Sorry mate, but i've bit my tongue a bit here. You're completely wrong in every reply so its comically you've jumped to "educate yourself and "ignorant" and also claim its your job.
24fps was settled on with film because of editing, not economics. They could have gone with 25 or 23 and economically it would have been pretty similar. When you're cutting film you could easily judge how much time you were cutting or adding -- half a second is 12 frames, a quarter is 6 frames, an eighth is 3 frames, etc.
In digital this is no longer need but 24p has been considered the cinema standard now for aesthetic standards. I'm not being funny but even a simple Wikipedia search can teach you this
"Originally, 24p was used in the
non-linear editing of
film-originated material. Today, 24p formats are being increasingly used for
aesthetic reasons in
image acquisition, delivering film-like motion characteristics." - Try to educate yourself
https://en.wikipedia.org/wiki/24p
Please don't reply again and get something else wrong in this thread, its embarrassing.
The original point remains, for HD content its very disappointing that the Apple TV 4th gen still doesn't support native 24hz output for content that supports it. Such a simple implementation.