to carry a sketchbook on me at all times? Why do you hate trees and the environment when we have a perfectly good moleskine in our pockets at all times called the iPhone? I seriously don't get what's wrong with you people who hope that great features never come to the iPhone because a guy who has been dead for five years didn't like crappy stylus back in the day and now we've got this amazing Apple Pencil that works really well for us artists and designers. Get over Steve's death and stop trying to trample on progress. The Pencil is incredible technology and implementing it in the iPhone would be simple. It's not going to change the primary input method in the slightest because most people aren't going to pony up for a $99 accessory and it has more of a singular purpose, which is for drawing. Why do you get so mad when you see someone using something in a way that doesn't jive with your expectation? Maybe that works better for that person because they have some sort of disability? Did you stop to consider that? I do UX/UI Design in apps and the web for a living, and I'm constantly surprised with what our users tell us in testing, especially as it relates to accessibility testing. There are certain things that help them accomplish tasks easier. They could have shaky hands from parkinsons and maybe they can more easily tap things with the Pencil. You don't know, so don't judge.

I am not against the Apple Pencil per se, not at all. I just don't think it should/would well pair with an iPhone. But then again, I don't think the iPhone is a good device for scribbling, imho it's way too small, even the plus (not a big fan of the plus either, though).

What's wrong with the iPad Mini for all those tasks? I really do hope the pencil comes to the mini, eventually.

And yes, I am in favor of using things the way they are intended to. You wouldn't start carrying your car and take the bus with the car either, would you?

 

[macduke]

I am not against the Apple Pencil per se, not at all. I just don't think it should/would well pair with an iPhone. But then again, I don't think the iPhone is a good device for scribbling, imho it's way too small, even the plus (not a big fan of the plus either, though).

What's wrong with the iPad Mini for all those tasks? I really do hope the pencil comes to the mini, eventually.

And yes, I am in favor of using things the way they are intended to. You wouldn't start carrying your car and take the bus with the car either, would you?

I always have my iPhone on me. Both the iPhone and the Pencil easily fit into a pocket. An iPad does not. When inspiration strikes, it's nice to be able to sketch something on my iPhone and have it sync to all my devices automatically so I can iterate on nit when I get back home. All they have to do is update the display hardware to support it. Users can choose whether or not they want to use it.

 

[Ankaa]

I always have my iPhone on me. Both the iPhone and the Pencil easily fit into a pocket. An iPad does not. When inspiration strikes, it's nice to be able to sketch something on my iPhone and have it sync to all my devices automatically so I can iterate on nit when I get back home. All they have to do is update the display hardware to support it. Users can choose whether or not they want to use it.

Neither the iPhone Plus nor the Pencil would fit in MY pockets. My iPad mini, on the other hand, easily fits in my smallest purse.

Yes, granted, it might just be me, but I just can't imagine that it's actually comfortable using that relatively big pencil on such a comparable small screen as the iPhone's. Nor can I imagine it's actually possible to make decent sketches on such a small screen. But then ... I wouldn't watch movies on an iPhone, either, or read books, ...

But to each their own.

 

[Jimrod]

The SE is for people who want the jack, apparently

Being one of those people, I just bought an SE. I work with audio however and use my phone quite a bit in testing, removal of the jack is a pain in the arse for me.

On a side note - WTF is with the crappy "paperclip" now included to eject the sim tray in place of the lovely old liquid metal type tool? How cheap are Apple getting? :\

 

[Cutiekitty92]

No one else excited about these Airpods?

 

[elmaco]

I will never spend $50 on an antenna convertor. Just as I'll never ever adopt Lightning earphones or use some stupid converter. Don't care how much better it is. The headphone jack we've had all this time is good enough. And will be good enough for another 100 years.

640K should be enough for everybody for all time.

 

[OldSchoolMacGuy]

At $1-$2 a share in 1993, $50k-$100k seems like an awful lot of money to be made by a 6-8 year old.

Anyway, that's besides the point. Nobody cares how much stock you have in Apple and you could've made whatever point you were making without a tacky personal anecdote.

You seem to be the only one crying about my comments. Settle it down.
[doublepost=1472589271][/doublepost]

I will never spend $50 on an antenna convertor. Just as I'll never ever adopt Lightning earphones or use some stupid converter. Don't care how much better it is. The headphone jack we've had all this time is good enough. And will be good enough for another 100 years.

