Do you think Henry Ford could have envisioned an automobile of 2018? Or a doctor of 1960 looking at the medical field in 2018. All I’m saying there is always stuff in the pipeline.
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iPhone XS Max If Tim Cook Resigns. Will the iPhone improve greatly ?
- Thread starter DBZmusicboy01
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Wired audio is still superior to bluetooth in terms of audio quality and connectivity:
https://thenextweb.com/plugged/2018/10/29/wired-headphones-superior-sound-bluetooth/
I'm not a fan of dongles. I like wireless, but use both. I don't see that as "courage", I see it as a compromise disguised as something else.
There are so many people and elements involved. It’s like removing a president and expecting the whole country to change entirely. Cook is not the only one making these decisions. First of all, they need to treat their engineer teams better. There is some turnover there since the competition offers better options. Second of all, their sales reps could be treated better as well. They are the backbone of their customer service. They all have very low salaries. Apple has always exploited them thinking that young students would just work for free since it’s Apple! The bottom line is, it’s a greedy corporation. They just use more marketing and all that flowery language to make you believe how cool they are. At the end of the day, it’s another big corporation with all the cons.
Apple just needs to buy more startups in order to improve the iPhone with new technologies. They’re running out of ideas in that department and they know it, hence these crazy prices to offset the plummeting numbers of sold iPhones. I highly doubt they will decrease their prices going forward.
Apple just needs to buy more startups in order to improve the iPhone with new technologies. They’re running out of ideas in that department and they know it, hence these crazy prices to offset the plummeting numbers of sold iPhones. I highly doubt they will decrease their prices going forward.
How can it be a ‘superior approach’ when Bluetooth is still trying to match the sound quality of wired headphones? Apple removed the jack because the new home button module was too big and they thought it would boost AirPod sales. There was nothing superior about the technology, just the intent to try and make more out of another product line. I would imagine the third party industry has made more from this though seeing as AirPods cost an eye watering £159.
There are wired earpods in every iPhone box, right? There was in mine. Am I missing something?
We were talking about the actual headphone jack, not lightning headphones that share the same port as your charging cable. It’s not really bothered me too much since I bought an 8+ as Apple used to supply a crappy dongle so I can still use my decent headphones.
They stopped supplying the dongle now. The headphones in box are crap. My wired headphones have superior sound quality than the AirPods but are not usable with the new iPhones.
I think that isn't a matter of CEO (only the price point is), but that it is the iPhone team. For me the dream team for iPhone design would be directed by Forstall + Wozniak. The CEO is fine.
Tim Cook’s career at Apple isn’t at risk, but Apple’s iPhone pricing cap is, and being the CEO, I think he will create alternatives to allow the iPhone pricing structure to be more lucrative and manageable for the consumer through different programs. I would expect some significant changes coming fall 2019 or earlier.
Let's be fair here- Jobs invented products almost from scratch. Mac, MacBook, iPod, iPhone, iPad. Lots of runway to add newness and innovation every year when you give birth to an idea and then can be a leader and control the upgrade cycle.
Cook took the reigns when the iPod was discontinued and the iPhone and iPad were very mature. It's to his credit that it's lasted this long and I believe the X is the end of the line from an innovation standpoint. Today we're at a juncture where a smartphone is maxed from a functionality standpoint. We're going to see very little true innovation from here onwards not only from Apple, but from the whole industry. Faster processors don't really mean much in the real world anymore as they are fast enough now.
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The telephone of 1890 was essentially the same product as the landline version of 1980 available 90 years later. The vinyl record player, the toaster, microwave ovens, there comes a point where they can't do anything else.
The iPhone has been the Swiss Army knife of electronics, taking the place of the telephone, pager, Blackberry, camera, camcorder, cassette player, GPS, flashlight, alarm clock, and dozens of other consumer products but between Apple and Android and thousands of suppliers, guess what- they're out of ideas. It happens to every consumer good. Innovation is not limitless.
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I disagree - more powerful processors, GPUs, ISPs, etc are not intended to make the phones faster (though they do), they’re intended to enable new features. Currently, Qualcomm and Samsung etc SOCs struggle to meet the Apple A10 and A11 SOCs and they’re not within years of an A12X. In a short time, Apple will be able to offer new features that the competition simply can’t because they don’t have the hardware to support them. This is the part of the ‘phones are fast enough’ argument that doesn’t pass the ho-ho test. But it is correct, phones are, or nearly are, fast enough, it’s just an irrelevant argument. We’ve already seen the beginnings - Fornite running at 60 fps on a A12 iPhone and the full monty Photoshop on the way for the A12X iPad Pro. Powerful hardware is only going to make that list of stuff the competition can’t do get much longer.
