But of course HP wanted to be 'exclusive'. I wonder how much HP paid Apple for that privilege.
My cynical side wonders how much the X-Mas selling season has to do with this: HP is given an opportunity to sell to the non-tech-savvy iPad owners who are not aware of AirPrint Hacktivator, etc, who also don't want to wait until the next OS X/iOS update in December that'll no doubt add the functionality to network printers.
This 'collaboration' between HP and Apple to drain more money from customers is pretty distasteful.
No, this is a classic case of "caveat emptor". Apple and HP don't have to explain their decision-making processes to anyone, and the above-mentioned hacks means it's not like Apple is being duplicitious or misleading anyone. Alternatives are out there, for those willing to perform a basic Google search.
I am really unhappy Apple keeps pushing HP injket printers (you know ones where ink cartridges cost more than printer) when Apple should actually be pushing external HDs as promo items to encourage people to backup their macs with Time Machine.
Guess you've never bought a Lexmark printer?

The strategy of selling the printer for cheap, only to make it up on pricy ink cartridges, is industry-wide. There are work-arounds to those who know. Again, caveat emptor.
PS massive external HDs are so 2005: the future is cloud storage. But funny you'd have Apple attempt to influence users to buy things, when so many object to what they perceive as Apple's attempts to tell them what to do (walled gardens, and all that)?
FWIW, Apple's not doing anything illegal, or unethical: it's called "marketing". And if you think any COMPANY "cares" for you, then you MAY have some mommy/daddy issues.
Can someone explain to me what Airprint supposedly does that HP iPrint free app (by HP) cant do? I can already print to older HP printers, like my Photosmart C6280 and I dont need a mac to be switched on or shared.
I just hit print and it wirelessly prints, like magic...
For one, the version I tried (last month) wouldn't allow you to print an individual page of the document, nor allow you to choose print orientation (landscape, etc).
Bottom line is I uninstalled the free HP iPrint app in favor of installing the FREE AirPrint Hacktivator on my desktop, and I'll use it at least until the next OS X/iOS update adds support for my printer (HP 6510).
So if we have that printer already, where can we get the firmwhere?
I tried looking on HP's site, but I cannot find anything about getting updated firmware.
I have the OfficeJet 6500 wireless printer.
Latest HP drivers are installed as part of OS X; there was an HP driver update about 6 months ago, so OS X will automatically prompt you to update drivers, if they're not already installed.