I'm not sure that changing the design every 2 years is something that's sustainable forever. People will have to realize that an "old design" doesn't necessarily mean an old or outdated phone.
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iPhone 7 Plus Design Drawings Depict Dimensions Identical to iPhone 6s Plus
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The majority of consumers will not be tempted by an iPhone that looks nearly identical to what they have. I'm not sure how anyone can dispute that.
This is not going to counter the drop.. Thus is going to encourage it!....
Its scary
Why wouldn't it be sustainable?
Consumers want to upgrade to something that looks and feels different than what they have. These phones are expensive, and you have to tempt people to shell out the money.
They won't if what you are giving them is the exact same shell just a better camera and battery life. They will hold onto what they have or jump to Android.
I have a friend who did some innovative design work for the next iPhone. Unfortunately, she was just a greeter at the Apple store, so her designs didn't get any traction.
All the rumors of the major iPhone redesign are for 2018. Frankly, I see it as a pretty big failure on their part if that's the case. When year on year sales of the iPhone are declining and people generally aren't as excited about phones, that's when they choose to, for the fist time ever, not release a major redesign after two consecutive phones that look the same. The 6s update was pretty underwhelming in its own right. Frankly, I would prefer not to have force touch on mine (Plus), since it adds weight to the phone for about 0 use on my part.
The component is actually one camera with 2 sensors and 2 lenses, and not two separate components, according to previous posts.
Can't believe it took many comments before someone posted this. Isn't this what so many of us want??
Indeed every single things that's been said and rumour that's sneaked out is saying this years iPhone is going to be a pointless upgrade.
Apple are putting ALL their time and effort into the following years (Autumn 2017) model.
The latest rumors point to a redesign in 2017, which I believe will be true. Especially if this year's upgrade is a minor one.
But what about YOU? Are you part of that majority? Are you swayed more by what it looks like or by what it can do?
I'm swayed by both equally. But looks isn't just about looks. Changing the design will also change your experience handling the phone. Which is why I always welcome a thinner iPhone because it's easier to carry around in pocket and to use with one hand.
For me it would. Also, I'm coming from the 6 plus. I'll get 3D Touch and Live Photo capabilities, along with a two-step upgrade in the processor, most likely.
I was listening to the radio today and the non-techie lady on the radio said she loves her iphone and there are two features that would make her buy a new one. Unbreakable screen and longer battery life. I have the feeling that the average person feels the exact same way. I also feel like the battery issue would be so easy for them to solve especially because the phone doesn't need to be faster since the OS isn't heavy enough to test the speeds they have now, I mean the A9 is likely much faster than a core 2 duo macbook which runs a far more complex OS with no issues.
One of her partners said that he wanted it to be waterproof. I have the feeling Apple will hit two out of the three on this revision. Waterproof and longer battery life and the public will still buy regardless of if it looks the same.
Then the next time they change the form factor it will be to make it unbreakable "glass" on both sides
This is exactly what an S model is. The design isn't all there is to the device and it would become change for the sake of change, which can have consequences. New design doesn't necessarily mean better design. Many Androids look similar to their previous version too.
Anyway as the product matures you shouldn't be expecting such drastic changes every 2 years. They'll probably fine tune it instead.
Yeah I seriously doubt this. I believe Apple will continue the tick tock cycle once the major redesign happens. Going 3 years without changing the design is a lifetime with respect to smartphones. You are underestimating how much consumers react positively to a change in design. Especially with respect to iPhone's.
Yea me to, 6 Plus has been a great device for me. I think the dual camera, 3D Touch and Live Photos will be so worth it. The dual camera as the potential to be a great feature.
I don't get why people are so upset if their iPhone doesn't change in design on a regular basis.
Is anybody using iPhones because of their shape?
You have a lot of users who put on cases, so the shape is hidden.
Then there are the users who seem to be better at not being klutzes, but even there is see broken screens and more than one person have already told me that the current design is very slippery.
If form follows function what do people really expect?
It still needs to fit into your hand, have a certain distance between earpiece and microphone and real estate for the screen. If that screen is bent in the future, meh, big deal.
Make the bezel smaller and add more icons per page.
(Not to worry I'll find what I need even if they were connected)
For now Apple should concentrate on iOS 10 (The wish list on youtube was really god) and the consumers will buy whatever design is around when it's time to get and or the the next iPhone.
Is anybody using iPhones because of their shape?
You have a lot of users who put on cases, so the shape is hidden.
Then there are the users who seem to be better at not being klutzes, but even there is see broken screens and more than one person have already told me that the current design is very slippery.
If form follows function what do people really expect?
It still needs to fit into your hand, have a certain distance between earpiece and microphone and real estate for the screen. If that screen is bent in the future, meh, big deal.
Make the bezel smaller and add more icons per page.
(Not to worry I'll find what I need even if they were connected)
For now Apple should concentrate on iOS 10 (The wish list on youtube was really god) and the consumers will buy whatever design is around when it's time to get and or the the next iPhone.
It's great for long term stock investors. We can build up our AAPL positions over the next six months while the "disappointing" rumors and then sales of the "iPhone 7" weigh the stock down. Also Apple can use the opportunity to buy back more of their shares at a lower price. Then in 18 months when their dramatic redesign makes consumers and investors excited about Apple again, we can sell our long-term holdings at a new high for the stock, and pocket the profits.