Apple Ordered to Stop Selling iPhones Without Charger in Brazil [Updated]

[usagora]

Is the best way, many will be OK with Apple's decision. Some not so much when they think on Apple's motives.

Q-6

Yes, and the market was clearly showing they didn't care that charging bricks weren't included based on all the hundreds of millions of continued iPhone sales each year. Then various governments decide they want to meddle with the free market. Totally ridiculous.

 

[compwiz1202]

And as I've said... I don't even want the cable in the box for the iPhone. I already have ways to charge an iPhone.

Any included cable will just be shoved in a drawer somewhere. The included 3-foot cable is too short for me anyway.

You're right about laptop chargers... Apple still includes them. I guess they feel that people won't understand the high-wattage needs of a Macbook.



But not every iPhone owner buys AirPods, though.

It was crazy to include wired EarPods with EVERY iPhone... in my opinion.

I'd rather buy the AirPods I want... rather than have crappy included wired EarPods that will just stay in the box.

¯\_(ツ)_/¯

Yea for me I could just do with the iPhone and the stickers. But if the price doesn't drop then still give them so people aren't getting less for the same. I can just give extras to people that need them. And for the earpods, you don't need those for basic functionality. You need a charger or eventually the phone is unusable when it dies.

 

[Max Webb]

Now they will have a reason to increase the price even higher

 

[compwiz1202]

Apple should just put this question on the order page: "Do you have a charger yes / no" And when the consumer answers no. They'll add $30 and a charger to it.

I don't see what is hard to understand. It isn't totally the fact they don't include them. They need to be transparent in the way you stated. And they should at least show you chargers, and you pick one. People would complain if they just added a paid one

 

[zed1291]

If they really cared about the environment they'd be support Right To Repair legislation, designing easily repairable iPhones/iPads/Macs, and selling genuine OEM parts without onerous terms of sale.

 

[compwiz1202]

As most chargers out there is currently slow chargers and most phones fast charge, I kinda agree. And fast charging is a selling point. I get the environment part, but that’s not why Tim Apple does it. Money in the bank baby.

Let’s not even get into the durability of Apple cables….

The retail price should be with charger and cable.

Have them in separate boxes, retail would be fine, save sku’s. If you ALREADY have a charger or cable, you get that items RETAIL price deducted (to avoid reseller profiteering).

I've never had an issue yet with a C > L cable. Now all the A ones eventually fray somewhere, and I get Anker nylon that I never need to replace again.

 

[compwiz1202]

Because people are stupid to buy cheap chargers when Apple warns them not to…this is Apples fault?!

This is why I never understand people getting charging things from Five Below. Maybe a case but never something that plugs into the wall.

 

[last_c]

A 5watt charger will charge the iPhone 13 range just fine. They are not obsolete as they still work.

True, it technically works, but it takes forever to charge an Iphone 12 and up with only 5w.

 

[I7guy]

Yes, excuse us for feeling "entitled" to an integral part of the phone purchase. Something that was previously included and then removed without a price reduction. Totally the definition of entitlement.

I do agree with you actually. And if you are disgusted with Apples’ cheapness vote with your $$$.

 

[compwiz1202]

Exactly. If Apple really had a genuine concern about the environment, they should only release a new iPhone every two years… ditch wireless charging (think of all the energy lost globally during conversion)… and maybe reduce the number of Watch Bands etc 😂

Only good thing is MagSafe since it forces the charger to the sweet spot. Although I guess the same could be said for the wireless charging cases, and they are massively inefficient.

 

[last_c]

You do know that you are still able to charge your iPhone with your previous charging brick and lightning cable, right?

Yes, technically you can charge an Iphone with a 5w charger, but even Apple does not recommend that because it takes forever to charge. If now, why would they sell a 20w charger, or the new dual charger if the 5w charger works just fine?

 

[compwiz1202]

I do agree with you actually. And if you are disgusted with Apples’ cheapness vote with your $$$.

Yup that would save the environment too.

 

[compwiz1202]

But at some point everyone already has a charging brick and cable and it’s only people buying their first device ever that won’t already have one. So the person you’re selling your iPhone to will already have a charging brick they can use meaning you can keep the one you have and Apple doesn’t need to include one in the box.

Thats the logic we are already working to now.

Funny thing is if we are selling the newer ones, we didn't get one to pass on.

 

[compwiz1202]

Yes, technically you can charge an Iphone with a 5w charger, but even Apple does not recommend that because it takes forever to charge. If now, why would they sell a 20w charger, or the new dual charger if the 5w charger works just fine?

5w or wireless are fine overnight and for lighter users, but heavy users need to always have charge near. But when we travel and could need power, we just have power banks.

 

[last_c]

Most people have to buy a new charger because the old 5w chargers are obsolete. and now, the cables are USB-C, and most people didn't have USB-C chargers until recently. It's a cash grab and I applaud Brazil's decision to have Apple include chargers. Apple and any other manufacturer that doesn't.

Now that I remember, my wife upgraded to Iphone 13 and the cable included is a USB-C one, so the 5w charger no longer works.

 

[I7guy]

Easy no cable & charger in the box I don't purchase. Is just a phone and not that important to me. Apple just saw an opportunity to expand it's margin under the name of the environment plain and simple. IMO it was more about reducing the packaging to fit more iPhone's into a standard airfreight container.

