If Apple only releases an iPhone 4S (or whatever they call it, I'm using the '4S' moniker for a design that is similar to what the iPhone 4 is), which I'm fairly certain is the case, people will be in an uproar. My question to those who are going to be disappointed is this: would you feel that way if Apple released the device back in June?
As many people said, including myself, in January/early February of this year, Apple wouldn't release a new device just four months after millions were sold with the availability of the iPhone on Verizon. People ask "What could have Apple been doing/what problems did they encounter that it took them 16 months to release a 'new' phone with the same design?"
Fact is, this has always been the plan. Apple couldn't come out with a new, albeit similar, iPhone just four months after they sold 4.5 million on Verizon. Imagine the PR storm that would have been. Sure, people could have read the timeline of iPhone releases in the past, but I'm positive a large number of those who bought the phone on Verizon didn't care about that: to them, this iPhone was new on Verizon, thus a 'new' phone.
I'm inclined to believe that this upgrade to the iPhone (the 4S if you will) has been thought out and done for a while now. After all, it's not that hard to place a faster CPU, GPU, RAM and a higher mega-pixel camera onto some silicon and call it a day.
People who argue the case for a redesigned iPhone 5 (I'm going to completely ignore the entire fact that we have seen no physical evidence of it: no rear casing, no volume rockers, no screen, etc.) seem to forget this as well: Apple spent how much money and how much time developing the structure that is the iPhone 4. They also praised its antenna system. To change the design, in some ways, would lend credence to the fact that, in at least some form, Apple's engineers failed to understand the science behind the antenna system and in turn replaced it a year and a half later. Apple rarely admits failure. They did it with MobileMe, and they did it, partially, with the modified antenna on Verizon. While there are still some issues with signal degradation, the modified system on the CDMA iPhone is good enough for at least one more generation.
In short, there is no credible evidence that leads to an iPhone 5 being shown off. We have no pieces of the puzzle, other than case designs (that have been wrong before, and will continue to be wrong, as a lot of their designs stem from mock-ups and rumors) and some inventory screens. Do you really thing Radio Shack and Best Buy have information that others don't? Apple keeps everyone in the dark, except Apple. I'm positive only a handful of people outside of the company have placed their hands on the next-generation iPhone, in any form, let alone those who send out the notice to update inventory systems.
As much as the iPhone 4S may be considered a let down, the evidence for it is overwhelming.
Totally agree! This release has been planned like this for at least a year now.