I think Apple should offer the highest end option they can realistically produce. As long as they have less expensive options that are still great- which it looks like we are getting as well.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
'iPhone 8' Could Start at $999 for 64GB Capacity
- Thread starter MacRumors
- Start date
- Sort by reaction score
I thought about it and, considering how much phones can do at such a convenient size - and are probably the most used device in our day to day lives, is it really that crazy to pay £1,000 for it. We were willing to pay and still are willing to pay thousands for many other things which aren't even fractionally as useful as a phone (be it a TV, sound systems, clothes and bags etc).
It is going to do just what your actual phone is doing, make phone calls, emojis and receive emails.
I get into arguments with ppl over that. I miss those days to. My bill isn't much different than when you just signed a two year contract, and paid $200 for a subsidized phone. Now my phone bill is almost the same as b4. Plus I give Apple $45 per month for the privilege of trading my phone in every year.
The € tends to be an inherently volatile currency owing to the large number of widely varied economies that use it, that'll make Apple more cautious in adjusting prices, lest there be a big movement just after it does. The £, for example, by contrast has traditionally been a very inert currency, taking big global-level events (2008 crash, Brexit) to shift it significantly. Other than that it tends to track in a predictable direction for long periods of time. That's why Apple will often seemingly be more generous with UK prices than continental ones, it's a safer bet there won't be any unseen big shifts in the value.
I guess that's not horrible I paid $969 for the 7+ 256gb without batting an eye, I would gladly pay $130 more for an OLED screen and no bezels. I do agree that phone prices are getting pretty ridiculous but the way I see it, I use my phone for everything these days... I commute to work so I use my phone for music, movies, tv shows, reading books, web browsing, social media, my calendar, notes, reminders, alarm clock, messaging, phone calls, emails... the list goes on and on so I guess I don't really mind paying the crazy prices for now.... As long as it doesn't get too out of hand.
I think they are playing it smart. 7S versions will be priced normally and available in quantity, while 8 is probably supply-capped. Release it at a high price so you can control demand, get people used to the crazy prices, then when 8/8s becomes the mainstream, nobody will complain...
Yes and no. They can get away with it because a lot of their customers are filthy rich. Enough that they'd sell out even if us middleclassers buy none.
I don't begrudge Apple charging whatever they like for their devices. I buy things based on my need of them. I use my phone but don't live on it as my son does. I would like a new iPad Pro to replace my Air 2, since I use the iPad extensively, waiting before upgrading a 64GB 6S + that works makes sense to me.
Only... there will still be a 7s/ 7s+ based on the exact same chipset, same ram (for the +), possibly even same camera set-up, and for the same price as always. I wouldn't be surprised to see the range simplified back to an 8/8+ next year, taking on the design of the 'edition' for the price of the mainstream phones, either.
These must have been a figment of my imagination then..
https://www.hotukdeals.com/deals/iphone-6s-16gb-12-month-contract-on-id-mobile-52999-2281114
https://www.hotukdeals.com/deals/ip...er-month-with-100-upfront-mobilescouk-2325896
I suspect many will hold phones longer, perhaps going with a three yr upgrade cycle as opposed to every two years. I waited to buy my 6S + & will probably wait to upgrade to either a 7+ or next year to get the 8.
What is nice is that we have options, to buy what we need & prioritize our Apple purchases
That's very optimistic to be honest (as much as i hope you are correct)
Currently there is only a difference of 50 between them so i would imagine rip off Britain will prove its name yet again.
I would say £949 for 64gb, £1049 for 256gb and £1149 for 512gb. But like i said, the "cheaper" the better.
I've owned every 'whole' number iphone since 2010, and I've bought into the Apple ecosystem.
With that said, I held onto my iPhone 6 because the 6S and the 7 weren't much more than iterative upgrades; my 6 still works fine (since beta version of iOS 11, 2nd public build, no less). As much as I like the iPhone, there's no way in hell I'm paying $1K for an iPhone.
With that said, I held onto my iPhone 6 because the 6S and the 7 weren't much more than iterative upgrades; my 6 still works fine (since beta version of iOS 11, 2nd public build, no less). As much as I like the iPhone, there's no way in hell I'm paying $1K for an iPhone.
They're just following Samsung's lead. The new Galaxy S8 Note starts at $929.
--
I've said this before, and I think the article is probably wrong: The 512GB model will start at $1299 not $1199. Apple does the same thing with the new iPad Pro pricing. The first two are $100 apart and the 512GB is $200 more than the 256GB. That is, if they even make the 512GB. They might add it in the spring like they did with the red color this year to get a little sales bump.
If one is struggling to justify dropping £/$/€ 1,000 on a yearly 'treat' like an iPhone can you really be middle class? I'd argue to be middle class you need to have that sort of cash available to drop on whatever you like, within reason. Less than that would be working class.