I bet you said the CD-ROM was more than enough and had no need for a DVD drive too. You sound like the old man that hates change and wants the world to stand still.

 

[0970373]

Well, Sept 7 is the last day I can return the 15" MBP I had to buy because I've ben waiting so long for the new computers, my 2010 MBP finally died. But if this isn't going to be available until Oct, I'm going to be really upset.

 

[Hackintoshihope]

They cried when Apple removed the floppy drive from computers.

They cried when Apple removed the CD/DVD-ROM from computers.

They cried when Apple removed the physical keyboard from phones.

They cried when Apple removed the Dock Connector from devices.

Somehow, it all worked out for the better, despite what those that did the crying claimed at the time claimed would be the end.

None of those except the CD/DVD/BluRay movement removed features, we had a keyboard replacement ( the touch keyboard ) we had a dock connector replacement ( the lighting port ) however the CD/DVD/BluRay debacle, and headphone jack add no new features they take them away to simply save space? Isn't our phone slim enough T_T. I hate camera bumps ...

 

[macduke]

Neither the iPhone Plus nor the Pencil would fit in MY pockets. My iPad mini, on the other hand, easily fits in my smallest purse.

Yes, granted, it might just be me, but I just can't imagine that it's actually comfortable using that relatively big pencil on such a comparable small screen as the iPhone's. Nor can I imagine it's actually possible to make decent sketches on such a small screen. But then ... I wouldn't watch movies on an iPhone, either, or read books, ...

But to each their own.

The Moleskine is the staple of many designers out there. Moleskine even made an iPhone app. Drawing apps are really popular on the iPhone. I would carry around 3.5" x 5.5" Moleskines all the time in college and even sometimes today when I have room in my pockets. I just think it would be more convenient to have that in the iPhone and save on paper. It's not about making fine art, it's about jotting down ideas on the back of a napkin. But in this case it's a digital napkin, that is pressure sensitive with unlimited colors and syncs to your computer immediately so you can seamlessly start working on top of the sketch in Illustrator or whatever app you want.

 

[B4U]

What's fishy about it, nobody who has followed Apple over the last few years will be surprised that the invites were sent out at the end of August for an event to be held in early September. Everyone has been expecting it to be held on that date so it's unreasonable to think he's got the jump on investors due to any insider information.

Apple Invites Media to September 9 Event: 'Hey Siri, Give Us a Hint'
Apple Issues Media Invitations for September 9 Event: 'Wish We Could Say More'

Right before the announcement on one of their most popular product where it is expected to be quite disappointing based on the rumors?
Remember GT Advanced Technologies...?

 

[OllyW]

Right before the announcement on one of their most popular product where it is expected to be quite disappointing based on the rumors?
Remember GT Advanced Technologies...?

This post from the Apple CEO Tim Cook Sells More Than $35M in Stock thread explains why it's doubtful there was anything fishy about it...

You guys realize that when a CEO, or any other insider, sells stock they can't just hit sell button, right? its illegal for CEOs to sell based on non-public information. So sales are typically done according to a trading plan filed well in advance with the SEC.

 

[zombierunner]

sorry i have a question off topic how does one find and post gifs .. when i try only the link shows up

 

[infodudeDOTnet]

Mmmm! I can't wait to buy THE iPhone 7 Plus!

 

[jgdeschamps]

On a side note - WTF is with the crappy "paperclip" now included to eject the sim tray in place of the lovely old liquid metal type tool? How cheap are Apple getting? :\

THIS. Just got mine, and when I unpacked it and reached for the tool to get my 6s SIM into the SE, I got a "chinese knock-off" vibe from said tool. I know it's their low-tier phone, but wow... a paperclip bent to look like the liquid metal tool is just cheap, based on the level of attention Apple regularly applies to packaging.

On the other hand, the SE is excellent. Couldn't be happier. Will constantly send feedback to Apple to please continue offering 4" screen options for the iPhone. If someone in Mexico wants to buy a space grey 16GB 6s, 6-months-use, PM me.

 

[d0nK]

The lightning connector sounds no better than the headphone jack. iPhone sound is about the DAC. If Apple can take the headphone DAC from their iPhone and charge you for a DAC in their headphones whilst also charging headphone companies a license fee to use their lightning connector tech, they are profit-laughing. So stop talking about floppy drives, CD roms, DVD drives, etc, etc. This is not a luddite situation. It is only a profit one. Grats if you own Apple shares, for the moment.

