According to the article, it wasn't discontinued. Apple stopped production because there is enough inventory to satisfy demand.The device was never going to be a mainstream product with its pricepoint and being a wearable for the face, but I am surprised to see the first generation discontinued less than a year on. It is a bit of a niche market and Apple are rather late to it, much like with the HomePod. They entered that market about 3 years too late with a high priced device and set all the services to be proprietary, preventing people from using non-Apple streaming services. Launching a Vision product in a Pro spec at nearly £4k boggled my mind to be honest, but not as much as the camera control button on my 16 Pro Max, what was that about? 🤣
From the article: "Apple will apparently still be able to resume Vision Pro production if sales pick up since the production lines are not yet due to be dismantled."