The dongle ending to the ad was clever
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Former 'I'm a Mac' Actor Justin Long Throws Shade at M1 Apple Silicon in New Intel Ad Campaign
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He also has free will. He chose to accept this gig.
Their competition is AMD. And comparing against AMD looks even worse for Intel as they just aren't competitive with AMD.
I almost hate to say it but I reckon in the years to come they will have to go back on Steve and fold on a touchscreen Mac
Sadly I bought a Thinkpad Yoga (similar to the one in the video) as my daughter's first computer. Have always been a Mac user. She was raised a Mac user, but she wanted a computer and tablet in one because she loves Affinity Designer. The Thinkpad Yoga is one hell of a solution. I wish Tim would use one for a week or two. BTW, we spent quite a lot so this was NOT a price-driven decision (the X1 we got was pretty expensive, but nicely loaded). BTW2: Thanks Affinity for such a great product, and porting to Windows.
I couldn't possibly roll my eyes any further. Not a single comment on performance. Just, "Oh look, you can flip the screen back and you can't do that with a mac"... a use case that I have literally never needed. And are they saying that intel laptops that aren't convertible are bad? Seems like they're throwing some of their other customers under the bus.
I thought someone might say this and while there's some truth to it, I don't think it's exactly the same. Maybe it's the same enough that it doesn't really matter, but to me the Apple ads (which in the UK featured David Mitchell and Robert Webb from Peep Show, not Justin and John) were about the lifestyle branding of the Mac rather than some desperate-sounding "we still make good tech! honest! please buy our processors!" plea.
I find all marketing that compares a product to a rival kind lame, but if you're going to do it, the Mac vs PC ads were the best example of how.
He's right, the Intel laptop is both a laptop and a tablet, a heavy tablet, but still a tablet. So depending on what your needs are you can go either Windows (Intel or not) or macOS. Both have their own pros and cons
This advertisement is wrong.
I have a 2-in-1 computer. A very good one at that. Intel Core i7 8665, 16gb RAM, pen and touch support in the flip-around screen, USB-A and Thunderbolt3 ports, and an HDMI port, weighs under 3lbs.
It's utter rubbish at anything other than being a normal laptop. The "tablet" features of it are so terrible nobody would ever use them.
First, Windows 10 Tablet mode is awful. The UI is not responsive, it's cluttered, it's not smooth. iPadOS beats the tablet experience beyond a doubt.
Second, it's super clunky to hold it as a tablet with that keyboard behind the screen. It just feels weird and squishy, and it can't be good for the keyboard.
Third, using the touch-screen in laptop mode is pointless. All the buttons are too small to be useable with a finger.
Instead, I'm left with a laptop that I use as a laptop, but it's thicker and heavier than it needs to be because it has a useless touch screen, and the OS is bloated because it has useless tablet features.
And now I’m expecting @AngerDanger to photoshop Justin’s face into the Finder icon.
ImperialForces
macrumors regular
And the opinion of an Adult Pretender means what?
Well the fact that they are comparing their i7 (in this ad) and i9 in print when the M1 is Apple's low end CPU (aka the i3/Celeron).
Ads like this made way more sense in the 90's where Intel did mean PC. In 2021? It makes zero sense, because if Intel are making a big push for going for a PC instead of a Mac, you would probably also want to get an AMD processor. All Intel aren't even really pushing this based on their merits of CPU performance. It's a bit desperate to be honest.
Actually, it is related. Intel created the Ultrabook back in the day and the 2-in-1 concept with Microsoft. Has nothing to do with the fact that M1 is a better performing CPU...
Good for him - I don't see Apple offering him gigs. And it is a perfect rebuttal to the Hodgman appearance in November.
And you would have to be a insane fanboy to not realize the commercial is 100% accurate. Apple won't sell you a 2 in 1 laptop because of the 'compromises' they would have to make, but they sure have no problem selling you hundreds of dollars in accessories to turn your iPad Pro into a half-assed Macbook.
And you would have to be a insane fanboy to not realize the commercial is 100% accurate. Apple won't sell you a 2 in 1 laptop because of the 'compromises' they would have to make, but they sure have no problem selling you hundreds of dollars in accessories to turn your iPad Pro into a half-assed Macbook.
I was a serious sim racer. I did online sim racing on a Mac before. Been there, done that. =)
Now I just do hotlaps across my favorite racing titles for fun. Nowadays F1 online "professional" tournaments demand $$$$ for "montly" subscription and have different schedules than a few years ago. And, I do not like the modern F1 as of today. But I could play them without much hassle if I wanted to.
It’s a semantic discussion, but I wouldn’t use the word “tablet”, in the modern sense of the word, for an old “tablet PC”. They’re very different concepts, and definitely this is not a 2-in-1, just a PC with touch display.
Heresy! Traitor to the Realm! Have him hung drawn an quartered!
Joking aside, every man has his price and Intel must have paid through the nose to get him to do it. I’d bet they tried to get John Hodgeman and he turned them down.
Joking aside, every man has his price and Intel must have paid through the nose to get him to do it. I’d bet they tried to get John Hodgeman and he turned them down.
I'm sorry but Apple ruined the big advantage they had...
Bootcamp is dead, I went back to the PC and will not go back anymore I done with Apple.
Bootcamp is dead, I went back to the PC and will not go back anymore I done with Apple.
Mot really. It is a fair comparison since M1 has only 2 variants... the one in the base MacBook Air and the once powering the rest. Until other variants launch, it's the best CPU made by Apple and competes directly win the very best of Intel's 11th Gen Core and AMD's Ryzen Mobile 5xxx SKU's.
True. And what they’re doing won’t convince me as a user to buy a computer with Intel chips. They need to make better chips period, and those chips will be in products I want to buy.
It’s just a job for him I don’t see his part as being desperate
just proves regarding how wrong something actually is, if you pump it out and spend big bucks making sure we see it, you can make it true.
M1 = 🏎
M1 = 🏎