Everything Announced at Today's Apple Event

[Cosmosent]

The most important part of today's presentation:

"iPhone 13 Pro, and iPhone 13 Pro Max introduce an all new camera system, starting with the new 77 millimeter telephoto camera, with 3X optical zoom, a new ultra wide camera, with auto-focus, and a larger F 1.8 aperture, with a 92% improvement in low light. And a new wide camera that has a larger F 1.5 aperture, and 1.9 micron pixels, for our largest sensor ever, with up to 2. 2 times improvement in low light."

 

[Mainsail]

I felt that the one thing that held the base $329 iPad back was the meager 32GB of storage. Now that it has 64GB storage plus the A13 chip, I think this will meet the needs of most entry level users. Apple will sell a ton of these iPads.

 

[wbeasley]

the quality of rumours vs actual was pretty bad this year.

the hideous "bronze" coloured phone morphed into an awesome light blue.
the flat edged Watch turned into a gentle restyling.
the iPads that werent coming, turned up. but no smart dock on the iPad

guess Apple did a better job keeping secrets this time around.
or planted deceptions to see where the leaks are

 

[XboxEvolved]

Nothing surprising but I’m ok with that. This is the first time since I’ve had an iPhone I won’t be upgrading after two years. I’m perfectly fine with the 11 until the 14. Quite frankly I think it’s weird to name it 13 also. The most intriguing thing to me was the simple iPad.

 

[wbeasley]

I remember when each new iPhone would bring new features like Siri or the App Store to the table. Now, the upgrades are so subtle that only people like us can decipher them.

Steve Jobs admired the Sony product cycle.
Minor upgrades that gave just enough to customers.
it's clever and worked well for Sony for many years. people expect a yearly upgrade cycle. demand it even.

at least most of us now hold on to tech like phones 3 years instead of 2 or even 1.
makes financial and environmental sense.
and old Apple tech is always welcomed by those who inherit your old stuff.

you'd have to think VR and AR will be the next big upgrade features.
not yet ready for mainstream but they are getting their ducks lined up ready for it.

 

[lederermc]

Underwhelming.

 

[robotfist]

I'm glad it was lackluster year. And it's totally forgivable in my eyes given the current global pandemic. With covid still ravaging so many parts of the world, you probably wouldn't be able to order one at all if it was a huge upgrade and everyone wanted one. It'd just be a dangling carrot with an infinite shipping date. It seems like everything is currently on backorder, from cars, to photo/video equipment, to video game consoles, etc. An entire year has gone by and you still can't get a PS5. Even PAINT is starting to get backordered. It turns out manufacturing is really, really difficult during a global pandemic. I'm happy with my iPhone 12 Pro and I will gladly wait for next year when we see the fingerprint sensor make a much welcomed return. Hopefully by then, things will have returned to normal a bit.

 

[Optheduim]

Meh. Mediocre every-other-year refresh. Was expecting that on the iPhone. Disappointed by the watch. iPad mini is cool though

 

[Apleeseed84]

Everything Apple didn’t announce:

1. AirPods 3
2. AirPower like device
3. MacBook Pro
4. Anything with m1/x
5. Squared Apple Watch
6. Apple car
7. Apple VR/AR device
8. Tim’s retirement
9. October event

10. iPod Classic 20th anniversary edition!

 

[15danielp]

I know not a person in my life that cares this much about the iPhone camera. And I know actual directors and videographers. Every ****ing year its about the camera. No one I know cares about the camera. They're just advertising to teenagers that think they need a better camera.

That's fine with me, my iPhone X is still working perfectly. Zero reason to upgrade.

 

[howywood]

Literally the most lackluster fall event in the history of Apple. Boring AF. I upgrade every year because it really doesn’t cost me anything more to get a fresh phone. This will be the first time I’m opting out.

 

[dapa0s]

I can't think that there is a bigger Apple fan than I am. I've been a customer since my very first Apple II in the late 70's and Apple stock comprises the majority of my investment portfolio. Even I have to say that this keynote was underwhelming and disappointing. The Apple Watch in particular seemed to be the slightest iteration forward. Maybe you're too young to remember the true excitement of a Steve Jobs keynote? I miss Apple announcements that surprise and delight... that really push these products categories forward. Never has Tim Cook seemed so gray.

Nah, you don't get it bro. It's exactly the so-called "enthusiasts" and Apple fanboys who are always the most vocal critics online, especially after an event like this.

Most people don't follow leaks and stuff, and they were/are satisfied with this event. You just don't understand that you're not the target demographic, and that's fine.

