I’m sure that’s Apple’s doing.
Probably why the iPhone X is $999 dollars in the US and £999 in the UK. Even though $1 doesn’t equal £1.
Apple are the only tech company applying this conversion.
A little bit knowledge is dangerous. The difference is 20% VAT and much stronger consumer protection in the UK.
And I can assure you that lots of companies use that kind of exchange rate, it's just that either nobody is bothered about them, or they intentionally create different models for each market so you can't compare prices.
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Read that line back to yourself. If Apple's profits are "greedy and insane", why would they change that?Apple could reduce the price of their phones (and will eventually), to stop the greedy insane profits.