 

[Mac 128]

The lightning connector sounds no better than the headphone jack. iPhone sound is about the DAC. If Apple can take the headphone DAC from their iPhone and charge you for a DAC in their headphones whilst also charging headphone companies a license fee to use their lightning connector tech, they are profit-laughing. So stop talking about floppy drives, CD roms, DVD drives, etc, etc. This is not a luddite situation. It is only a profit one. Grats if you own Apple shares, for the moment.

No it's not really about the DAC, it's more about the amp, and the fact that the iPhone headphone jack is a compromise between the proper power output for some headphones, and the proper output for a Line level input. And you can't just use any headphones on the iPhone either. Larger drivers will be under-powered.

And FYI, Apple's entire I/O package, of which the headphone DAC & amp is but a small part, costs less than $18. So it's not like anybody's making huge profit off this.

Your conclusions are completely specious, especially when you consider that Apple's iPhone sales are in a slump, with even more dire predictions for next year. So how many sets of headphones and MFi licenses do you think Apple will have to sell to make up for the loss of just one phone that somebody doesn't buy because the headphone jack has been removed?

 

[B4U]

This post from the Apple CEO Tim Cook Sells More Than $35M in Stock thread explains why it's doubtful there was anything fishy about it...

I am getting quite some mixed message now...

You quoted the following:
holmesf said: ↑
You guys realize that when a CEO, or any other insider, sells stock they can't just hit sell button, right? its illegal for CEOs to sell based on non-public information. So sales are typically done according to a trading plan filed well in advance with the SEC.

While you said this last time:
What's fishy about it, nobody who has followed Apple over the last few years will be surprised that the invites were sent out at the end of August for an event to be held in early September. Everyone has been expecting it to be held on that date so it's unreasonable to think he's got the jump on investors due to any insider information.

Apple Invites Media to September 9 Event: 'Hey Siri, Give Us a Hint'
Apple Issues Media Invitations for September 9 Event: 'Wish We Could Say More'


So, am I understanding you correctly that he is clearly planning this from a long time ago, since everyone knows the event is going to be held in September?
And then ironically, he sold more now?

I am getting confused...

 

[44267547]

Excellent! Looking forward to even more emojis. Apple didn't announce enough of them at WWDC.

I know your being facetious. But in all fairness, WWDC is strictly software improvements for the developers. Sure the emoticons are not in my interest, but I think it's clever how Apple implemented the changes with the emoticons and iMessage.

And I think we all know the September KeyNote is mainly hardware orientated.

 

[d0nK]

No it's not really about the DAC, it's more about the amp, and the fact that the iPhone headphone jack is a compromise between the proper power output for some headphones, and the proper output for a Line level input. And you can't just use any headphones on the iPhone either. Larger drivers will be under-powered.

And FYI, Apple's entire I/O package, of which the headphone DAC & amp is but a small part, costs less than $18. So it's not like anybody's making huge profit off this.

Your conclusions are completely specious, especially when you consider that Apple's iPhone sales are in a slump, with even more dire predictions for next year. So how many sets of headphones and MFi licenses do you think Apple will have to sell to make up for the loss of just one phone that somebody doesn't buy because the headphone jack has been removed?

The amp comes after the DAC.
fwiw I use 250 and 80 ohm Beyerdynamic DT250's happily with my iPhone when travelling. No issues whatsoever.

 

[The Martian]

No one else excited about these Airpods?

No, most people are too busy trying to find a reason to complain about a product that hasn't been released yet and everyone is speculating on.

If I was Apple I would purposely put out false information about the next phone. People would say that is dumb because it will make people made and call Apple stupid and other things like that. Well guess what that happens now so why not have fun with it. Release false information and keep the iPhone in the rumor mill and people talking about it.

Then release a product that has maybe a couple of the features you leaked but also features that are quite different from what you leaked. Just think how funny it would be to watch all the people back pedal and say they knew Apple wouldn't do x or y.

 

[LordVic]

And FYI, Apple's entire I/O package, of which the headphone DAC & amp is but a small part, costs less than $18. So it's not like anybody's making huge profit off this.

the profit isn't going to be from iPhone hardware costs. the few dollars is going to be negligent.

the big dollar amount will be revenues from MFI program. if Apple no longer supports standards 3.5mm analogue headphone jacks, They will require either wireless bluetooth (expensive and many people don't want them), or Lightning headsets.

No longer will users be able to use headphones with the iPhone that doesn't earn Apple revenue. Every lightning based headphone sold will send revenues to Apple for MFI. Or directly through sales of Beats.

