You can look at trees too with the Vision Pro. I think it will be a major success
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Apple Preparing to Push Vision Pro Customers to Pick Up at an Apple Store
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For me it would somewhat depend on my proximity to a decent Apple Store that wasn’t in a mall. But I generally agree — it would be efficient to get a fitting in store before I order so I could get the device sent to my home with no issues. Hopefully this is the direction they go.
Yes but there won't be 'thousands' of them like someone said further up the chain.
Lot of quite astute remarks about the unhygienic and unsanitary practice of multiple customers putting the same device on their faces and risking bacterial infection and respiratory issues.
Sure, Apple will coach store employees to sanitze them between uses, but when the store is jammed (which is always, in our Chicago area stores), there's going to be cross contamination, guaranteed. I worked for an Apple VAR, and when we ordered EarPods, Apple or other, we always ordered a box of spare tips and swapped them out in front of the customers before letting them try them. I don't see how the VP can be adequately cleaned between users. Just thinking about it gives me the heebie-jeebies!
Sure, Apple will coach store employees to sanitze them between uses, but when the store is jammed (which is always, in our Chicago area stores), there's going to be cross contamination, guaranteed. I worked for an Apple VAR, and when we ordered EarPods, Apple or other, we always ordered a box of spare tips and swapped them out in front of the customers before letting them try them. I don't see how the VP can be adequately cleaned between users. Just thinking about it gives me the heebie-jeebies!
The iPad came in at a way lower price than expected (Apple Vision did not) and sold well out of the gate because of that price, so opinions changed quickly. Apple Watch stumbled out the gate and was effectively relaunched a year later. I had a Series 0 and loved it, so I expect there will be people who love the Vision Pro, but I wouldn't be surprised to see a 're-launch' in its future. Arguably, that's what the cheaper non-pro version will be.
Can we please stop revising the history of now successful Apple products to pretend that their launch model saw the same level of success? The original iPhone had no App store. Apple said we could use web apps, but didn't even put a 3G radio on the phone. It cost twice as much (due to lack of carrier subsidies) as its successors with app stores and 3G. Had Apple not made major changes for the 3G and refined them with the 3GS, the iPhone would never have hit the trajectory it did.
If $3500 means nothing to you, buy the first gen. I'm sure the display is phenomenal, movies would be great, but I'm less enthused about how useful iPad apps floating in 3D space are. Everyone else should wait. History says you'll likely get a much more refined device; likely for less money.
I wouldn't count on that being true. Maybe not be millions.
True AR accompanied with a nice suite of apps, including a "build-your-own" building block type of app (kind of like the 4D database application of the past) for people who have problems to solve (but are not true programmers), would be a very lucrative market for Apple. And for developers as well with who understand the potential of AR.
I can see it happening.
I don’t think it’s about a killer app, but really about augmenting the reality you work in. I would love to try it in the studio. I imagine having floating manuals above my modular synth as I plug away, or having sheet music besides my piano, whilst I can play with the reverb settings in the window floating above the keyboard. Or how about a visual representation of where my vocals sit in the mix? I can think of many cool ideas. I just don’t know if I could cope with that ‘thing’ on my head for 2 hours…
Also: this could/should mean massive multitasking as you can throw apps and windows all over your work space, and create large virtual ‘windows’.
BTW We need a new language for this stuff… I mean ‘windows’ in a augmented reality environment where you have real windows? 😜
That's not the market for AVP. Being able to do that will come along for the ride, though.
That's not a bad price. Especially considering the first, and very limited Macintosh released way back in 1984, would cost around $7,300 today, adjusted for inflation.
Again... the market Apple is tapping into is not for simply being able to have a large immersive computer display floating in one's living room.
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Once you "augment" reality, it's no longer reality. It's a facsimile of reality.
I don’t know. Maybe you can tell me what you think might happen when a customer goes to pick up a $4000 device from a physical retail store?
If people can go to a luxury store to shop for a handbag or watch easily costing many times more without fear for their own safety and well-being, I don’t see why apple customers are somehow at a greater risk of being victimised by robbers.
This will be incredible for medical students doing a complicated procedure without a cadaver; for corporate trainings on specialized equipment; aerospace - so exciting!
Those who can and choose to adopt this technology probably have the disposable income to use it for fun or movies. Many of us won't join in until the technology advances and the price comes down, but that's ok - it will happen eventually.
