Non-renewable energy put into building and maintaining the installations is high. 100% sounds like a marketing number being covered by external, non-renewable sources.
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Apple Now Powered by 100 Percent Renewable Energy Worldwide
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Non-renewable energy put into building and maintaining the installations is high. 100% sounds like a marketing number being covered by external, non-renewable sources.
Who cares about saving the planet? Or what does it even mean? We don't do renewable energy to save the planet, we do it to make the planet a better place for us humans.
Not if you also turn off all the other energy consumers — since Apple is predicting enough energy for themselves. Thats the issue with logical experiments on this scale btw — they end up in absurdity.
Sale of indulgences by the catholic church comes to mind
I don't really see why renewable energy should be a lie though.
Total respect for this, well done Apple... just a shame it’s totally marred by all the recent unrepairable and non-upgradable products with soldered on SSDs, glued-in batteries and the like that will make those products scrap in less than half the time of the older stuff. :’(
I’m still running my 17” 2010 MBP with 3TB of SSD upgrade in, hoping that it might change again one day. There’s no way it’d still be usable for me if it had its original 500GB platter drive and half the RAM soldered on.
I’m still running my 17” 2010 MBP with 3TB of SSD upgrade in, hoping that it might change again one day. There’s no way it’d still be usable for me if it had its original 500GB platter drive and half the RAM soldered on.
While it may not be fossil fuel free to produce the means to get to renewable energy, in the end it will be way better for the planet. The energy produced is 100% emission free and will never run out. That’s not so hard to understand right?
So 100% for Apple in this case is about what they’re producing and using right now, after building the facilities. It’s still a big win over just using fossil fuels.
At least future energy used by Apple is renewable and clean. If all households and companies move the same way this will make a huge impact on CO2 emissions. It won’t get to 0, but we’re talking about 30 billion tons of CO2 produced by humans every year right now and that can drastically go down.
Storing energy is required to completely shut down fossil power plant, but that’s a challenge.
"We're committed to leaving the world better than we found it. After years of hard work we're proud to have reached this significant milestone," said Tim Cook, Apple's CEO.
If your talking about stored energy, i.e batteries, then I feel a bit ripped off if Apple can power a unit 8 - 12 hours overnight and yet the average iPhone can barely stream Netflix for eight hours straight. Read ... : https://www.forbes.com/sites/alexep...es-100-renewable-energy-usage/2/#369a9a71c7c1
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If I go and shoot a few people, but then, also do a lot of Charity work and helping save a few homeless people's lives that balances out at zero I guess?
♫ Please allow me to introduce ♫ ... the Tesla Powerwall! And, it is only one civilian commercial example. More are available and coming from the competition in the form of cheaper copies or their own innovation.
"Batteries" of various sizes are in use today in power-farms all over the world, to supply cities during the night, their "down time".
The iPhone comparison is not applicable as you will not be carrying your house's battery in your pocket. The size of the battery can be as large as the surface area available in your house plot. Just the small wall unit, the Powerwall, is stated to deliver power for 7 days; imagine the standby in an a larger industrial system.
Oh my god....
Ive heard the US school system is bad but hey you guys totally proove it. LOL.
Read it, and realised the article stunk to high heaven even before reading the author's bio:
Alex Epstein is the author of the New York Times best-selling book The Moral Case for Fossil Fuels and an expert on energy and industrial policy … he champions the use of fossil fuels like coal, oil, and natural gas
He has completely misrepresented the idea of adding renewable energy into the mix to offset energy taken out of the grid taken from fossil fuel sources. On his analogy, the reason the yacht is using 10% renewable energy is because of market players like Apple paying for the renewable generation.
Apple exists and makes stuff, and will continue to do so. The choice here is for Apple to do so while either adding carbon dioxide to the atmosphere for 100% of its operations, or adding carbon dioxide for a much smaller proportion of its operations. Apple can't save the planet, but they can operate in a way that causes far less damage they they otherwise would.
I don't have a Apple robot, but i have a hammer!Actually, have you seen that Apple robot that takes apart iPhones? Apple devices are pretty recyclable.
But you’re absolutely right, our consumption based world is not sustainable at all... Hey, the iPhone 8 now comes in red!
From the article you apparently didn't read all the way through:
So no, they're talking about Apple directly, but getting the chain to the same level is a goal they have.
All very commendable but still falls well short. What of after sales eWaste? Many Apple products will finish up in developing counties having been illegally dumped. Apple should go one step further by offering a financial reward to those consumers who return their old devices directly to Apple for responsible disposal should they be wanting to remain in the Apple ecosystem or not. It would go some way to provide the consumer with incentive to dispose of their eWaste responsibly. This is reasonable as it is the Apple product that would eventually end up as eWaste. Apple could lead the way for other manufacturers to follow.
Furthermore Apple have just released an iPad for the educational sector but an alternative greener option could have been taken. Think of all those previous generation iPads that could have been used in the educational sector having been refurbished using the approach above after the consumer has returned the product to Apple. Although now a few generations old the iPad 2 remains very capable the same applies to the first generation iPad mini. In areas such as educational sector it is function as a tool that is paramount not the quality of the camera and other features that would concern the public consumer.
Furthermore Apple have just released an iPad for the educational sector but an alternative greener option could have been taken. Think of all those previous generation iPads that could have been used in the educational sector having been refurbished using the approach above after the consumer has returned the product to Apple. Although now a few generations old the iPad 2 remains very capable the same applies to the first generation iPad mini. In areas such as educational sector it is function as a tool that is paramount not the quality of the camera and other features that would concern the public consumer.
All products can be giving to Apple for free for recycling and most recent ones can be traded in for a gift card. You're suggesting giving money instead of gift cards which is not a bad idea. I mean, I can see why they're not doing that, but it could definitely have an impact. Still, they're on the right track.
https://www.apple.com/environment/
This would be amazing.
The iPad mini 1 and iPad 2 are quite slow, I think technology moves too fast too be able to use products like that for such a long time. You could upgrade existing iPads with new chips for school or something similar like that, but again, that would cost them too much money.
Apple is still a company with shareholders and it has to live up to their expectations. As long as their business model is solid though, all other elements can be improved for sustainability. Cradle-to-cradle products, renewable energy, packaging, recycling; what they've been doing for the last few years has a big impact already. Wouldn't call it "falling well short".
Some is that yes, some is probably buying renewable energy credits to offset whatever "dirty" energy they do use. (Basically buying renewable power "credits" from somebody who had excess renewable power that went back into the grid).
I was using the iPad 2 and the first generation iPad mini as examples but releases such as the first generation iPad Air would be an ideal candidate for redistribution to the educational sector.
What a load of nonsense...
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So are you saying it would be better if Apple just said F it, let's just use fossil fuels to power all of our buildings???
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You got any numbers on all those iPhones in landfills? hahahahaha
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I guess we'll never know for sure, but what evidence would be sufficient for you to believe them?