This is why many of us see this as a hostile move with the intention of revenues first. As of right now, apple hasn't shown a legitimate good reason to drop the headphone jack, other than to force MFI device sales and earn more money

Don't get me wrong, all of this is based on speculation, and it could be Apple has some new feature they want to put there that will completely blow our minds. But as of right now, we can only speculate. and its a money / revenue / profits motivated change, not consumer.
[doublepost=1472737375][/doublepost]

No one else excited about these Airpods?

i like the idea of airpods. But not as the bundled accessory. EarPods, and other similar completely wireless in ear headsets have only started to come out, and so far each one has had pretty bad reviews, from being really quiet, bad batteries, difficult to use and overall, expensive. They're really cool and maybe with BT5.0 and other future technologies, they could be made better, But (again speculative) I don't know if they're ready for the market, nevermind the bundled headphones. Add in the other difficulties of bluetooth wireless, such as constantly recharging batteries (that have a limited cycle of charges and will need to be replaced), Overall more expensive for same quality drivers (sicne more of the cost goes to the wireless stack, DAC and AMP), audio latency which does exist in all Bluetooth headsets (gaming via bluetooth audio is almost impossible).

There's something to be said about having a cheap wired, analogue headsets handy.

 

[recoil80]

I always have my iPhone on me. Both the iPhone and the Pencil easily fit into a pocket. An iPad does not. When inspiration strikes, it's nice to be able to sketch something on my iPhone and have it sync to all my devices automatically so I can iterate on nit when I get back home. All they have to do is update the display hardware to support it. Users can choose whether or not they want to use it.

Did you try a touch pen?
It doesn't have the technology you can find in Apple pencil, but you can take notes with a pen on a touchscreen device.
Apple pencil is cool because it is really precise, and that's ok for drawing, but for taking notes a simple touch pen is more than enough and costs a few dollars.
I haven't tried it yet on my 6s with force touch, but I did on the iPad and on the iPhone in the past and didn't find it useful.
Apple pencil consumes energy and needs a lighting connector, so they can't make it too small and it would be really inconvenient to carry along with the iPhone all the time.

 

[Mac 128]

the profit isn't going to be from iPhone hardware costs. the few dollars is going to be negligent.

the big dollar amount will be revenues from MFI program. if Apple no longer supports standards 3.5mm analogue headphone jacks, They will require either wireless bluetooth (expensive and many people don't want them), or Lightning headsets.

No longer will users be able to use headphones with the iPhone that doesn't earn Apple revenue. Every lightning based headphone sold will send revenues to Apple for MFI. Or directly through sales of Beats.

This is why many of us see this as a hostile move with the intention of revenues first. As of right now, apple hasn't shown a legitimate good reason to drop the headphone jack, other than to force MFI device sales and earn more money

Don't get me wrong, all of this is based on speculation, and it could be Apple has some new feature they want to put there that will completely blow our minds. But as of right now, we can only speculate. and its a money / revenue / profits motivated change, not consumer.

I know exactly why you and many others see this is a hostile move. But as I stated in my previous post from which you quoted:

when you consider that Apple's iPhone sales are in a slump, with even more dire predictions for next year, how many sets of headphones and MFi licenses do you think Apple will have to sell to make up for the loss of just one phone that somebody doesn't buy because the headphone jack has been removed?

Because there's no doubt that Apple will lose market share if they do this. I wouldn't be surprised if this move costs Apple millions of customers looking to upgrade this month.

So again, you all are saying Apple's plan is to hemorage more high dollar iPhone profit losses all to make a fraction of the revenue on inexpensive license fees and headphone sales?

If this affected every single iPhone user, maybe there would be the volume that could potentially make up for the losses, but even that seems like a stretch. The reality is, no where near 100% of all iPhone users are buying aftermarket headphones. And by all accounts Apple is still going to give away Lightning headphones which are likely used by the majority of those who do use headphones (so no profits there). So now we're looking at a small but substantial subset of iPhone customers who will buy aftermarket headphones and/or adapters subject to these MFi licenses. And it's this minority percentage of iPhone customers you're suggesting will justify the loss of millions of other iPhone customers who buy a Galaxy s7 because it still has a headphone jack?

I've gotta say, I don't really follow the logic there.

 

[SMIDG3T]

Real or fake?

We might see AirPods shipped with the Plus model and Lightning EarPods shipped with the regular model.