Those who can and choose to adopt this technology probably have the disposable income to use it for fun or movies. Many of us won't join in until the technology advances and the price comes down, but that's ok - it will happen eventually.
Just what it said: If altered by technologically-driven perception, it's not real. For instance, the PDA called "Siri" is a digital facsimile of a personal assistant (albeit not a very smart one, LOL!). But almost everyone I've heard mention it refers to it as "she" or "her." That's technologically-driven, and a digital alteration of our perception of what is real. Siri is not a person, has no gender, no emotions, no will. Nor does it have a body or a mind.
Or think of it this way. "Virtual" Reality de facto means 'NOT" reality. In the same way that "Virtually all" means in effect "NOT all." Same goes for "Augmented" Reality.
"Virtual," meaning an imitative analog, is different than "Augmented," meaning enhancement without replacement. So-called virtual things can be quite real, for example:
- A virtual machine is a real entity. It reproduces the capability to perform work, but not the damage to your foot when you drop it. vmWare ESXI augments virtual machine management.
- A virtual turkey shoot is a real entity. It presents a spread of easy targets, but not the squawking and the blood and the feathers. A Leupold VX-3HD scope augments aiming.
We all better brush up on Schopenhauerian Solipsism, because ain't no Deus ex Machina, in a leather cat suit, gonna swoop down, like, and offer you the red pill.
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What exactly needs to be customized for this device? If it is just the size of the light seal padding, how many different sizes will be available? Because if it is just a few (small, medium, large), why not just offer the different sizes separately?
Maybe Apple just wants to be sure the headset fits the customer perfectly and they are satisfied with the experience before committing to a purchase. Rather than order one online, than having to deal with returns because it doesn't fit right or something.
Kinda like how I went down to the Apple Store to get my wrist sized for their nylon loop watch band, because I didn't feel like I could trust their online measuring tool, and didn't want to deal with the hassle of returning a band that might not fit me very well.
Personally, I am one of those who would prefer to go down to the store in person, especially when purchasing something so expensive, and because I like to be able to personally inspect it for flaws first before paying.
Sadly true AR apps will always be a novelty whilst we operate a centralised, app-push model.
It might be more like the Apple Watch buying experience.
Where you try the demo headset, bands, light seals etc. And they assemble the box (much like the Apple Watch and its Band come in separate boxes) in-store according to the demo headset.
(although I don't know if they do that anymore).
Otherwise, agreed. The unboxing experience is a key part of the Apple retail experience. When I buy an iPhone in-store (three times so far) the Apple employees always specifically let me unbox it before I hand it to them. And that's only to install the screen protector from Belkin.
And they even let me do everything on my own and just guide me through whatever process like iPhone transfer etc. Rarely do they actually handle the phone itself.
You can't bring a big monitor out with you. And that sounds like one of its allure - the ability to condense a giant screen the size of your entire field of view into a fairly compact pair of googles that can still fit into your backpack or even handbag.
Talk about solipsism! The narcissistic belief that perception is reality is misleading and false. We live our lives in Plato's Cave, only seeing silhouetted shadows on a screen, and believe that's all there is to reality. In truth, we've only experienced a microscopic sliver of reality. And now, a magician offers us a parlor trick and tells us that now our sliver of reality is enhanced, or augmented, or virtualized. But reality does not change. Only our infinitesimal understanding of it is changed. And not by examination, but by the manipulations of an actor with a personal profit motive.
But I really do appreciate the opportunity to engage in a topic with someone who can put together cogent ideas!
I have to admit this is an interesting decision. Apple needs the Vision Pro to at least not flop. Even if it's the best VR headset ever it's still is just a VR headset. By having this type of "fitting" they're in a position to really try to hype buyers up with the Apple cheerleaders they train and fly in. What likely would have been an underwhelming initial experience at home will now be spiced up with focused positive reenforcement. People are highly influenced by others around themselves and more than most of us would like to believe. If a person believes everyone else around them is having an amazing time it will absolutely influence that person's own perception of the experience they are having. I think it's telling that Apple feels they need to turn every sale into an event to make this work. I still don't think the product will be special but this strategy just may work if it can make enough initial buyers think it's special. At least for a while.
Hardly a novelty.
AR has been used for years in applications ranging from cardio-thoracic surgery to architects and interior (and landscape) designers giving clients walkthroughs of their designs (with the ability to modify choices on the fly).
And loads more in between.
Just takes a wee bit of imagination and the right hardware and apps.