 

[visualseed]

the quality of rumours vs actual was pretty bad this year.

the hideous "bronze" coloured phone morphed into an awesome light blue.
the flat edged Watch turned into a gentle restyling.
the iPads that werent coming, turned up. but no smart dock on the iPad

guess Apple did a better job keeping secrets this time around.
or planted deceptions to see where the leaks are

Some of these were so specific and reported with such confidence that I can't help but wonder if they were plants to flush out leakers. They could also be next year models in the final stages of development.

 

[tothemoonsands]

That's fine with me, my iPhone X is still working perfectly. Zero reason to upgrade.

iPhone X is a great, solid phone. But the camera has improved SO MUCH from that. The difference between my iPhone 12 Pro and my mom’s iPhone X is absolutely stark.

I’m somewhat frustrated that year after year, Apple continues to focus almost exclusively on camera improvements. That said, they are impressive upgrades nonetheless.

 

[Apleeseed84]

Some of these were so specific and reported with such confidence that I can't help but wonder if they were plants to flush out leakers. They could also be next year models in the final stages of development.

That’s how i feel i feel that they were next year equipment, which just means it’s a good thing my upgrade cycle comes up next year hahaha

 

[pdaholic]

The iPad I’ve been waiting for! Only disappointment was no smart connector. Oh well, maybe in 2024.

 

[Digital Dude]

Maybe I‘m jaded after a few decades of Apple gear because I only watched about 10-minutes of the event. The presenters were stiff as a board. Not sure if they drank a gallon of starch the night before or what. Plus, it’s not very convincing when Tim Cook stands there with his iconic stone face and says, “We are so excited about …xyz”. More on point, until Apple fixes some of the systemic bugs in iOS, I’m just not interested this time around.

 

[ThatGuyInLa]

And still no 120hz for the AppleTV. Why? Apple? Hello! You marketed the feature. Then pulled back. The hardware is more than capable. Why the heck are they holding on to this!?

 

[visualseed]

Steve Jobs admired the Sony product cycle.
Minor upgrades that gave just enough to customers.
it's clever and worked well for Sony for many years. people expect a yearly upgrade cycle. demand it even.

at least most of us now hold on to tech like phones 3 years instead of 2 or even 1.
makes financial and environmental sense.
and old Apple tech is always welcomed by those who inherit your old stuff.

you'd have to think VR and AR will be the next big upgrade features.
not yet ready for mainstream but they are getting their ducks lined up ready for it.

One thing people seem to forget is that in mature product lines, especially extremely popular ones like the iPhone, refinement is better for sales than radical changes. People expect consistency and year over year improvements as they weigh whether or not they will jump in and upgrade. The kinds of changes this forum is advocating would drive customers away in masses. It took my wife 3 generations stop resisting upgrades and come to terms with not having touch-id. Now that she has face-id she loves it, but it took time to realize that it wasn't a novelty and prove it could be useful. But here I am talking about face-id nearly 4 years after its introduction because that is how long it took her to upgrade. The iPhone 12 Pro she just bought is an impressive upgrade over the iPhone 8 she had. And that is the experience for most customers. The question is not how good is this phone over last year's model, but how good is it over a model released 3 or 4 years ago. That is the experience for most people. If you have too many radical changes then there is no continuity and there is great resistance to upgrading or they will seek a familiar experience with another phone maker. Likewise, if there are too few changes, there is no benefit to giving up the older model.

 

[CrazyForCashews]

The best thing announced today was the iPad Mini 6.

 

[JosephAW]

With all the drone flying around videos I thought for sure they would introduce the VR glasses today.

Not even new earbuds yet.

 

[JosephAW]

I missed a live audience events, and the guy in the front that always goes whooooooo!

 

[dcingie]

So, same dated processor in the S7 as in the S6 Apple Watch? They want people to shell out premium cash for last year’s tech? May as well buy a S6 off Swappa if you’re upgrading from a 4 or 5 . . .

 

[jz0309]

The best part for me was how wrong the Kuo, Gurman and Prosser were with their predictions esp about the AW.
The camera updates for the 13ProMax have me thinking about upgrading from my 11 ProMax, those were not anticipated either.
I will definitively skip AW7.

 

[jz0309]

So, same dated processor in the S7 as in the S6 Apple Watch? They want people to shell out premium cash for last year’s tech? May as well buy a S6 off Swappa if you’re upgrading from a 4 or 5 . . .

Or keep your 4, which is what I’m doing