And about positive changes to the environment by not manufacturing 200 million chargers. And I agree with the voting with your $$$ philosophy.

Paying north of $1K USD I fully expect such basic items to be included.

That’s not the way things are going. In 2022 charging bricks for phones are ubiquitous.

Last I spoke in an Apple store and requested the charger & cable be part of the deal I was refused. So Apple lost a sale of a top tier iPhone as again it's just a phone and there's no shortage of other options...

Apple doesn’t care. And I’m glad you told them so and. It’s great that you voted with your $$$.

If Apple was genuinely concerned about the environment they would very much have a different design language and a longer product support cycle.

How much longer than 5 to 7 years do you want apple to support a phone?

As for Brazil more countries should take the same stance and Apple can always offer the cable & charger gratis for those that need. Money and all...

Q-6

The EU doesn’t want this.

 

[compwiz1202]

How is that? How is manufacturing an older model phone better for the environment than a newer model phone - considering the newer model phone may have undergone process improvement, better materials for the environment, better sustainability while being used?

People selling their phones vs giving them to recycling actually helps the environment.

And if someone gets a new device, they will most likely keep it longer.

And yes reduce > reuse > recycle > garbage

 

[neall]

So people are required to by a new power converter every time they buy a new phone?

 

[I7guy]

OEMs have been cutting accesories out. I remember the original Moto G didn't come with a charger. But that's a cheap phone, not a $1000 phone. Cutting cost is cutting cost, and that's fine. But the environmental marketing is just taking consumers for fools.

In your opinion, not mine, that environmental marketing is taking g consumers for fools. Glad you see through the veneer.

The fact that Apple still made those chargers to begin with (to sell them separately) means their environmental excuse is just marketing.

No it means they don’t have to manufacture 200 million chargers, ship 200 million chargers, pollute for 200 million chargers when they only need 10 million chargers.*

If they truly cared about waste, stop making the waste to begin with. Just stop making chargers altogether, and let people buy 3rd party chargers.

This is throwing the baby out with the bath water. Maybe apple should just cash out and hang a for sale sign on the door. Then they wouldn’t pollute anything.

*imo

 

[I7guy]

Yes, technically you can charge an Iphone with a 5w charger, but even Apple does not recommend that because it takes forever to charge. If now, why would they sell a 20w charger, or the new dual charger if the 5w charger works just fine?

Where does apple not recommend charging with a 5w charger? Charging with a 5w brick keeps the heat down, which is better for the battery.

 

[dahacouk]

And this (thread), my fan boy friends, is an excellent demonstration of why the whole human race is going down the pan! Good luck to you all! 😂

 

[frifra]

I'm not even convinced it actually cut down waste. They switched the included cable to USB-C -> Lightning rather than USB-A, and many people don't have extra USB-C charging bricks lying around. That resulted in a lot of people now having to buy separate chargers with their iPhones, and those of course came in their own packaging and generated more waste (and emissions from transportation) than just packaging it with the phone would have.

I'm not even quite sure why they did it. The charger can't have been expensive to manufacture and there isn't exactly a huge opportunity cost to it either (not everyone is going to buy the official Apple branded charger). It just doesn't make much sense to me.

Well, Apple saves much more than just the cost of the charger.

It makes the packaging smaller and lighter. Thus, more phones can be transported/stored for lower cost than if they would include a charger.

 

[Tdude96]

Apple was very clear about the benefits: Reduced use of zinc and plastic (biggest use of plastic for Apple). Zinc requires mining and plastic is a petroleum product. Also the reduction in package size meant they could ship many more iPhone per plane.

Apple calculated the environmental impact to be the same as reming 450 000 gas cars from the roads each year.

Making things cheaper isn't a good way to do it if you want to produce less of them. If Apple can make money on being climate friendly instead of losing money, wouldn't that be a good thing if you care about these things?

Allegedly less zinc and plastic. You'll note that Apple is calculating that "savings" as part of a closed system. As if the chargers existed in isolation. They aren't calculating in how many more chargers are being sold as a separate piece and subtracting that amount from the number. Nor all the extra packaging required for sale as a separate component needed to use the phone.



Ah yes, more iPhones per pallet. Even more money saved on their end. Good call. A few people have mentioned Apple saves a great deal in their freight expenses for iPhone shipments that way. More iPhones per pallet means more profit.

You really think Apple wants to produce fewer iPhones? I don't think that's the case. As with any successful business, they want to maximize their profits, which is what this was all about.

Apple could have subtracted the manufacturing cost of the charger from the price which would have been far more customer-friendly. It would have also indicated that removing chargers and making them a separate purchase was truly a half-baked environmental initiative, not to penny pinch.

A price reduction of no more than $15 isn't going to figure into anyone's ability to purchase or their purchase decision. And financially, Apple still would have come out with net positive income. (The previously-mentioned additional separate charger sales, along with freight savings on iPhone shipments.) But it would have had the added benefit of making their "environmental" claims at least marginally believable.

 

[ironsword]

At a bare minimum, Apple should have given consumers the option of a charger at the time of purchase or pre-order to start with. Instead they went with the greedy option.

 

[ProfessionalFan]

At a bare minimum, Apple should have given consumers the option of a charger at the time of purchase or pre-order to start with. Instead they went with the greedy option.

Yep and they have some people actually going to bat for them and asking them to please take away even more included things so they can pay extra.