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I am just wondering if Apple is trying to get some sort of feedback from these price and leaks and news articles/ surveys on number of people who'd actually consider buying the 8 and maybe come up with number before actual launch..
 
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Well didn't the Note 8 get announced at $960? Not exactly a big jump to this rumor - and they are the "flagship" models in the end so it doesn't surprise me too much... not that these are cheap by any stretch

the street price will be much lower soon and drop during the year
 



Multiple rumors have suggested the upcoming "iPhone 8" could be the most expensive that Apple has ever released, with several analysts calling it a "premium" device costing upwards of $1,000. While not exactly contradicting those rumors, a report out this week indicates Apple's OLED iPhone line-up may in fact start at a fraction below that figure.

In a column for The New York Times, Brian X Chen quotes anonymous sources who reveal that among Apple's refreshed iPhones next month will be a "premium model" priced "at around $999".

iphone8dummyfrontback.jpg
Daring Fireball's John Gruber believes Chen's source indicates the iPhone 8 will indeed start at $999, with a higher storage capacity model at $1099 and maybe another at $1199. Based on alleged leaks earlier this week, these price points could correspond with 64GB, 256GB, and 512GB, respectively.

One other possible scenario previously suggested by Goldman Sachs analyst Simona Jankowski is that the iPhone 8 will be available in 128GB and 256GB capacities, for $999 and $1,099, respectively (the 256GB iPhone 7 Plus already sells for $969). It's unclear how these prices will reflect in other countries, in particular the U.K., where many Apple products now mirror dollar prices in pound sterling.

Factors like the OLED display, inductive wireless charging, new biometric features, and camera improvements - including a 3D sensing capability - are believed to have driven up the price, but Apple is also thought to be pitching the OLED iPhone as either a luxury item or a "pro" level device, or perhaps a mixture of both.

Reliable KGI Securities analyst Ming-Chi Kuo believes the OLED iPhone will cost in excess of $1,000, as does an inside source that spoke to Fast Company, so nothing is confirmed yet. Apple is expected to send out media invites next week to its September iPhone launch event, which could fall on September 12, according to the most recent rumors.

Article Link: 'iPhone 8' Could Start at $999 for 64GB Capacity
I agree totally with Apple to increase the price to such a higher price to control demands of the most popular product. Apple knows the supply is limited, demands would explode due to radical design change and the product components are more expensive than previous products. It is an excellent business decision not based feeling, emotion but pure business. Kudos to Apple business decision. Smart business decision.

iPhone is not a " must have" product to have to live like food. It is a "luxury" product which is nice to have but not needed to live.
 
My guess for Brits...

£899 for 64GB (£14.05 per GB)
£1099 for 256GB (£4.25 per GB)
£1499 for 512GB (£2.92 per GB)

Going by the £ cost here in Blighty for Apple products, I can see it starting at £1000 to £1100 and up, look at the price of the computers etc...

It'll be daft because I think when I checked the other day, the Note 8 is £869, and the iPhone 8 with less features and expandability will cost 'from' more then that..

Possibly going by the rumours.
 
It's not really $1000 for a phone though is it?

It's $1000 for a phone and two years worth of calls, texts and data.
 
My phone is so useful in so many ways that £999+ isn't a problem.

But no notification light? I just can't come back to iPhone knowing that I'll be left with a dead, blank screen until I touch it.
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It's not really $1000 for a phone though is it?

It's $1000 for a phone and two years worth of calls, texts and data.
Have I missed something? Are Apple now including unlimited calls and data with each iPhone?
 
Going by Apple's existing logic they're knocking £0 to £50 to £100 off depending on the particular model (which seems to be based on the £ to $ range at the end of last year ~$1.21 - $1.23) Assuming the US base price starts at $999, I'd say either £949 or £899 depending on if they take the slight uptick in the value range of the pound (to around $1.28 - $1.32) into account. £999 is also possible if they believe the pound will sink back/go even lower over the course of the next year I suppose.
 
Think I'll just end up buying the 7 plus at a discounted price.

I can't justify the price for this iPhone. Most of all because the features are now commonplace in the market:

OLED screen, done by Samsung for a long time

Bezelless screen, done by Samsung and other android manufacturers

Wireless charging, same thing.

If only android was better than iOS.
 
Have I missed something? Are Apple now including unlimited calls and data with each iPhone?

No but who buys a phone outright? Everyone's on a contract of ~£40 month for the latest model for which you get a phone and 2 years worth of calls/texts and data included.
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No, it's going to be $1000 for the phone without a contract.

But for $1000 you can get a 2 year contract with calls/texts/data included, plus the phone.
 
I don't have much of an issue with the price as I feel like it's worth it for a device you use every single day. I do hope that is 128GB minimum instead of 64GB though. I could get by, but it would be a little tight.
 
I don't understand what 'pro' even means. Professional? As in something used by someone to earn a living? As in my 'Pro' toothbrush which I guess is aimed at people who get paid to clean their teeth?

it's just a meaningless and overused marketing gimmick which I thought Apple would have risen above. Although their completely nonsensical use of 'Edition' is no better.

It is a bit silly considering you can do "pro" work on a non "pro" device. For Apple, it just means better specs/more features. Just a way to distinguish their product lines.
 
No but who buys a phone outright? Everyone's on a contract of ~£40 month for the latest model for which you get a phone and 2 years worth of calls/texts and data included.
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But for $1000 you can get a 2 year contract with calls/texts/data included, plus the phone.

I have always purchased out right and have a very low cost sim only contract for calls, Internet and text messages.
It's more cost-effective for me to do it that way and just sell my phone each year and use the money towards the new models
 
I have an iPhone 4 and for quite some time now it has always taken some time for the phone to start charging after I plug it in and just a few days ago my headphone jack went. So I need a new phone (especially since I use my phone to listen to my cd's on my commute), and I don't live in the USA - where I live all the prices are higher than in the USA, which is why I still have a Windows PC and probably always will have. Plus I want a much larger screen size and a larger storage.

The iPhone 4 was a christmas gift me to and the first smart phone I've ever owned. But now it looks like any of the current Samsung phones will be next in line :/
 
I'm in the Apple program so I don't mind spending 40-50 a month to lease the phone and get a new one every year. Owning a phone is not worth it these days since technology moves so fast.
 
I have an iPhone 4 and for quite some time now it has always taken some time for the phone to start charging after I plug it in and just a few days ago my headphone jack went. So I need a new phone, and I don't live in the USA - where I live all the prices are higher than in the USA, which is why I still have a Windows PC and probably always will have.

The iPhone 4 was a christmas gift me to and the first smart phone I've ever owned. But now it looks like any of the current Samsung phones will be next in line :/
There's always the excellent little SE - if you're coming from a 4 it'll be night and day difference. Only downside is if you really want a bigger screen.
 
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Ok,Samsung had top notch OLED in pretty much all it's phones even budget models yet maintained standard pricing yet it's only Apple that feels price needs a huge hike because of using OLED?

Camera improvement and sensors etc ARE nothing.they are expected improvements and shouldn't really cause so much price hike.

That's not cool at all.
 
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