Anyone talking about rounded corners does not understand the comprehensive evidence in this case.
There is a
ton of evidence against Samsung, and that's why Apple rightly won. In my mind there are three particularly damning pieces of evidence that came to light in the case:
- By far the worst in my opinion is the design presentation where Samsung management had hundreds of slides, with each slide showing a specific design feature of their phone and how it compared to the iPhone. On almost every single slide is some sort of instruction from management to engineering to "make it more like iPhone". Over and over and over again, from hardware design to software features, to UI, and even down to the little things like color tint and icon orientation..."More like iPhone".
- The internal Samsung memo that kicked off the whole effort to change their smartphones is replete with language about how they needed to stop what they are doing and copy Apple.
- The memo from Google to Samsung where Google warned Samsung that the designs they were seeing from Samsung were way too similar to the iPhone. So even Google, Samsung's partner and Apple's competitor, felt that Samsung had gone too far in copying Apple.
My "favorite" story about Samsung:
One day in March 2011, cars carrying investigators from Korea’s anti-trust regulator pulled up outside a Samsung facility in Suwon, about 25 miles south of Seoul. They were there ready to raid the building, looking for evidence of possible collusion between the company and wireless operators to fix the prices of mobile phones.
Before the investigators could get inside, security guards approached and refused to let them through the door. A standoff ensued, and the investigators called the police, who finally got them inside after a 30-minute delay. Curious about what had been happening in the plant as they cooled their heels outside, the officials seized video from internal security cameras. What they saw was almost beyond belief.
Upon getting word that investigators were outside, employees at the plant began destroying documents and switching computers, replacing the ones that were being used—and might have damaging material on them—with others.
A year later, Korean newspapers reported that the government had fined Samsung for obstructing the investigation at the facility. At the time, a legal team representing Apple was in Seoul to take depositions in the Samsung case, and they read about the standoff. From what they heard, one of the Samsung employees there had even swallowed documents before the investigators were allowed in. That certainly didn’t bode well for Apple’s case; how, the Apple lawyers said half-jokingly among themselves, could they possibly compete in a legal forum with employees who were so loyal to the company that they were willing to eat incriminating evidence?