Hello. Been lurking since the start and have replied to a couple of comments but just thought I'd give my full sit rep.
Woke up early for the pre order, couldn't access the store until around 8:15 ... I'm based in West London BTW. I was able to wizz through the preorder process as I have all my details saved on autofill. The confirmation email came through around 8:18 for my iPhone 7 + 128gb in Black. When I first got to the site the dates were set to end of September. When the email confirmation came through it said between the 4-10th Oct and that hasn't changed since then.
I hoping that, seeing as the UK is one of the launch territories, we will see a large stock boost this week... I always seems like Apple way over estimates its deliveries in order to surprised and delight customers when products turn up early. I cannot see a situation where they don't have at least 10 million of these units produced already.
I think we will see a lot of positive changes this week... hold tight for America to wake up.