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You’re missing my point. There are some liberties with marketing, but the difference between the two images is huge.

Different lighting conditions and lighting temperature give off different surface color. In marketing material the color presented is the color they aim for but if your lighting is dim, or too bright, or too cool, or too warm then you don’t see the same color as in the marketing material.

Your photo has a small blue shift and the lighting isn’t very bright.

This is well known. It shouldn’t be a surprise.
 
Different lighting conditions and lighting temperature give off different surface color. In marketing material the color presented is the color they aim for but if your lighting is dim, or too bright, or too cool, or too warm then you don’t see the same color as in the marketing material.

Your photo has a small blue shift and the lighting isn’t very bright.

This is well known. It shouldn’t be a surprise.

I’m very familiar with marketing products and lighting.

Apple’s rendering is just a bit too off. There is no attempt to even distinguish a difference between the chin which is not only lighter in colour, but a different material.

It’s fine if they want to achieve a base colour, but just don’t pass it off as only one colour throughout.

Edit: That said, it doesn’t look as off on some of the other colours such as blue.
 
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I was most looking forward to the orange to replace my 2013 27", especially after seeing the back of it in the keynote address. But then the photos and first impression videos started pouring in, and it's probably a 'no' for me now...just can't get past that pastel-y salmon/pinkish front and on the keyboard/mouse. Don't mind a lighter hue, but IMO it still could've been bolder and more recognizably orange.

Might just stick with my M1 Air and dock it with a bigger monitor for now, and see what the 27" update will look like. Maybe next year Apple will refine the colors on these? Maybe?
 
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Color it subjective,back looks fine,front looks ugly.
a really bad design when you consider how amazing previous generations looked.

The bezel was the only part needing refinement on older generation,it’s mind blowing that they keep the bezel,make it even more noticeable while removing all aesthetic strong points of the previous design..this looks cheap,ugly and older.
removing Apple logo from front specially a big failure of design language logic.
 
It’s like a large iPad without a touch screen. Hopefully the higher end models will fix the awful aesthetics
 
It’s like a large iPad without a touch screen. Hopefully the higher end models will fix the awful aesthetics
I felt the same re: the visuals when it was announced, but I can confirm the colors are really well done after seeing several in person. Not for me, but then again, not everything is, anyway.

This is a bold choice by Apple and I think it was the correct choice. We’ll get new, higher end machines in a month or so, and I think that will change the dynamic some what.
 
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Orange would be my choice right after blue but they should've made the front bezel and chin all black instead of ugly multi-colored peach and white.

Uh, an orange back and stand with an all black front would look atrocious (unless it was for Halloween, LOL!). Now, if the chin and stand were all the same shade of color as the back, then black bezels would be ok.
 
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I’m very familiar with marketing products and lighting.

Apple’s rendering is just a bit too off. There is no attempt to even distinguish a difference between the chin which is not only lighter in colour, but a different material.

It’s fine if they want to achieve a base colour, but just don’t pass it off as only one colour throughout.

Edit: That said, it doesn’t look as off on some of the other colours such as blue.
The most egregiously deceiving thing about Apple's iMac marketing is how often they show it without a power cable, as if it didn't need a power cable. Or maybe turning it on is using it wrong? It's supposed to be used off and turned around facing the wall.
 
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The most egregiously deceiving thing about Apple's iMac marketing is how often they show it without a power cable, as if it didn't need a power cable. Or maybe turning it on is using it wrong? It's supposed to be used off and turned around facing the wall.

There are zero human beings who don’t understand that desktop computers are plugged in.
 
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