I also disagree about innovation - just beacuse we can’t imagine something new or different doesn’t mean that there isn’t something new or different. Remember when the iPhone was introduced in 2007, Lazaridis and Balsillie thought that Jobs was simply lying and the keynote was faked - they simply couldn’t imagine an iPhone. They also believed that it would fail because carriers wouldn’t allow it, they couldn’t imagine that the iPhone meant carriers could market bandwith as a product as they do today, rather than selling minutes of call time.
I firmly believe Apple's best days are ahead of it, and Tim Cook will play a leading role in the next chapters of this incredible story.
While I'm sure that Ive and the Apple design team will undoubtedly come up with some features that will be useful, the days of those blow-us-away features are over, the X having taken advantage of all the good ones that were left to explore a year ago.
When the iPhone 7's big innovation was 3D Touch and all that's incremental about the Xr is a lesser display for a lower price, the jig is up. It happened to radio, it happened to VCR's, it happened to CD players, it happened to desktops, it happened to notebooks, it happened to tablets, now it's happened to phones. There may be limitless content and limitless apps, but there's no such thing as limitless hardware. History shows this to be true.
I have to honestly say, during the keynote for the X, I was so excited and knew I had to have that phone. Fast forward to last year’s keynote for the XS/XR/XS Max, I wasn’t in the least bit excited, even though I liked the look and size of the XS Max. I was more excited about the Apple Watch Series 4, which I upgraded to from my Series 2. This year I will finally upgrade my X to a bigger screen, even if the internals don’t change much.
I liked the X and found the technology interesting but knew straight away I wasn’t comfortable paying £1k for a phone so I was turned off. This year was the same for me. I felt more compelled with the 8+ because it was a more sensible way to try the current technology. I think going forward I will buy last years iPhone every 2 years and upgrade my watch more often. I have a series 2 but right now it’s still too good to replace. I may get the series 5 though as I was mighty impressed by the series 4. The watch seems to have replaced the iPhone for wow factor.
I think that Apple has become way too numbers & data driven (this is a good thing but not on its own) with not enough of ‘the vision thing’.
It strikes me on seeing Job’s old keynotes how much of a vision he had for Apple and its products and was able to weave a story around them.
And how proud he was to launch new products. With Jobs you didn’t see many times when he kept older models hanging around for years (meaning 3-4) which is increasingly common under Cook.
Apple needs to get that sense of a narrative back.
Also more prosiacally, Apple are in trouble as they’re taking their iPhone lineup to super premium/affordable luxury levels for their mature markets whilst expecting to grow in markets such as India and China.
Something has to give there.
This year it felt like Apple released only half of their new iPhone lineup with new models at the mid and lower end MIA. They’ll need to resolve that for this fall.
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Jobs was obviously a Democrat supporter and positioned Apple as being a ‘baby boomer’ company where late 60s/early 70s northern Californian liberalism was an important part of its culture.
I’d say that Apple has always come over as little left leaning, so this is nothing new under Cook, just a different emphasis.
It strikes me on seeing Job’s old keynotes how much of a vision he had for Apple and its products and was able to weave a story around them.
And how proud he was to launch new products. With Jobs you didn’t see many times when he kept older models hanging around for years (meaning 3-4) which is increasingly common under Cook.
Apple needs to get that sense of a narrative back.
Also more prosiacally, Apple are in trouble as they’re taking their iPhone lineup to super premium/affordable luxury levels for their mature markets whilst expecting to grow in markets such as India and China.
Something has to give there.
This year it felt like Apple released only half of their new iPhone lineup with new models at the mid and lower end MIA. They’ll need to resolve that for this fall.
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Jobs was obviously a Democrat supporter and positioned Apple as being a ‘baby boomer’ company where late 60s/early 70s northern Californian liberalism was an important part of its culture.
I’d say that Apple has always come over as little left leaning, so this is nothing new under Cook, just a different emphasis.
There is _zero_ indication Cook will resign, minus the banter that you read on forums like this. Apple is not in a state of panic, they just need to revamp accordingly to the economy and China’s commerce, which they will do.