Apple Reportedly Increasing iPhone 13 Prices to Compensate for Increased Chip Production Cost

[now i see it]

just more incentive to not buy one

 

[BreakingKayfabe]

Yeah, who didn’t see this coming? As a retail store owner who has had prices jacked up by my vendors, I simply just pass it on to my customers. So a 2-piece suit goes up $4 on me, I go up $10 in retail.

 

[mlabonte21]

 

[nawnp]

At $830 the iPhone 12 isn't really midteir anyways, I can't imagine Apple pricing the base model $900 and rasing the Pro above $1000, so the price increases may be pretty modest compared to last year's.

On the other hand, why is it being called the iPhone 13, is Apple skipping S years from this point forward? I don't think there is a design refresh so perhaps it's just to clarify the 120 Hz screens.

 

[macintoshmac]

Which is truly sad. Anyone from any angle who calls the Fold 3 anything less the revolutionary tech is just a fanboy of whatever they are backing in defense.

It is absolutely 100% bleeding-edge hardware no matter how you cut it. Over and above anything anyone is doing out there.

Exactly. That device is bleeding-edge tech. I love that and can't wait to try that out. Incidentally, the only flip-style phone I ever laid hands on was a Samsung back in the day (2002), and I had it only for a few days because there was an issue with the software ROM in the device. We just returned it and got a candy-bar design instead.

 

[Zito Abroad]

People should stop blaming Apple for taking advantage of its herd. Apple will do whatever any greedier than average greedy corporation will do. Which is, milk it's blind following base, which are in the hundreds of millions. The blind followers represent Dr.Frankenstein, and Apple is Dr.Franfenstein's monster. You reap what you sow.

 

[ghanwani]

I called this back in June.

 

[Boris Bronson]

You do realize that a newer tech device packing more tech is just redundant and not a feature, right? That's how tech evolves, it's not time static: of course a new iphone has to be better than an old iphone in order to be equivalent as time passes.

Someone gets it.

 

[sociologist]

Give me touchID and kill the notch and they can increase the price all they want but not for a phone thats already old before its even out.

I just want Touch ID, I don’t care about the notch or the camera. Face ID is less secure and not very reliable. Apple has no excuse not to include Touch ID this year.

 

[Orizaba]

Anyone want to take a stab at what the new pricing structure will look like?

 

[Devyn89]

this may actually stop me from upgrading depending on the price hike amount. Which is probably good, my 11 Pro is just fine, minus a crack on the back. Maybe I’ll get that replaced instead of upgrading.

 

[deathcab]

So DigiTimes wants us to believe that the largest company in the world that arguably has the most leverage of any company in the world over its suppliers did not lock in component pricing months ago for the initial mass runs of at least 3 flagship products that by all indications are currently in production and scheduled for launch within the next 60 days?

Ok, sure, that seems logical.

 

[thejadedmonkey]

IIRC, it was $699 if you were going through your carrier and $729 if you wanted unlocked/SIM free?

It was $699 paid to Apple. Then the carriers all charged you a $30 one time activation fee on your first bill.

 

[Sir_Macs_A_Lot]

But I thought Apple was already saving money by not giving us chargers and headphones with our $1K+ devices.

 

[Sir_Macs_A_Lot]

Is it going to be a camera with a phone stuck on the back?

That's what the iPhone is slowly becoming.

 

[BreakingKayfabe]

But I thought Apple was already saving money by not giving us chargers and headphones with our $1K+ devices.

Silly you. That’s for environmental purposes!
/s

 

[Apple$]

A price increase would make the iPhone more expensive in Canada. I would not be surprised if the iPhone 13 will go over $1,000 CAD. Thank goodness I'm on Android phones. 😉 More choices and lower prices!

 

[Scotticus]

Who wants to bet the price increase for us is going to be higher than TSMC's price hike?

 

[satchmo]

Ideally they raise the price only on those models with significant new features...as in iPhone 13 Pro and Pro Max.

 

[linkgx1]

This is probably one of the worst times in history to buy gadgets. Everything is OOS and overpriced. The Nintendo Switch had even HIGHER sales in its 4th year.

 

[bobcomer]

Y'all still messing with iPhones and their out dated tech? Just got my fold 3 yesterday and it's the best phone I've ever had!

I have a package waiting at home with a Flip 3 in it. True innovation compared to the better camera and faster processor of the iPhone.

I'll be keeping my iPhone 11 Pro Max as a secondary phone for another year, then if they don't come out with something new (and without device side scanning for CSAM+). I'll probably just buy the cheapest iPhone available so i can still use my Apple Watch. Who knows, maybe someone will come out with a replacement for that too. I've already tested my Watch at work without the iphone by its side, and most stuff actually works. Not sure about txt's and email, but I have other ways to deal with that. The phone in the watch definitely works when it's by itself.

Apple really woke (pun intended) me up to the fact that they are kind of stagnant for things that benefit myself with the CSAM stuff.

 

[draig]

I had planned to upgrade to the iPhone 13 Pro (from 11 Pro). It is not the price increase that deters me. I'm really put off by Apple's new plan to scan photos libraries on phones. So I've decided to stay with my iPhone 11 and keep iOS 14 for now. See how this all plays out and if public pressure causes Apple to change its mind.

 

[HylianKnight]

How dare they increase the price when parts are in short supply!

I think the rub is knowing how large the profit margin has historically been on the iPhone. Apple could easily keep prices the same. Yea, it would likely impact their profit margins a bit, but it’s not like those margins wouldn’t still be huge.

 

[pdmpolishing]

I've been looking forward to upgrading to the 13 but it now depends on how much it increases, I like to feel I'm getting value for money. I'm still using a XS Max as I never felt the 11 or 12 was much of an upgrade, but after three years I felt it was time to upgrade. If it increases too much I will think twice.

I know this rumour is from Digitimes so I'll maybe take it with a pinch of salt at the moment.

 

[jk1221]

I had planned to upgrade to the iPhone 13 Pro (from 11 Pro). It is not the price increase that deters me. I'm really put off by Apple's new plan to scan photos libraries on phones. So I've decided to stay with my iPhone 11 and keep iOS 14 for now. See how this all plays out and if public pressure causes Apple to change its mind.

Not when were talking about 20% of 1 chip; a few bucks. The A14 was appox $40. Drop in the bucket.

Considering they already cost-saved on the charging brick last year and didn't lower prices.